{"id":11985,"date":"2026-03-11T16:29:05","date_gmt":"2026-03-11T16:29:05","guid":{"rendered":"https:\/\/obypay.com\/?post_type=success_story&#038;p=11985"},"modified":"2026-03-16T10:36:16","modified_gmt":"2026-03-16T10:36:16","slug":"smile-world-connecter-jeu-restauration-experience-client","status":"publish","type":"success_story","link":"https:\/\/obypay.com\/it\/success-stories\/smile-world-gioco-ristorazione-ed-esperienza-cliente\/","title":{"rendered":"Smile World : connecter jeu, restauration et exp\u00e9rience client"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"11985\" class=\"elementor elementor-11985\" data-elementor-post-type=\"success_story\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1b8db26 e-flex e-con-boxed e-con e-parent\" data-id=\"1b8db26\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-db27e05 elementor-widget elementor-widget-article_body\" data-id=\"db27e05\" data-element_type=\"widget\" data-widget_type=\"article_body.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<article data-theme=\"light\" class=\"oby-article-body theme-cream1\">\n\t<div class=\"wrapper\">\n\n\t\t<div class=\"mb4\">\n\t\t\t<ol itemscope itemtype=\"https:\/\/schema.org\/BreadcrumbList\" class=\"oby-breadcrumbs\">\n\t\t\t<li itemprop=\"itemListElement\" itemtype=\"https:\/\/schema.org\/ListItem\" itemscope>\n\t\t\t<meta itemprop=\"position\" content=\"1\"\/>\n\t\t\t<a \n\t\t\t\titemscope \n\t\t\t\titemprop=\"item\" \n\t\t\t\titemtype=\"https:\/\/schema.org\/WebPage\" \n\t\t\t\titemid=\"https:\/\/obypay.com\/it\/successo-cliente\/\" \n\t\t\t\thref=\"https:\/\/obypay.com\/it\/successo-cliente\/\" \n\t\t\t\tclass=\"x-small-txt  font-medium\"\n\t\t\t>\n\t\t\t\t<span itemprop=\"name\">Succ\u00e8s Clients<\/span>\n\t\t\t<\/a>\n\t\t<\/li>\n\t\t\t<li itemprop=\"itemListElement\" itemtype=\"https:\/\/schema.org\/ListItem\" itemscope>\n\t\t\t<meta itemprop=\"position\" content=\"2\"\/>\n\t\t\t<a \n\t\t\t\titemscope \n\t\t\t\titemprop=\"item\" \n\t\t\t\titemtype=\"https:\/\/schema.org\/WebPage\" \n\t\t\t\titemid=\"\" \n\t\t\t\thref=\"\" \n\t\t\t\tclass=\"x-small-txt font-regular x-orange\"\n\t\t\t>\n\t\t\t\t<span itemprop=\"name\"><\/span>\n\t\t\t<\/a>\n\t\t<\/li>\n\t<\/ol>\n\n\t\t<\/div>\n\t\t<div class=\"oby-article-body__tags mb4\">\n\t\t\t\t\t<\/div>\n\t\t<h1 class=\"mb2 mt4 t2 uppercase font-bold mb3\"><\/h1>\n\t\t\t\t\n\n\t\t\t\t\t<div class=\"img-rsp mb4\">\n\t<\/div>\n\n\t\t\n\t\t<div class=\"oby-article-body__grid grid-flex\">\n\t\t\t<div class=\"grid-flex__item md3 lg3\">\n\t\t\t\t<div class=\"oby-article-body__aside\">\n\t\t\t\t\t<div class=\"oby-summary mb5\">\n\n\t\t\t\t\t\t<span class=\"block uppercase font-bold mb2 txt obvi\">\n\t\t\t\t\t\t\tSommaire\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t<a href=\"#article-title-1\" class=\"x-small-txt font-regular i-120 block active\">\n\t\t\t\t\t\t\t\t\t\tLe d\u00e9fi de Smile World : faire le lien entre activit\u00e9s et restauration, sans casser le rythme\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t<a href=\"#article-title-2\" class=\"x-small-txt font-regular i-120 block\">\n\t\t\t\t\t\t\t\t\t\tLa strat\u00e9gie d\u2019Obypay : int\u00e9grer la restauration au parcours d\u2019activit\u00e9s\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t<a href=\"#article-title-3\" class=\"x-small-txt font-regular i-120 block\">\n\t\t\t\t\t\t\t\t\t\tLes r\u00e9sultats : une restauration align\u00e9e avec l\u2019exp\u00e9rience Smile World\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<span class=\"block uppercase font-bold mb2 txt obvi\">\n\t\t\t\t\t\tPartager l'article\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<div class=\"oby-article-body__socials\">\n\t\t\t\t\t\t<button onclick=\"copyLink(this)\" data-link=\"\">\n\t\t\t\t\t\t\t<svg width=\"24\" height=\"24\" 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fill=\"#130401\"\/>\n<\/svg>\n\n\t\t\t\t\t\t<\/a>\n\n\t\t\t\t\t\t<a target=\"_blank\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=\" noreferrer nofollow rel=\"noopener\">\n\t\t\t\t\t\t\t<svg