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Just because payment comes at the end of the journey doesn't mean it doesn't have an impact on the customer experience. Contactless, wallets, QR codes, prepaid cards... some uses are already well established among your customers, while others are making rapid progress. Some futuristic solutions still look like something out of a spy movie, but could soon become a reflex. The idea is not to offer everything, but to choose the solutions that really support your restaurant. Let's take a look at them together, to help you anticipate the uses to which they will be put by 2026.

Already well established in brands such as Starbucks, grab & go appeals to a public that wants to eat well, quickly and without disrupting their schedule. Working people in a hurry, regulars who drop in every day, students between classes... they're all looking for the same thing: a gourmet break that doesn't spill over into the rest of the day.
For restaurateurs, it's a simple answer to some of today's most pressing needs: serving more people, smoothing out the lunchtime rush, boosting the average basket... all without increasing staff numbers or compromising service quality.

Gone are the days of the single-purpose restaurant. Today, hybrid venues are the order of the day: on site, click & collect, delivery, but also original combinations such as restaurant + grocery store, café + bookshop or even café + laundry. These formats are seductive because they fit in with the new rhythms of life: saving time, having more experiences, taking advantage of multi-purpose spaces. For restaurateurs, the hybrid attracts cross-traffic, enriches the experience and secures revenues. But without a coherent identity, ambience and itinerary, the spirit of the place falls apart. Does your hybrid venue really give your customers the impression of a single experience? Find out now!

December is synonymous with rush and record crowds in shopping malls. For food courts, fast-food outlets and coffee shops, now is the time to capitalize on this massive flow of hurried consumers looking for a quick, affordable break between two shopping trips. But how do you turn this crowd into sales without saturating your teams? In this article, we share with you the most effective levers for streamlining your customer paths, reducing waiting times and capturing more sales during Christmas shopping.

How does Generation Z choose its restaurants? This young generation compares prices, refuses to waste time, chooses between delivery, take-away and on-site dining, and expects more creative and transparent dishes. They already represent a significant proportion of your customers, and are setting new standards for the entire sector. In this article, we take a look at their priorities: value for money, tolerance of waiting, need for flexibility and new food expectations. It's a guide to understanding their habits and adapting your offer today to stay competitive with tomorrow's customers.

How can you take advantage of Black Friday to fill your restaurant without selling off your dishes (or breaking your margins)? Long confined to the retail sector, this event also represents an opportunity for the foodservice industry: the idea is to use it in a different way, not as a price war, but as an opportunity to gain visibility, strengthen loyalty and highlight what sets your establishment apart. If well thought-out, Black Friday can become a strategic moment for attracting new customers while nurturing relationships with your regulars. Ready to turn this day into a real opportunity for your establishment?

How can you fill your venue in December and keep your customers in January? By planning your marketing actions now! The festive season is a pivotal time for the foodservice industry. In this comprehensive guide, we share 5 ideas for capturing this momentum without weighing down your organization. Gift cards, advent calendars, email and SMS campaigns, Click & Collect offers for company meals, post-holiday loyalty schemes... all are accessible levers for boosting your end-of-year sales and extending the momentum into January.

Families weigh heavily in the restaurant business: more than one meal in two is shared with children, and this figure rises to 67% in the 35-44 age group. Yet many establishments still neglect this audience. Parents want restaurants where everything is simple: a clear children's menu, quick ordering, a stress-free experience. Meeting these expectations means building a loyal clientele who will come back and recommend your address. In this article, we give you the keys to promoting your kid-friendly offer and winning over families over the long term with the right digital tools.

Launching a loyalty program means thinking about your marketing campaigns and customer relations. But behind every piece of customer data lies a major issue: the RGPD. This regulation frames the way you collect, store and use your customers' information. Neglecting it means risking heavy fines and, above all, losing their trust. In this article, you'll find the basics to know, the risks to avoid and the criteria for choosing a loyalty partner that enables you to remain compliant while gaining in efficiency.

We're hearing more and more about automation in the catering industry. But what difference does it make to the day-to-day running of a restaurant? Behind this sometimes vague term, there are some very practical realities: delegating certain stages of the ordering process, streamlining service, reducing errors and freeing up staff time. And it's not just for fast-food restaurants: brasseries, food courts, bars and bakeries are also concerned. In this article, we take a look at what you can automate, the tools available and the criteria for choosing the solution best suited to your establishment.

"It's the rush!" is a phrase that every restaurateur knows all too well. While peak periods are synonymous with success, if poorly managed, they can quickly become a source of loss: impatient customers, service errors, exhausted teams and reduced margins. To transform these critical moments into opportunities, there are simple solutions to put in place. In this guide, you'll find 5 ways to better manage your peak hours: digital ordering, pre-ordering, real-time communication, customer data... and much more to make your services more fluid and build customer loyalty.

Do you know the hidden costs of waiting in your restaurant? The ones that don't necessarily jump out at you during service, but that hurt when it's time to do the sums: customers who get impatient and leave, tables that run slowly, average basket that stagnates, uninviting word-of-mouth... Every minute lost can be costly. In this article, we take a look at 4 often underestimated costs, and show you how simple digital solutions like QR codes, kiosks, click & collect or payment at the table can turn waiting into opportunity.