{"id":11590,"date":"2025-12-31T06:00:00","date_gmt":"2025-12-31T06:00:00","guid":{"rendered":"https:\/\/obypay.com\/?post_type=success_story&#038;p=11590"},"modified":"2025-12-29T15:21:54","modified_gmt":"2025-12-29T15:21:54","slug":"mamatte-artisanal-rencontre-le-digital","status":"publish","type":"success_story","link":"https:\/\/obypay.com\/it\/success-stories\/mamatte-artigianato-incontra-il-digitale\/","title":{"rendered":"Mamatte : quand l\u2019artisanat rencontre le digital"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"11590\" class=\"elementor elementor-11590\" data-elementor-post-type=\"success_story\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1b8db26 e-flex e-con-boxed e-con e-parent\" data-id=\"1b8db26\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-db27e05 elementor-widget elementor-widget-article_body\" data-id=\"db27e05\" data-element_type=\"widget\" data-widget_type=\"article_body.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<article data-theme=\"light\" class=\"oby-article-body theme-cream1\">\n\t<div class=\"wrapper\">\n\n\t\t<div class=\"mb4\">\n\t\t\t<ol itemscope itemtype=\"https:\/\/schema.org\/BreadcrumbList\" class=\"oby-breadcrumbs\">\n\t\t\t<li itemprop=\"itemListElement\" itemtype=\"https:\/\/schema.org\/ListItem\" itemscope>\n\t\t\t<meta itemprop=\"position\" content=\"1\"\/>\n\t\t\t<a \n\t\t\t\titemscope \n\t\t\t\titemprop=\"item\" \n\t\t\t\titemtype=\"https:\/\/schema.org\/WebPage\" \n\t\t\t\titemid=\"https:\/\/obypay.com\/it\/successo-cliente\/\" \n\t\t\t\thref=\"https:\/\/obypay.com\/it\/successo-cliente\/\" \n\t\t\t\tclass=\"x-small-txt  font-medium\"\n\t\t\t>\n\t\t\t\t<span itemprop=\"name\">Succ\u00e8s Clients<\/span>\n\t\t\t<\/a>\n\t\t<\/li>\n\t\t\t<li itemprop=\"itemListElement\" itemtype=\"https:\/\/schema.org\/ListItem\" itemscope>\n\t\t\t<meta itemprop=\"position\" content=\"2\"\/>\n\t\t\t<a \n\t\t\t\titemscope \n\t\t\t\titemprop=\"item\" \n\t\t\t\titemtype=\"https:\/\/schema.org\/WebPage\" \n\t\t\t\titemid=\"\" \n\t\t\t\thref=\"\" \n\t\t\t\tclass=\"x-small-txt font-regular x-orange\"\n\t\t\t>\n\t\t\t\t<span itemprop=\"name\"><\/span>\n\t\t\t<\/a>\n\t\t<\/li>\n\t<\/ol>\n\n\t\t<\/div>\n\t\t<div class=\"oby-article-body__tags mb4\">\n\t\t\t\t\t<\/div>\n\t\t<h1 class=\"mb2 mt4 t2 uppercase font-bold mb3\"><\/h1>\n\t\t\t\t\n\n\t\t\t\t\t<div class=\"img-rsp mb4\">\n\t<\/div>\n\n\t\t\n\t\t<div class=\"oby-article-body__grid grid-flex\">\n\t\t\t<div class=\"grid-flex__item md3 lg3\">\n\t\t\t\t<div class=\"oby-article-body__aside\">\n\t\t\t\t\t<div class=\"oby-summary mb5\">\n\n\t\t\t\t\t\t<span class=\"block uppercase font-bold mb2 txt obvi\">\n\t\t\t\t\t\t\tSommaire\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t<a href=\"#article-title-1\" class=\"x-small-txt font-regular i-120 block active\">\n\t\t\t\t\t\t\t\t\t\t01. L\u2019\u00e9volution du monde de la boulangerie en 2025 : entre artisanat et exp\u00e9rience hybride\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t<a href=\"#article-title-2\" class=\"x-small-txt font-regular i-120 block\">\n\t\t\t\t\t\t\t\t\t\tLe d\u00e9fi Mamatte : offrir une exp\u00e9rience fluide et personnalis\u00e9e dans un univers gourmand\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t<a href=\"#article-title-3\" class=\"x-small-txt font-regular i-120 block\">\n\t\t\t\t\t\t\t\t\t\tLa solution Obypay : digitaliser pour mieux servir\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t<a href=\"#article-title-4\" class=\"x-small-txt font-regular i-120 block\">\n\t\t\t\t\t\t\t\t\t\t04. Les r\u00e9sultats : un service plus fluide et des clients conquis \n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<span class=\"block uppercase font-bold mb2 txt obvi\">\n\t\t\t\t\t\tPartager l'article\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<div class=\"oby-article-body__socials\">\n\t\t\t\t\t\t<button onclick=\"copyLink(this)\" data-link=\"\">\n\t\t\t\t\t\t\t<svg width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n\t<path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M20.9999 7.66008V8.00008C21.0007 9.06616 20.576 10.0885 19.8199 10.84L16.9999 13.67C16.4738 14.1911 15.6261 14.1911 15.1 13.67L15 13.56C14.8094 13.3656 14.8094 13.0544 15 12.86L18.4399 9.42006C18.807 9.03938 19.0083 8.52883 18.9999 8.00008V7.66008C19.0003 7.12705 18.788 6.61589 18.4099 6.2401L17.7599 5.59011C17.3841 5.21207 16.873 4.99969 16.3399 5.00011H15.9999C15.4669 4.99969 14.9558 5.21207 14.58 5.59011L11.14 9.00007C10.9456 9.19064 10.6344 9.19064 10.44 9.00007L10.33 8.89007C9.8089 8.36394 9.8089 7.51623 