Illustration Restaurant customer database

database

  • Don't lose any more information about your customers 
  • Gather valuable data for your business 
  • Personalize your welcome

1,500 restaurants have chosen obypay

Customer database features

statistics & data analysis

Access real-time analysis tools from your back-office and rely on automated reporting to make informed decisions.

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real-time updates

Access continuously enriched customer data to monitor performance and optimize business management.

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detailed customer card

Consult your consumption history and get to know your customers better to personalize your restaurant's welcome.

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customer segmentation

Organize your customer database by creating segments based on predefined criteria such as frequency of visits, age or average basket.

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Keep control of your customer data

Your clientele is your establishment's most valuable asset. With Obypay, you can create your own customer database in just a few clicks. You become independent and autonomous in managing your data, and you don't share it with anyone else.

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Centralize all contact details in one place

With the Obypay customer database, you can access your customers' contact details in just a few clicks: a problem with a reservation? A contact reported on a service? Find out which customers to call back in your Obypay customer database interface.

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Analyze your business

Find out at a glance how your business is developing. What product do you order the most? Who are your most loyal customers? Which customers haven't returned in a while? Thanks to this precise data, you can make the right decisions to adapt your business.

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Develop in-depth knowledge of your customers

Consult your customer database at any time and find out about their favorite product, their average basket, their frequency of visits and their last order. With this information, you can offer a more personalized welcome and improve your brand image.

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Start your customer database at an attractive price

Opt for an à la carte package including Marketing Campaigns, or think bigger with our all-inclusive packages. It's up to you!

à la carte

Our à la carte solution for your own customer database

from €49 per month

5 stars

Ordering and payment 

129€ per month
  • Cash register software integration
  • Reporting & Statistics
  • Multi-site management
  • QR Code menu
  • Click & Collect

expert

Kiosk, Digital Loyalty & Order & Payment

199€ per month
  • ordering kiosk terminal
  • Cash register software integration
  • Reporting & Statistics
  • QR Code menu
  • Click & Collect

Let's put the cherry on your restaurant

how the customer database?

01 01

Activate your customer base in 5 minutes

On your Obypay interface, activate the creation of your database. 

02 02

Turn every visit into a wealth of information

Collect data through our solutions: Click & Collect, order and payment at the table, loyalty program, prepaid card. 

03 03

Access your customer data online

Access your database in real time via a single online interface.

Partners & Integrated cash registers softwares

they are in
the success team

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"We use the Obypay solution to manage our order kiosks, which allows us to have several customer paths within the store. The interface is extremely intuitive and makes it possible to order quickly while discovering the Krispy Kreme offer."

KRISPY KREME Thibaut, Chief Digital Officer Discover the case study
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"We needed to distribute multi-basket orders as well as payments to be sent to the different kitchen stands. Obypay was the most interesting and suitable solution to meet our needs."

PALMITO Matthieu, General Manager Discover the case study
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"When it came time to change its checkout system, the Food Traboule team was looking for a solution to offer ordering and payment at the table. Advised by Cashpad, the management chose Obypay's Food Court digital solution, perfectly integrated with its new POS software."

Food Traboule Tamás, Operations Manager Discover the case study
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"To simplify order-taking and facilitate the work of the teams, the management was looking for a solution to replace its old checkout system. Integrated with Lightspeed cash register software, Obypay's Food Court solution emerged as the one best suited to the management's needs."

Heat Charles, Director Discover the case study
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"To enable players to consume during their game while preserving the customer experience, Obypay installed ordering kiosks right in front of the bowling lanes."

Factory Julien, Manager Discover the case study
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"A real time-saver for customers and staff! What's more, thanks to the product suggestions integrated into the order path on the kiosk, customers order more and the average ticket increases effortlessly."

Auguste & Ferdinand Yoann, Co-Manager Discover the case study
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"With over 20 employees, high-performance cash register software and a beverage dispense control system, Sales Gosses was missing a digital solution to perfect its well-oiled organization: the Obypay digital menu and tabletop ordering system."

"To win over its 'pro' target, Bocuse Original Comptoir chose to give them a major advantage: an online ordering portal as well as a dedicated pick-up queue."

