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Families weigh heavily in the restaurant business: more than one meal in two is shared with children, and this figure rises to 67% in the 35-44 age group. Yet many establishments still neglect this audience. Parents want restaurants where everything is simple: a clear children's menu, quick ordering, a stress-free experience. Meeting these expectations means building a loyal clientele who will come back and recommend your address. In this article, we give you the keys to promoting your kid-friendly offer and winning over families over the long term with the right digital tools.

We're hearing more and more about automation in the catering industry. But what difference does it make to the day-to-day running of a restaurant? Behind this sometimes vague term, there are some very practical realities: delegating certain stages of the ordering process, streamlining service, reducing errors and freeing up staff time. And it's not just for fast-food restaurants: brasseries, food courts, bars and bakeries are also concerned. In this article, we take a look at what you can automate, the tools available and the criteria for choosing the solution best suited to your establishment.

What's the difference between a successful restaurant and one that's struggling to fill up? The customer experience.
The "old-fashioned" restaurant experience, where all you had to do was serve a good meal without too much waiting, no longer appeals. Today, the experience encompasses everything: speed of service, quality of the meal, personalization, and even what happens after the customer has left the table.
But in practice, maintaining this level of experience is not easy.
In this article, we take a look at 5 common room mistakes and, above all, how to avoid them to offer your customers a smooth, positive and memorable experience.

"It's the rush!" is a phrase that every restaurateur knows all too well. While peak periods are synonymous with success, if poorly managed, they can quickly become a source of loss: impatient customers, service errors, exhausted teams and reduced margins. To transform these critical moments into opportunities, there are simple solutions to put in place. In this guide, you'll find 5 ways to better manage your peak hours: digital ordering, pre-ordering, real-time communication, customer data... and much more to make your services more fluid and build customer loyalty.

Do you really have to choose between digitalization and human contact in the restaurant business? Many restaurant managers are reluctant to take the plunge, for fear of changing the face of their establishment or losing touch with their customers. However, when well thought-out, digitalization can actually reinforce a restaurant's core strengths: efficient service, a warm welcome and the loyalty of regulars. In this article, we take apart 5 preconceived ideas that still hold too many professionals back, with examples and advice on how to integrate digitalization in a way that is useful and aligned with your way of working.

Summertime is a busy time of year in every restaurant sector. But this peak in business also brings its share of problems: staff shortages, long waits, kitchen errors, complicated customer paths, customers who don't stay loyal after their visit... And what you miss in July and August, you can't make up for later. In this article, we take a look at the 5 most frequent problems during the high season (by type of establishment), with concrete solutions to limit losses, relieve your teams and make the most of this decisive period.

Getting ready for the summer season? Our checklist will help you lay the right foundations right away. From recruiting seasonal staff to updating the menu, from digital tools to marketing operations and performance monitoring, we've got it all covered to help you anticipate the unexpected, streamline service and maximize sales. Whether you're running a downtown restaurant, a seaside brasserie or a busy food court, you'll find everything you need to focus on your priorities without wasting time. Read it before the rush starts.

Are digitalization and sustainable development really incompatible in the foodservice sector? In this article, we take a closer look at the preconceived ideas, the real impacts and the concrete benefits of sensible use of digital technology. Energy consumption, equipment, waste, traceability, consumables... We sort out what raises questions and what can, on the contrary, serve a more responsible approach. A must-read if you're looking to make the right choices when it comes to digital tools, without compromising your sustainability objectives. Bonus: useful resources and actionable tips to help you think through your options.

What if digitizing your front-of-house order-taking could become your best asset for streamlining service, saving time and relieving your teams? In this guide, we share with you a clear, operational checklist for structuring your order process, without forgetting anything. Which solutions should you choose? How should roles be organized? What information should flow between tools?
From equipment to the field, via flows and data: everything you need to ensure that digital really does simplify your daily life, right from the very first service.

Vegan, gluten-free, lactose-free, allergen-free... these words are everywhere. But are they really legible where your customers need them? When nearly 40 % of consumers follow a specific diet, clearly displaying your commitments shouldn't be an option. It's a concrete way to facilitate decision-making, reassure... and sell better. In this guide, we look at the real issues behind these choices: how to make this information visible (and useful) in the customer journey, avoid false promises and turn your commitments into a real strength for your establishment.

How do really successful restaurants stay the course, even in highly competitive areas? Spoiler: it's not just a question of cooking. Organization, automation, customer knowledge, a fluid experience, a well-planned strategy... In this article, we review the 5 concrete pillars that enable a restaurant to remain successful, day after day. No magic recipes, just simple, tried-and-tested practices applicable to all restaurant formats. Do you want to structure your business, improve efficiency and better manage your growth? You've come to the right place.

83 % of French people have changed their diet in the last two years, for ethical, environmental or health reasons. As a result, personalized meals are becoming a new standard in the foodservice industry. Intolerances, diets, convictions... your customers want to be able to choose. And if you don't offer a minimum of flexibility, you risk losing them. In this article, we'll help you structure a made-to-measure offer without disrupting your kitchen: customer expectations, modular menus, digital tools... everything you need to know to integrate personalization without weighing down your service.