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Practical guide reading 21 minutes reading

 The impact of order terminals on customer behavior: key facts and figures

Gone are the days of the simple alternative to the cash register: ordering kiosks are profoundly transforming customer behavior. Less hesitation, more freedom, more spontaneous food choices... and a direct impact on the average shopping basket. Why do customers dare to buy more extras on a kiosk? How does the layout influence their decisions? And above all, how can these levers improve a restaurant's customer experience and profitability? From psychology to UX and figures, this comprehensive guide deciphers everything you need to know about the effect of kiosks on shopping habits.

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Article reading 14 minutes reading

How can you reduce waiting times and improve the customer experience?

Waiting for a table, waiting to order, waiting for the bill... Criticisms of waiting times are among the most frequent on Google and TripAdvisor. Too long, too vague, too frustrating: poorly-paced service has a direct impact on the customer experience and restaurant profitability. The good news is that there are practical solutions for streamlining service and reducing waiting times without sacrificing quality. Slot booking, digital order-taking, instant payment, automatic notifications... these are just some of the tools available to speed up service without giving the impression of rushing customers.

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Practical guide reading 23 minutes reading

2025: the guide to restaurant trends

What's in store for the foodservice industry in 2025? From AI revolutionizing the customer experience to the comeback of dark kitchens, personalized menus and sustainable food, the sector continues to transform. Discover the major trends that will shape the year ahead: technological innovations, new customer expectations, business strategies... This guide gives you all the keys you need to anticipate developments and prepare the future of your establishment. A must-read if you want to stay ahead of the curve (and even ahead of the game)!

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Article reading 9 minutes reading

Kiosks and QR codes: 3 reasons to adopt them in your establishment

If you had to choose just two tools to revolutionize your restaurant, they'd be ordering kiosks and QR codes. Why are they so essential? Because they boost the average basket, streamline the customer experience and optimize day-to-day management. Find out what restaurateurs who have already chosen these solutions have to say, and see for yourself the concrete results. Ready to transform your business? Here are the 3 key benefits that will make all the difference.

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Article reading 11 minutes reading

Catering: how to meet new customer expectations?

How can you meet the ever-increasing expectations of your customers in 2025? Speed, fluidity, personalization: we share with you concrete solutions, already adopted and approved by restaurateurs, to transform every visit into a memorable experience. Order kiosks, QR codes, digital tools... These technologies will help you simplify management, increase customer satisfaction and build long-term loyalty. No pointless theory, just strategic tools to help your restaurant evolve and stay competitive. Ready to take action this year? This article is for you!

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Article reading 10 minutes reading

Digital solutions: 7 ways to make your restaurant more competitive

Satisfy customers, optimize service, increase sales... All while remaining profitable and staying ahead of the competition. There's nothing easy about the day-to-day running of a restaurant. What if digital solutions could help you master it all? They simplify your management, boost your revenues, build customer loyalty and give you an edge over your competitors. In this article, we reveal the 7 key benefits of digital: immediate gains, better organization and results that are visible from the very first service.

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Practical guide reading 20 minutes reading

All-in-one solution: the best choice for digitizing your restaurant

Running a restaurant with poorly connected tools means wasting time, accumulating errors and exhausting your teams. Worse still, your customers feel these shortcomings, and that can cost you dearly. But there is a solution: the all-in-one solution. Centralize your operations, connect your data and deliver a seamless experience for your customers and your teams. In this guide, discover why digitalization is essential in 2025, the benefits of a 360° solution, and how it can transform your business, whatever your type of restaurant.
Don't let your competitors get ahead of you: optimize your management today.

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Article reading 10 minutes reading

Segmenting your database: the cornerstone of customer loyalty

Building customer loyalty is one of the most profitable investments your restaurant can make. However, many are missing out on easy opportunities by not properly exploiting their customer data. A well-managed, segmented database is the key to personalizing your offers, reviving inactive customers and rewarding regulars. In this article, we'll show you how to turn this data into concrete action: increase footfall, boost your sales and stand out from your competitors. Ready to fill your venue and build lasting loyalty? Discover all the steps you need to take now!

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Article reading 12 minutes reading

Comparison of control terminals vs. conventional control sockets

You see ordering kiosks everywhere, but you're still puzzled: are they really suitable for all restaurants? Can they replace traditional order-taking without disrupting your teams and your customers? In this article, we answer your questions with a clear comparison, practical advice, and a look at how best to integrate this technology into your establishment. Find out why a hybrid strategy could be the key to a smooth transition and an optimized customer experience.

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Article reading 12 minutes reading

The essential digital tools for launching your dark kitchen

Dark kitchens are redefining the restaurant business, and digital tools are driving it forward. Learn how to choose the best solutions to optimize your operations: ordering platforms, loyalty programs, logistics integration. Obypay offers a 360° service designed for your success.

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Article reading 18 minutes reading

Restaurant: 10 tips for choosing the right cash register software

Don't choose your cash register software blindly! This tool is at the heart of your management: service, finances, customer experience. To avoid mistakes and find the solution that really suits your restaurant, follow our 10 tips. From defining your needs to current regulations, we've broken down each step to help you make the best choice. Click here to find out how you can maximize your performance and simplify your daily routine.

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Article reading 11 minutes reading

 Control terminal software: how to choose?

Looking for kiosk software? Don't settle for the basics. Discover the essential features of good kiosk software and make the best choice. Intuitive interface, payment options, security... All the secrets to leaving nothing to chance are here!

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