Bocuse Original Comptoir Discover the case study
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"We've streamlined the flow in our restaurants thanks to Obypay and their order terminals. The customer experience is now simpler, faster and more complete with the loyalty solution. It also allows us to be more efficient in the kitchen. "

Pock'n roll Adil, Director Discover the case study
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for a 5/5 recipe

5,0 Google reviews

"We'd like to extend our warmest thanks to the team behind our order kiosk and click & collect support for their outstanding work. Their responsiveness, competence and active listening are valuable assets that greatly enhance our business. Thanks to their support, we can offer our customers a smooth and pleasant experience. A big thank you to this top team!""

Kenza Manager, La Pausa

"Thank you Obypay for putting Krispy Kreme Doughnuts France in the spotlight! Very pleased with the partnership, which gives us the reliability and flexibility the brand needs for our ambitious rollout in France."

Thibaut Chief Digital Officer, Krispy Kreme

"Many thanks to the Obypay order kiosk and click & collect services! Their diligence, competence and availability of their team have been key to the smooth running of our restaurant chain. Their work enables us to offer our customers an efficient and pleasant experience."

Davide Co-Founder, Camurria

"We set up the Obypay system for our new establishment on the Ile de Nantes, and we're very happy with the service. The system works very well, and the team follows up whenever we have questions. A few video calls were enough. Super rendering I recommend for restaurant-type establishments."

Guillaume Director of Operations & Co-Founder, Koko Nantes

"Obypay is a great partner, helping us develop a tabletop ordering solution for two catering venues in Toulouse! I recommend they services!"

Marie Development Manager, Festa Bar

"The Obypay team has enabled me to completely change my onsite and takeaway ordering system with flawless support. I save a huge time at the end of the day compared to anything I've ever experienced before! So thank you Mathilde, and a big thank you to Hélène for making it all possible!"

Matthieu Manager, Le Peplum

"We'd like to extend our warmest thanks to the team behind our order kiosk and click & collect support for their outstanding work. Their responsiveness, competence and active listening are valuable assets that greatly enhance our business. Thanks to their support, we can offer our customers a smooth and pleasant experience. A big thank you to this top team!""

Kenza Manager, La Pausa

"Thank you Obypay for putting Krispy Kreme Doughnuts France in the spotlight! Very pleased with the partnership, which gives us the reliability and flexibility the brand needs for our ambitious rollout in France."

Thibaut Chief Digital Officer, Krispy Kreme

"Many thanks to the Obypay order kiosk and click & collect services! Their diligence, competence and availability of their team have been key to the smooth running of our restaurant chain. Their work enables us to offer our customers an efficient and pleasant experience."

Davide Co-Founder, Camurria

"We set up the Obypay system for our new establishment on the Ile de Nantes, and we're very happy with the service. The system works very well, and the team follows up whenever we have questions. A few video calls were enough. Super rendering I recommend for restaurant-type establishments."

Guillaume Director of Operations & Co-Founder, Koko Nantes

"Obypay is a great partner, helping us develop a tabletop ordering solution for two catering venues in Toulouse! I recommend they services!"

Marie Development Manager, Festa Bar

"The Obypay team has enabled me to completely change my onsite and takeaway ordering system with flawless support. I save a huge time at the end of the day compared to anything I've ever experienced before! So thank you Mathilde, and a big thank you to Hélène for making it all possible!"

Matthieu Manager, Le Peplum

"We'd like to extend our warmest thanks to the team behind our order kiosk and click & collect support for their outstanding work. Their responsiveness, competence and active listening are valuable assets that greatly enhance our business. Thanks to their support, we can offer our customers a smooth and pleasant experience. A big thank you to this top team!""

Kenza Manager, La Pausa

"Thank you Obypay for putting Krispy Kreme Doughnuts France in the spotlight! Very pleased with the partnership, which gives us the reliability and flexibility the brand needs for our ambitious rollout in France."

Thibaut Chief Digital Officer, Krispy Kreme

"Many thanks to the Obypay order kiosk and click & collect services! Their diligence, competence and availability of their team have been key to the smooth running of our restaurant chain. Their work enables us to offer our customers an efficient and pleasant experience."