width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n\t<path d=\"M16.5 6H13.5C12.9477 6 12.5 6.44772 12.5 7V10H16.5C16.6137 9.99748 16.7216 10.0504 16.7892 10.1419C16.8568 10.2334 16.8758 10.352 16.84 10.46L16.1 12.66C16.0318 12.8619 15.8431 12.9984 15.63 13H12.5V20.5C12.5 20.7761 12.2761 21 12 21H9.5C9.22386 21 9 20.7761 9 20.5V13H7.5C7.22386 13 7 12.7761 7 12.5V10.5C7 10.2239 7.22386 10 7.5 10H9V7C9 4.79086 10.7909 3 13 3H16.5C16.7761 3 17 3.22386 17 3.5V5.5C17 5.77614 16.7761 6 16.5 6Z\" fill=\"#130401\"\/>\n<\/svg>\n\n\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<script>;(function () {\n  window.copyLink = function (element) {\n    navigator.clipboard.writeText(element.dataset.link)\n  }\n})()\n<\/script>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<div id=\"article-body\" class=\"grid-flex__item md9 lg9\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><a href=\"https:\/\/www.smile-world.fr\/\" target=\"_blank\" rel=\"noopener\"><b>Smile World<\/b><\/a><b>, c&rsquo;est le genre d&rsquo;endroit qu&rsquo;on aimerait tous avoir pr&egrave;s de chez soi. <\/b><b><br><\/b><span style=\"font-weight: 400;\">Un terrain de jeu XXL, pens&eacute; pour celles et ceux qui aiment jouer, rire et se challenger.<\/span><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\"><br><\/span><b>En &Icirc;le-de-France, Smile World a d&eacute;velopp&eacute; 7 <\/b><a href=\"https:\/\/obypay.com\/complexe-de-loisirs\/\" target=\"_blank\" rel=\"noopener\"><b>complexes de loisirs<\/b><\/a><b>, o&ugrave; l&rsquo;on peut passer une heure comme une soir&eacute;e enti&egrave;re sans voir le temps filer.&nbsp;<\/b><\/p><p class=\"small-txt font-regular\"><a href=\"https:\/\/obypay.com\/bowling\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Bowling<\/span><\/a><span style=\"font-weight: 400;\">, laser game, Prison Island, quizz team, <\/span><a href=\"https:\/\/obypay.com\/karaoke\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">karaok&eacute;<\/span><\/a><span style=\"font-weight: 400;\">, arcade games, billard, blind test, trampoline park, draft bike, escalade, karting&hellip; <\/span><b>Ici, les activit&eacute;s s&rsquo;encha&icirc;nent et se combinent selon les envies.<\/b><b><br><\/b><span style=\"font-weight: 400;\"><br><\/span><b>L&rsquo;exp&eacute;rience Smile World se vit &agrave; la carte :<\/b><span style=\"font-weight: 400;\"> on compose son propre parcours, on mixe les exp&eacute;riences, en famille, entre amis ou entre coll&egrave;gues, pour un anniversaire, un afterwork ou un team building.<\/span><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\">Et quand l&rsquo;envie de boire un verre ou de grignoter se fait sentir, <\/span><b>l&rsquo;exp&eacute;rience continue autour d&rsquo;un espace bar et restauration,<\/b><span style=\"font-weight: 400;\"> avec cocktails, pizzas, tapas et planches &agrave; partager.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-1\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h2 class=\"uppercase font-bold mt3 t3\">\n\t\t\t\t\t\t\t\t\tLe d\u00e9fi de Smile World : faire le lien entre activit\u00e9s et restauration, sans casser le rythme\n\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><b>D&egrave;s sa conception, Smile World a &eacute;t&eacute; pens&eacute; comme un lieu o&ugrave; les activit&eacute;s se croisent naturellement.<\/b><span style=\"font-weight: 400;\"> Les offres se combinent, les parcours se construisent fa&ccedil;on combo et le client passe d&rsquo;un jeu &agrave; l&rsquo;autre. <\/span><b><br><\/b><span style=\"font-weight: 400;\"><br><\/span><b>Un point restait toutefois plus d&eacute;licat &agrave; int&eacute;grer dans ce parcours fluide : la restauration. <\/b><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\"><br><\/span><b>Par nature, elle ne constitue pas une activit&eacute; en soi. <\/b><span style=\"font-weight: 400;\">Pourtant, dans un lieu hybride comme Smile World, elle fait pleinement partie de l&rsquo;exp&eacute;rience. Boire un verre, partager une planche, grignoter entre deux manches : <\/span><b>ces moments prolongent le jeu et participent