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Practical guide

23 minutes

Building loyalty in the restaurant business: what really works in 2025

Have you set up a loyalty program, but don't know if it really works? Or are you still hesitating to launch one? This guide will help you take stock.
We review what works (and what's best to stop), which tools to use according to your format, the right times to collect data, and 5 automations to activate tomorrow.
Bonus: a clear checklist for structuring your loyalty strategy step by step, and making it a real driver of profitability for your restaurant.

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Loyalty program

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ordering kiosk

Marketing campaigns

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Tabletop ordering

Food Court

QR Code menu

Payment at table

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Article

10 minutes reading

Digital loyalty program: the ecological alternative to paper cards

Reduce your environmental footprint, eliminate waste and improve the customer experience with our digital loyalty program. Boost your business while protecting the planet.

Article

9 minutes reading

Franchising: maximize the success of your restaurant network with a multi-brand loyalty card

Purchasing behavior, implementation of targeted marketing strategies... loyalty programs are becoming the best ally of franchise networks. We tell you all about it!

Article

10 minutes reading

Restaurants: how to create an attractive loyalty program?

In 2024, building customer loyalty is not only a smart strategy, it's also an economic necessity to ensure restaurant sales. We tell you all about it!

Article

10 minutes reading

Food Court: 5 digital solutions to optimize your management

Order kiosks, QR codes, loyalty programs, marketing campaigns... We tell you all about these new digital solutions that improve the customer experience and simplify the organization of your Food Court without altering the DNA of the venue!

Article

8 minutes reading

7 advantages of the digital loyalty card in restaurants

Say goodbye to stampable loyalty cards! The digital loyalty card is coming into its own, and your customers won't be able to do without it. And neither will you... Here are 7 good reasons to dive in.