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Article reading 10 minutes reading

Higher average ticket: the direct effect of self-order tools

+10 to +30 % on the average bill: that's what restaurateurs equipped with autonomous ordering tools are seeing. There's no need to force a sale, just leave the customer alone. When they order at their own pace, without pressure or judgment, they enjoy themselves. He explores, adds an extra, completes his menu. In this article, we show you how well-configured kiosks and QR codes can transform your sales. A must-read if you're looking to sell more, without doing more.

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Article reading 11 minutes reading

 Customer experience in the foodservice industry: innovations that are changing everything (and more to come)

The restaurant customer experience is evolving at high speed, driven by innovations that are transforming the way people order, pay and interact with establishments. QR codes, ordering terminals, interactive menus, gamified loyalty... What was still futuristic 10 years ago is now unavoidable. And this is just the beginning.
What solutions are already making a difference? And what trends will take hold in the years to come? We take a look at the innovations that are shaping the foodservice industry today and (already!) tomorrow.

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Article reading 12 minutes reading

Managing a franchise network: digital tools to adopt

Managing a franchise network means striking the right balance between franchisee autonomy and brand consistency. Tracking sales, managing orders, building loyalty, making payments... Without the right tools, management can quickly become a headache, especially in the early stages of development.
What tools can facilitate coordination without restricting franchisees? How can we structure the network while simplifying the day-to-day life of each individual? In this article, we review the digital solutions that are essential for optimizing multi-site management, improving operational efficiency and ensuring smooth growth, without making the model rigid.

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Article reading 9 minutes reading

 Click & Collect, a loyalty lever too often underestimated

No algorithms that decide your visibility, no platforms that keep the data to themselves. Click & Collect is a powerful customer loyalty tool, enabling you to regain control over your relationship with your regulars and increase repeat orders. Better still, it improves the customer experience by removing irritants: no delivery charges, no waiting on site, no dependence on the vagaries of a delivery driver. Click & Collect has everything it takes to become a powerful loyalty driver. But you still need to know how to exploit it. Here's how to make the most of it.

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Article reading 8 minutes reading

Why is Click & Collect essential for restaurants?

Is Click & Collect a gadget? It's now a reflex for millions of consumers: fast, convenient and with no delivery charges. Result: 41% of the French have adopted it. For restaurateurs, it's a golden opportunity: more orders, a higher average basket and less dependence on platforms. Independents and major chains alike have understood this.
Why is this model so popular? What are the advantages for your restaurant? We tell you all about it.

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Article reading 14 minutes reading

How can you reduce waiting times and improve the customer experience?

Waiting for a table, waiting to order, waiting for the bill... Criticisms of waiting times are among the most frequent on Google and TripAdvisor. Too long, too vague, too frustrating: poorly-paced service has a direct impact on the customer experience and restaurant profitability. The good news is that there are practical solutions for streamlining service and reducing waiting times without sacrificing quality. Slot booking, digital order-taking, instant payment, automatic notifications... these are just some of the tools available to speed up service without giving the impression of rushing customers.

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Practical guide reading 23 minutes reading

2025: the guide to restaurant trends

What's in store for the foodservice industry in 2025? From AI revolutionizing the customer experience to the comeback of dark kitchens, personalized menus and sustainable food, the sector continues to transform. Discover the major trends that will shape the year ahead: technological innovations, new customer expectations, business strategies... This guide gives you all the keys you need to anticipate developments and prepare the future of your establishment. A must-read if you want to stay ahead of the curve (and even ahead of the game)!

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Article reading 9 minutes reading

Kiosks and QR codes: 3 reasons to adopt them in your establishment

If you had to choose just two tools to revolutionize your restaurant, they'd be ordering kiosks and QR codes. Why are they so essential? Because they boost the average basket, streamline the customer experience and optimize day-to-day management. Find out what restaurateurs who have already chosen these solutions have to say, and see for yourself the concrete results. Ready to transform your business? Here are the 3 key benefits that will make all the difference.

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Article reading 11 minutes reading

Catering: how to meet new customer expectations?

How can you meet the ever-increasing expectations of your customers in 2025? Speed, fluidity, personalization: we share with you concrete solutions, already adopted and approved by restaurateurs, to transform every visit into a memorable experience. Order kiosks, QR codes, digital tools... These technologies will help you simplify management, increase customer satisfaction and build long-term loyalty. No pointless theory, just strategic tools to help your restaurant evolve and stay competitive. Ready to take action this year? This article is for you!

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Article reading 10 minutes reading

Digital solutions: 7 ways to make your restaurant more competitive

Satisfy customers, optimize service, increase sales... All while remaining profitable and staying ahead of the competition. There's nothing easy about the day-to-day running of a restaurant. What if digital solutions could help you master it all? They simplify your management, boost your revenues, build customer loyalty and give you an edge over your competitors. In this article, we reveal the 7 key benefits of digital: immediate gains, better organization and results that are visible from the very first service.

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Practical guide reading 20 minutes reading

All-in-one solution: the best choice for digitizing your restaurant

Running a restaurant with poorly connected tools means wasting time, accumulating errors and exhausting your teams. Worse still, your customers feel these shortcomings, and that can cost you dearly. But there is a solution: the all-in-one solution. Centralize your operations, connect your data and deliver a seamless experience for your customers and your teams. In this guide, discover why digitalization is essential in 2025, the benefits of a 360° solution, and how it can transform your business, whatever your type of restaurant.
Don't let your competitors get ahead of you: optimize your management today.

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Article reading 12 minutes reading

The essential digital tools for launching your dark kitchen

Dark kitchens are redefining the restaurant business, and digital tools are driving it forward. Learn how to choose the best solutions to optimize your operations: ordering platforms, loyalty programs, logistics integration. Obypay offers a 360° service designed for your success.

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