au plaisir du temps pass&eacute; sur place. <\/b><b><br><\/b><span style=\"font-weight: 400;\"><br><\/span><b>Le d&eacute;calage se fait surtout sentir lors des p&eacute;riodes de forte affluence, du jeudi soir au dimanche. <\/b><span style=\"font-weight: 400;\">Les groupes viennent en nombre, les occasions varient (anniversaires, sorties entre amis, team buildings) et <\/span><a href=\"https:\/\/obypay.com\/blog\/experience-client-restauration-hybride-5-pratiques\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">les attentes sont &eacute;lev&eacute;es<\/span><\/a><span style=\"font-weight: 400;\">. <\/span><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\"><br><\/span><b>Or, lorsqu&rsquo;ils sont plong&eacute;s dans une activit&eacute;, les clients ne pensent pas toujours &agrave; faire une pause pour commander.<\/b><span style=\"font-weight: 400;\"> M&ecirc;me avec l&rsquo;envie, quitter sa partie pour se rendre au bar cr&eacute;e une rupture dans l&rsquo;exp&eacute;rience. <\/span><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\"><br><\/span><b>&Agrave; cette contrainte s&rsquo;ajoute la r&eacute;alit&eacute; de la gestion des groupes.<\/b><span style=\"font-weight: 400;\"> Au comptoir, les prises de commande peuvent vite sembler sans fin : chacun h&eacute;site, ajuste son choix, souhaite r&eacute;gler s&eacute;par&eacute;ment. <\/span><b>En cuisine, cela se traduit par une multiplication des bons, difficile &agrave; absorber en p&eacute;riode de rush. <\/b><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\">Pour accompagner Smile World dans sa gestion op&eacute;rationnelle, <\/span><b>il fallait donc trouver des solutions capables d&rsquo;int&eacute;grer la restauration directement au parcours de jeu, sans interrompre l&rsquo;exp&eacute;rience,<\/b><span style=\"font-weight: 400;\"> tout en restant simples &agrave; g&eacute;rer pour les &eacute;quipes, dans un environnement multi-espaces et &agrave; forte affluence.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"img-rsp oby-post-img\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/Capture-decran-2026-03-06-a-11.01.32.png\" alt=\"borne de commande Obypay dans le centre de loisirs Smile World\" loading=\"lazy\" sizes=\"(max-width: 768px) 100vw,(max-width: 1312px) 75vw, 700px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/Capture-decran-2026-03-06-a-11.01.32.png 1892w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/Capture-decran-2026-03-06-a-11.01.32-300x214.png 300w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/Capture-decran-2026-03-06-a-11.01.32-1024x730.png 1024w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/Capture-decran-2026-03-06-a-11.01.32-768x547.png 768w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/Capture-decran-2026-03-06-a-11.01.32-1536x1094.png 1536w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/Capture-decran-2026-03-06-a-11.01.32-18x12.png 18w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/Capture-decran-2026-03-06-a-11.01.32-1440x1026.png 1440w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/Capture-decran-2026-03-06-a-11.01.32-1200x855.png 1200w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/Capture-decran-2026-03-06-a-11.01.32-760x541.png 760w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/Capture-decran-2026-03-06-a-11.01.32-480x342.png 480w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/Capture-decran-2026-03-06-a-11.01.32-320x228.png 320w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/Capture-decran-2026-03-06-a-11.01.32-160x114.png 160w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/Capture-decran-2026-03-06-a-11.01.32-80x57.png 80w\"\/>\n\t\t\t\t\t<div style=\"padding-bottom: 71.247357293869%\"><\/div>\n\t\t\t<\/div>\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-2\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h2 class=\"uppercase font-bold mt3 t3\">\n\t\t\t\t\t\t\t\t\tLa strat\u00e9gie d\u2019Obypay : int\u00e9grer la restauration au parcours d\u2019activit\u00e9s\n\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><b>Dans un complexe multi-activit&eacute;s de cette envergure, il n&rsquo;existe pas un seul moment pour consommer, mais une multitude. <\/b><span style=\"font-weight: 400;\">En plein jeu, avant de changer d&rsquo;activit&eacute; ou en fin de parcours&hellip; L&rsquo;envie de commander varie selon l&rsquo;activit&eacute;, le rythme et la dynamique du groupe.