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Article reading 12 minutes reading

Leisure complex: the 3 main causes of customer dissatisfaction

In a leisure complex, customer dissatisfaction is rarely related to the offer itself. More often than not, it arises from repeated minor irritations experienced throughout the visit. Details that may seem insignificant at the time, but end up weighing on the overall impression.
Based on situations observed in the field, this article pinpoints 3 sources of dissatisfaction found in many indoor leisure complexes. Complicated group outings, unpleasant waiting times, overly visible payments. These are all everyday situations that strongly influence the perception of the experience, leaving a lasting impression long after the outing.

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Article reading 11 minutes reading

Multi-activity leisure: 5 automated solutions to simplify management

Why do some multi-activity complexes perform better than others, given the same number of employees? Because they automate the right points in the customer journey. Ordering, payment, loyalty, communication, brand awareness: these levers can work on their own, at the right time. In this article, we share with you 5 automations already in place in bowling alleys, karaoke bars, laser games and trampoline parks. Ordering without leaving the game, payment at the right place, recurrence without promotions, off-peak reminders, local visibility that increases over time... Tailor-made solutions to relieve teams and boost sales, without having to rethink everything.

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Article reading 11 minutes reading

Teleworking & catering: how to adapt your offer in 2026?

Nearly a quarter of French people telework, on average 2 days a week. This lasting change in the pace of work has had a knock-on effect on consumer habits, particularly when it comes to eating out at lunchtime. Which days are most affected? How can we capture a hybrid clientele who still want to eat out, but in a different way? We take a look at the current state of teleworking in France, and above all, we present you with possible solutions to help you make the most of these new practices and secure your business week after week.

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Article reading 12 minutes reading

Grab & go: boost your sales with a ready-to-go offer

Already well established in brands such as Starbucks, grab & go appeals to a public that wants to eat well, quickly and without disrupting their schedule. Working people in a hurry, regulars who drop in every day, students between classes... they're all looking for the same thing: a gourmet break that doesn't spill over into the rest of the day.
For restaurateurs, it's a simple answer to some of today's most pressing needs: serving more people, smoothing out the lunchtime rush, boosting the average basket... all without increasing staff numbers or compromising service quality.

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Article reading 10 minutes reading

Hybrid catering: 5 best practices in customer experience

Gone are the days of the single-purpose restaurant. Today, hybrid venues are the order of the day: on site, click & collect, delivery, but also original combinations such as restaurant + grocery store, café + bookshop or even café + laundry. These formats are seductive because they fit in with the new rhythms of life: saving time, having more experiences, taking advantage of multi-purpose spaces. For restaurateurs, the hybrid attracts cross-traffic, enriches the experience and secures revenues. But without a coherent identity, ambience and itinerary, the spirit of the place falls apart. Does your hybrid venue really give your customers the impression of a single experience? Find out now!

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Article reading 10 minutes reading

Food courts and fast food: the big winners in Christmas shopping

December is synonymous with rush and record crowds in shopping malls. For food courts, fast-food outlets and coffee shops, now is the time to capitalize on this massive flow of hurried consumers looking for a quick, affordable break between two shopping trips. But how do you turn this crowd into sales without saturating your teams? In this article, we share with you the most effective levers for streamlining your customer paths, reducing waiting times and capturing more sales during Christmas shopping.

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Article reading 13 minutes reading

Restaurant: 5 mistakes that damage the customer experience (and how to avoid them)

What's the difference between a successful restaurant and one that's struggling to fill up? The customer experience.
The "old-fashioned" restaurant experience, where all you had to do was serve a good meal without too much waiting, no longer appeals. Today, the experience encompasses everything: speed of service, quality of the meal, personalization, and even what happens after the customer has left the table.
But in practice, maintaining this level of experience is not easy.
In this article, we take a look at 5 common room mistakes and, above all, how to avoid them to offer your customers a smooth, positive and memorable experience.

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Article reading 12 minutes reading

Restaurant customer reviews: 5 levers to control your online reputation

You can't control what your customers write, but you can influence how these reviews affect your reputation. And that's where it all comes in: a good rating attracts, while a poor one holds back bookings. Reviews shape trust, visibility and loyalty. When integrated into your digital strategy, they become a real driver for keeping your regulars and convincing new customers. In this article, we share with you 5 concrete levers for collecting more reviews, responding effectively and turning this feedback into an asset for your restaurant.

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Article reading 10 minutes reading

How can we develop the take-away market without disrupting room service?

Developing a Click & Collect and/or delivery offer has enabled 7 out of 10 restaurateurs to increase their sales in the long term. But it's important that it doesn't disorganize the dining room or overload your teams. In this article, we help you structure your "takeaway" so that it supports your business without detracting from the customer experience. Well-defined channels, connected tools, operational settings: we take stock of everything you need to absorb more orders, keep a firm grip on your margins and manage according to your real production capacity.

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Article reading 10 minutes reading

Higher average ticket: the direct effect of self-order tools

+10 to +30 % on the average bill: that's what restaurateurs equipped with autonomous ordering tools are seeing. There's no need to force a sale, just leave the customer alone. When they order at their own pace, without pressure or judgment, they enjoy themselves. He explores, adds an extra, completes his menu. In this article, we show you how well-configured kiosks and QR codes can transform your sales. A must-read if you're looking to sell more, without doing more.

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Article reading 11 minutes reading

 Customer experience in the foodservice industry: innovations that are changing everything (and more to come)

The restaurant customer experience is evolving at high speed, driven by innovations that are transforming the way people order, pay and interact with establishments. QR codes, ordering terminals, interactive menus, gamified loyalty... What was still futuristic 10 years ago is now unavoidable. And this is just the beginning.
What solutions are already making a difference? And what trends will take hold in the years to come? We take a look at the innovations that are shaping the foodservice industry today and (already!) tomorrow.

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Article reading 12 minutes reading

Managing a franchise network: digital tools to adopt

Managing a franchise network means striking the right balance between franchisee autonomy and brand consistency. Tracking sales, managing orders, building loyalty, making payments... Without the right tools, management can quickly become a headache, especially in the early stages of development.
What tools can facilitate coordination without restricting franchisees? How can we structure the network while simplifying the day-to-day life of each individual? In this article, we review the digital solutions that are essential for optimizing multi-site management, improving operational efficiency and ensuring smooth growth, without making the model rigid.

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