Davide Co-Founder, Camurria

"We set up the Obypay system for our new establishment on the Ile de Nantes, and we're very happy with the service. The system works very well, and the team follows up whenever we have questions. A few video calls were enough. Super rendering I recommend for restaurant-type establishments."

Guillaume Director of Operations & Co-Founder, Koko Nantes

"Obypay is a great partner, helping us develop a tabletop ordering solution for two catering venues in Toulouse! I recommend they services!"

Marie Development Manager, Festa Bar

"The Obypay team has enabled me to completely change my onsite and takeaway ordering system with flawless support. I save a huge time at the end of the day compared to anything I've ever experienced before! So thank you Mathilde, and a big thank you to Hélène for making it all possible!"

Matthieu Manager, Le Peplum

our resources

the future belongs to those who start early (especially at our side)

Frequently asked questions

Does having your own customer database for your restaurant sound too good to be true? With Obypay, it's a reality. Here are the answers to all your questions.

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What is a CRM for a restaurant?

A CRM (Customer Relationship Management) for a restaurant corresponds to Customer Relationship Management via a database. This tool enables a restaurant to collect and centralize all its customers' data. Whether it's personal data such as contact details, or consumer preferences such as products, a database enables a restaurant to manage its relationships and interactions with its customers. 

Why is it important to have CRM in the form of a customer database when running a restaurant?

A CRM with a customer database is essential for a restaurant looking to develop its business and sales. There are many benefits to having a customer database for a restaurant. Among other things, it enables them to centralize information on each of their customers in a single tool, which they can then use to increase sales. For example, a restaurant will be able to create an order history for each of its customers, reward their loyalty and encourage them to return to the restaurant.

Is Obypay a dedicated CRM for restaurateurs?

Yes, Obypay makes a CRM available to restaurant owners who want to develop their business, but it also offers more functionalities. With Obypay, a restaurant can benefit from a database of customer information, which it can then use to generate sales. With Obypay, you can activate your database by sending e-mail marketing campaigns to your customers, for example.

How are my customers' consumption data collected?

When one of your customers places an order and is identified through a loyalty account, Obypay retrieves the order information and automatically associates it with your customer's account.

How do my restaurant's customers agree to be included in my database?

In order to comply with the RGPD rules put in place by the European Union, it is essential for a restaurateur that his customers explicitly agree to be included in his establishment's database. A good practice for asking customers if they wish to be in your restaurant's database is to ask them when they create an account, often when creating a loyalty account. You can then let them choose whether or not to be added to your database.

Can a customer of my restaurant change his mind and ask to be removed from my database?

Yes, your customers can freely choose whether or not to be present in your restaurant's database. As a reminder, RGPD rules require you to meet your customers' requirements regarding communication preferences. Thanks to Obypay, you can easily change this choice by connecting to your establishment's Administrator space (backoffice). Once you're in your customer's file, you can update their communication preferences in real time, with just two clicks. This corresponds to the Opt-in or Opt-out that must be requested when creating a customer account.

Are my database and my restaurant's customer data secure?

Of course, your database and customer data are secure. The data is hosted on a secure Obypay server and cannot be accessed by third parties. All your customer data is therefore highly protected.

How can I send personalized messages to my customers?

You can send personalized messages to your customers thanks to the database you've built up with Obypay. Thanks to our solution, you can use a single tool to collect data and then exploit it from a marketing point of view by sending personalized messages to restaurant customers. We offer several solutions for this purpose, including SMS text messaging and e-mail campaigns. Obypay enables restaurant owners to benefit from professional marketing tools specialized for their business sector.

Our complementary solutions at the CRM restaurant

Having a customer database is great. Harnessing its full potential is even better. Design a unique customer experience with our complementary digital solutions.

loyalty program loyalty

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Keep your customers coming back for more.

prepaid cards / cashless

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Offer an original means of payment.

opinion customer

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Boost your online reputation.

marketing campaigns

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Strengthen customer relations with targeted messages.

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