<\/span><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Pour accompagner Smile World, la strat&eacute;gie d&rsquo;Obypay a con&ccedil;u une strat&eacute;gie centr&eacute;e sur la proximit&eacute; entre le client, la commande et le paiement. <\/span><b>Plut&ocirc;t qu&rsquo;un point de commande unique, Obypay a d&eacute;ploy&eacute; un dispositif multi-outils, construit par zone, afin de s&rsquo;adapter &agrave; la diversit&eacute; des espaces et des attentes clients.<\/b><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-3\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h3 class=\"uppercase font-bold mt5 t5\">\n\t\t\t\t\t\t\t\t\t01. Des bornes de commande accessibles dans tout le complexe\n\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><b>Les <\/b><a href=\"https:\/\/obypay.com\/commande-et-paiement\/borne-de-commande-restaurant\/\" target=\"_blank\" rel=\"noopener\"><b>bornes de commande<\/b><\/a><b> install&eacute;es au sein du complexe permettent aux clients de commander au bar sans passer par le comptoir.<\/b><span style=\"font-weight: 400;\"> Un premier point essentiel dans un lieu o&ugrave; les pics d&rsquo;affluence se concentrent sur certaines plages horaires.<\/span><span style=\"font-weight: 400;\"><br><\/span><\/p><p class=\"small-txt font-regular\"><b>Les bornes jouent aussi un r&ocirc;le actif dans <\/b><a href=\"https:\/\/obypay.com\/blog\/psychologie-client-restauration-mecaniques-booster-ventes\/\" target=\"_blank\" rel=\"noopener\"><b>la d&eacute;cision d&rsquo;achat<\/b><\/a><b>.<\/b><span style=\"font-weight: 400;\"> Gr&acirc;ce &agrave; des visuels produits clairs et engageants, elles facilitent les choix et encouragent la commande. <\/span><b>Un levier particuli&egrave;rement efficace dans un environnement ludique, o&ugrave; l&rsquo;achat est souvent impulsif et collectif.<\/b><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-4\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h3 class=\"uppercase font-bold mt5 t5\">\n\t\t\t\t\t\t\t\t\t02. Des bornes Tap to Pay au plus pr\u00e8s des pistes de bowling\n\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Lorsque les clients sont engag&eacute;s dans une activit&eacute;, ils n&rsquo;ont pas toujours le r&eacute;flexe (ni l&rsquo;envie) de s&rsquo;arr&ecirc;ter pour commander. <\/span><b>Les <\/b><a href=\"https:\/\/obypay.com\/features\/borne-tap-to-pay\/\" target=\"_blank\" rel=\"noopener\"><b>bornes Tap to Pay<\/b><\/a><b>, positionn&eacute;es &agrave; proximit&eacute; des pistes de bowling, r&eacute;pondent pr&eacute;cis&eacute;ment &agrave; cet usage.<\/b><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Ici, <\/span><a href=\"https:\/\/obypay.com\/blog\/borne-tap-to-pay-nouveau-standard-encaissement-restaurants\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">la commande et le paiement se font en quelques secondes<\/span><\/a><span style=\"font-weight: 400;\">, directement depuis l&rsquo;espace de jeu, gr&acirc;ce au paiement NFC.<\/span><\/p><p class=\"small-txt font-regular\"><b>Ces bornes jouent un r&ocirc;le cl&eacute; dans <\/b><a href=\"https:\/\/obypay.com\/blog\/psychologie-client-restauration-mecaniques-booster-ventes\/\" target=\"_blank\" rel=\"noopener\"><b>la consommation dite &laquo; d&rsquo;appoint &raquo;<\/b><\/a><b> : boissons, snacks, planches &agrave; partager...<\/b><span style=\"font-weight: 400;\"> Des commandes souvent d&eacute;cid&eacute;es sur l&rsquo;instant, en groupe, et qui fonctionnent d&rsquo;autant mieux que le parcours est simple et imm&eacute;diat.<\/span><\/p><p class=\"small-txt font-regular\"><b>Pour Smile World, cela permet d&rsquo;augmenter les opportunit&eacute;s de commande pendant les temps forts.