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Satisfy customers, optimize service, increase sales... All while remaining profitable and staying ahead of the competition. There's nothing easy about the day-to-day running of a restaurant. What if digital solutions could help you master it all? They simplify your management, boost your revenues, build customer loyalty and give you an edge over your competitors. In this article, we reveal the 7 key benefits of digital: immediate gains, better organization and results that are visible from the very first service.

Do you think a customer enrolled in your loyalty program is bound to come back? Not so fast! Did you know that the French subscribe to an average of 7 loyalty programs, but only use one or two of them? Don't let your customers miss out on yours! In this article, discover concrete strategies to keep them coming back: segmentation, automation, targeted promotions and much more. Each tip can turn your subscribers into loyal regulars. Click now and boost your revenues today!

Running a restaurant with poorly connected tools means wasting time, accumulating errors and exhausting your teams. Worse still, your customers feel these shortcomings, and that can cost you dearly. But there is a solution: the all-in-one solution. Centralize your operations, connect your data and deliver a seamless experience for your customers and your teams. In this guide, discover why digitalization is essential in 2025, the benefits of a 360° solution, and how it can transform your business, whatever your type of restaurant.
Don't let your competitors get ahead of you: optimize your management today.

Building customer loyalty is one of the most profitable investments your restaurant can make. However, many are missing out on easy opportunities by not properly exploiting their customer data. A well-managed, segmented database is the key to personalizing your offers, reviving inactive customers and rewarding regulars. In this article, we'll show you how to turn this data into concrete action: increase footfall, boost your sales and stand out from your competitors. Ready to fill your venue and build lasting loyalty? Discover all the steps you need to take now!

You see ordering kiosks everywhere, but you're still puzzled: are they really suitable for all restaurants? Can they replace traditional order-taking without disrupting your teams and your customers? In this article, we answer your questions with a clear comparison, practical advice, and a look at how best to integrate this technology into your establishment. Find out why a hybrid strategy could be the key to a smooth transition and an optimized customer experience.

Dark kitchens are redefining the restaurant business, and digital tools are driving it forward. Learn how to choose the best solutions to optimize your operations: ordering platforms, loyalty programs, logistics integration. Obypay offers a 360° service designed for your success.

Don't choose your cash register software blindly! This tool is at the heart of your management: service, finances, customer experience. To avoid mistakes and find the solution that really suits your restaurant, follow our 10 tips. From defining your needs to current regulations, we've broken down each step to help you make the best choice. Click here to find out how you can maximize your performance and simplify your daily routine.

The QR Code menu is a simple and effective solution for enriching the customer experience, but certain mistakes can complicate its use. In this article, discover the 5 key points to ensure a smooth and successful implementation. Find out how to avoid the most common faux pas and maximize the potential of this technology to offer the best service to your customers.

Looking for kiosk software? Don't settle for the basics. Discover the essential features of good kiosk software and make the best choice. Intuitive interface, payment options, security... All the secrets to leaving nothing to chance are here!

Do you dream of transforming your concept into a franchise and seeing your business grow? This guide is here to guide you step by step. Discover the essential steps for structuring your project, the keys to guaranteeing the success of your network, and the mistakes to avoid. With practical advice, real-life examples and tips drawn from the experience of franchisors, this comprehensive guide is your companion in turning your vision into reality.

Want to make your food court even cooler and more efficient? We've put together the top 5 digital tools that will change everything: Click & Collect, order kiosks, beepers, loyalty programs... and more! Find out how these solutions can simplify your daily routine, reduce queues and keep your customers coming back with a smile. Find out here!

In the restaurant sector, it's become essential to stand out from the crowd in order to attract and retain customers. This article presents 10 practical ideas for increasing your restaurant's footfall, from integrating digital tools such as QR codes and order kiosks, to organizing events and optimizing your online visibility. Discover how these initiatives can transform the customer experience and boost your sales.