<\/b><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-5\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h3 class=\"uppercase font-bold mt5 t5\">\n\t\t\t\t\t\t\t\t\t03. Le device staff pour accompagner les \u00e9quipes, partout sur le site\n\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><b>En compl&eacute;ment des bornes, les &eacute;quipes de Smile World utilisent le device staff Obypay.<\/b><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Une tablette mobile, sous forme de t&eacute;l&eacute;phone, qui permet aux serveurs de g&eacute;rer l&rsquo;essentiel du service directement sur le terrain.<\/span><\/p><p class=\"small-txt font-regular\"><b>Le staff peut ainsi :<\/b><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">&#10004; prendre une commande aupr&egrave;s du client<\/span><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">&#10004; encaisser imm&eacute;diatement, <\/span><a href=\"https:\/\/obypay.com\/features\/partager-laddition-sur-mobile\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">chacun sa part<\/span><\/a><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">&#10004; proposer <\/span><a href=\"https:\/\/obypay.com\/commande-et-paiement\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">le paiement<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/obypay.com\/features\/pourboires-bornes-qr-code\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">les pourboires<\/span><\/a><span style=\"font-weight: 400;\"> et la cl&ocirc;ture de l&rsquo;addition<\/span><\/p><p class=\"small-txt font-regular\"><b>Le device staff s&rsquo;int&egrave;gre naturellement dans un environnement multi-espaces, o&ugrave; les &eacute;quipes doivent rester mobiles et r&eacute;actives.<\/b><span style=\"font-weight: 400;\"><br><\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"img-rsp oby-post-img\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/Capture-decran-2026-03-06-a-11.01.43-e1772794611592.png\" alt=\"device staff : telephone pour prise de commande pour les serveurs\" loading=\"lazy\" sizes=\"(max-width: 768px) 100vw,(max-width: 1312px) 75vw, 700px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/Capture-decran-2026-03-06-a-11.01.43-e1772794611592.png 617w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/Capture-decran-2026-03-06-a-11.01.43-e1772794611592-300x274.png 300w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/Capture-decran-2026-03-06-a-11.01.43-e1772794611592-13x12.png 13w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/Capture-decran-2026-03-06-a-11.01.43-e1772794611592-480x438.png 480w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/Capture-decran-2026-03-06-a-11.01.43-e1772794611592-320x292.png 320w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/Capture-decran-2026-03-06-a-11.01.43-e1772794611592-160x146.png 160w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/Capture-decran-2026-03-06-a-11.01.43-e1772794611592-80x73.png 80w\"\/>\n\t\t\t\t\t<div style=\"padding-bottom: 91.247974068071%\"><\/div>\n\t\t\t<\/div>\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-6\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h2 class=\"uppercase font-bold mt3 t3\">\n\t\t\t\t\t\t\t\t\tLes r\u00e9sultats : une restauration align\u00e9e avec l\u2019exp\u00e9rience Smile World\n\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><b>La mise en place des solutions Obypay a eu un impact direct sur les ventes, les flux et l&rsquo;organisation sur site.<\/b><\/p><p class=\"small-txt font-regular\"><b>&#10004; Moins d&rsquo;attente pour passer commande, m&ecirc;me en forte affluence :<\/b><span style=\"font-weight: 400;\"> la multiplication des points de commande a r&eacute;duit la pression au comptoir. Les clients commandent plus rapidement, y compris lors des soir&eacute;es et week-ends tr&egrave;s fr&eacute;quent&eacute;s.<\/span><\/p><p class=\"small-txt font-regular\"><b>&#10004; Augmentation des ventes de boissons et de snacking :<\/b><span style=\"font-weight: 400;\"> en rapprochant la commande des espaces de jeu, Smile World capte davantage de petites consommations.&nbsp;<\/span><\/p><p class=\"small-txt font-regular\"><b>&#10004; Un panier moyen plus &eacute;lev&eacute; sur les groupes :<\/b><span style=\"font-weight: 400;\"> les visuels produits et la simplicit&eacute; du parcours favorisent les commandes collectives. Les groupes h&eacute;sitent moins &agrave; ajouter une planche ou une tourn&eacute;e suppl&eacute;mentaire.<\/span><\/p><p class=\"small-txt font-regular\"><b>&#10004; Une cuisine moins satur&eacute;e en p&eacute;riode de rush :<\/b><span style=\"font-weight: 400;\"> le nombre de bons est ma&icirc;tris&eacute;, ce qui am&eacute;liore la cadence en cuisine.<\/span><\/p><p class=\"small-txt font-regular\"><b>&#10004; Des &eacute;quipes recentr&eacute;es sur le service : <\/b><span style=\"font-weight: 400;\">les &eacute;quipes passent moins de temps &agrave; encaisser. Elles restent mobiles sur l&rsquo;ensemble du site et se concentrent sur la relation client.<\/span><\/p><p class=\"small-txt font-regular\"><b>&#10004; Un pilotage plus clair de l&rsquo;activit&eacute; restauration :<\/b> <a href=\"https:\/\/obypay.com\/commande-et-paiement\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">l&rsquo;ensemble des commandes et paiements est centralis&eacute; dans une seule solution toute-en-un<\/span><\/a><span style=\"font-weight: 400;\">, malgr&eacute; la diversit&eacute; des usages.<\/span><\/p><p class=\"small-txt font-regular\"><b>Vous exploitez un lieu hybride ou un concept multi-activit&eacute;s ? <\/b><a href=\"https:\/\/obypay.com\/contact\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Contactez notre &eacute;quipe d&egrave;s maintenant !<\/span><\/a><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t<\/div>\n\t<\/div>\n<\/article>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b90dc60 elementor-widget elementor-widget-youtube_video\" data-id=\"b90dc60\" data-element_type=\"widget\" data-widget_type=\"youtube_video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<section data-theme=\"cream1\" class=\"theme-cream1 relative yt-video-container\">\n\t<div class=\"wrapper\">\n\t\t\t\t<div class=\"yt-video\">\n\t\t\t<iframe allowfullscreen frameborder=\"0\"  src=\"https:\/\/www.youtube.com\/embed\/preP7x4xuOU\"><\/iframe>\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-648113a elementor-widget elementor-widget-separator\" data-id=\"648113a\" data-element_type=\"widget\" data-widget_type=\"separator.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div data-theme=\"cream1\" class=\"obi-separator\" style=\"--top: var(--x-cream1);--bottom: var(--x-cream1);--size: 2\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"featured_media":11987,"template":"","success_story_category":[29,31,28,62],"success_story_sector":[41],"class_list":["post-11985","success_story","type-success_story","status-publish","has-post-thumbnail","hentry","success_story_category-borne-de-commande","success_story_category-commande-a-table","success_story_category-menu-qr-code","success_story_category-programme-de-fidelite","success_story_sector-franchise"],"acf":[],"_links":{"self":[{"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/success_story\/11985","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/success_story"}],"about":[{"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/types\/success_story"}],"version-history":[{"count":22,"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/success_story\/11985\/revisions"}],"predecessor-version":[{"id":12045,"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/success_story\/11985\/revisions\/12045"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/media\/11987"}],"wp:attachment":[{"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/media?parent=11985"}],"wp:term":[{"taxonomy":"success_story_category","embeddable":true,"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/success_story_category?post=11985"},{"taxonomy":"success_story_sector","embeddable":true,"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/success_story_sector?post=11985"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}