10.33 6.99009L13.16 4.15012C13.9165 3.40505 14.9382 2.99133 15.9999 3.00014H16.3399C17.4011 2.9993 18.4191 3.42018 19.1699 4.17012L19.8299 4.83012C20.5798 5.5809 21.0007 6.59891 20.9999 7.66008ZM8.64993 13.94L13.9399 8.65008C14.0338 8.55543 14.1616 8.50218 14.2949 8.50218C14.4282 8.50218 14.556 8.55543 14.6499 8.65008L15.3499 9.35007C15.4445 9.44395 15.4978 9.57175 15.4978 9.70507C15.4978 9.83839 15.4445 9.96618 15.3499 10.0601L10.0599 15.35C9.96604 15.4447 9.83824 15.4979 9.70492 15.4979C9.57161 15.4979 9.44381 15.4447 9.34993 15.35L8.64993 14.65C8.55528 14.5561 8.50204 14.4283 8.50204 14.295C8.50204 14.1617 8.55528 14.0339 8.64993 13.94ZM13.5599 15C13.3655 14.8094 13.0543 14.8094 12.8599 15L9.42993 18.41C9.0517 18.7905 8.53645 19.003 7.99995 18.9999H7.65995C7.12691 19.0004 6.61576 18.788 6.23997 18.41L5.58997 17.76C5.21194 17.3842 4.99956 16.873 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5.34921 13.9633 4.76987C15.4424 4.19054 17.1248 4.56203 18.2229 5.71044C18.9713 5.56785 19.6949 5.31645 20.3706 4.96421C20.4201 4.93331 20.4829 4.93331 20.5324 4.96421C20.5633 5.01373 20.5633 5.07652 20.5324 5.12604C20.2051 5.87552 19.6522 6.50412 18.9508 6.92419C19.565 6.85296 20.1684 6.70807 20.7481 6.49264C20.7969 6.45942 20.861 6.45942 20.9098 6.49264C20.9507 6.51134 20.9813 6.54711 20.9934 6.59042C21.0055 6.63373 20.9979 6.68018 20.9727 6.7174Z\" fill=\"#130401\"\/>\n<\/svg>\n\n\t\t\t\t\t\t<\/a>\n\n\t\t\t\t\t\t<a target=\"_blank\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=\" noreferrer nofollow rel=\"noopener\">\n\t\t\t\t\t\t\t<svg width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n\t<path d=\"M16.5 6H13.5C12.9477 6 12.5 6.44772 12.5 7V10H16.5C16.6137 9.99748 16.7216 10.0504 16.7892 10.1419C16.8568 10.2334 16.8758 10.352 16.84 10.46L16.1 12.66C16.0318 12.8619 15.8431 12.9984 15.63 13H12.5V20.5C12.5 20.7761 12.2761 21 12 21H9.5C9.22386 21 9 20.7761 9 20.5V13H7.5C7.22386 13 7 12.7761 7 12.5V10.5C7 10.2239 7.22386 10 7.5 10H9V7C9 4.79086 10.7909 3 13 3H16.5C16.7761 3 17 3.22386 17 3.5V5.5C17 5.77614 16.7761 6 16.5 6Z\" fill=\"#130401\"\/>\n<\/svg>\n\n\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<script>;(function () {\n  window.copyLink = function (element) {\n    navigator.clipboard.writeText(element.dataset.link)\n  }\n})()\n<\/script>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<div id=\"article-body\" class=\"grid-flex__item md9 lg9\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><b>Mamatte<\/b><span style=\"font-weight: 400;\">, c&rsquo;est la <\/span><a href=\"https:\/\/obypay.com\/boulangeries\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">boulangerie-p&acirc;tisserie<\/span><\/a><span style=\"font-weight: 400;\"> qui r&eacute;invente la pause gourmande.<\/span><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\">Des produits frais, un vrai savoir-faire artisanal, plusieurs &eacute;tablissements &agrave; Paris&hellip; et un seul mot d&rsquo;ordre : <\/span><b>le plaisir, simple et vrai<\/b><span style=\"font-weight: 400;\">.<\/span><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Pour rester fid&egrave;le &agrave; ses valeurs tout en modernisant l&rsquo;exp&eacute;rience client, Mamatte a choisi <\/span><b>Obypay<\/b><span style=\"font-weight: 400;\">. L&rsquo;objectif : fluidifier le parcours, r&eacute;duire l&rsquo;attente et renforcer la fid&eacute;lit&eacute; des gourmand&middot;es, tout en conservant la convivialit&eacute; de ses salons cosy.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-1\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h2 class=\"uppercase font-bold mt3 t3\">\n\t\t\t\t\t\t\t\t\t01. L\u2019\u00e9volution du monde de la boulangerie en 2025 : entre artisanat et exp\u00e9rience hybride\n\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">En 2025, le monde de la boulangerie conna&icirc;t une v&eacute;ritable m&eacute;tamorphose. Finie l&rsquo;&eacute;poque o&ugrave; la boulangerie se limitait &agrave; la simple baguette ou au croissant du matin : les enseignes d&rsquo;aujourd&rsquo;hui deviennent des lieux de vie, hybrides. Entre <\/span><b>boulangerie, p&acirc;tisserie, coffee shop et brunch<\/b><span style=\"font-weight: 400;\">, elles s&rsquo;adaptent aux nouveaux rythmes urbains et aux envies d&rsquo;authenticit&eacute; des consommateurs.<\/span><\/p><p class=\"small-txt font-regular\"><a href=\"https:\/\/bakerpedia.com\/the-top-bakery-trends-for-2025\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Les clients recherchent d&eacute;sormais <\/span><b>des exp&eacute;riences gourmandes compl&egrave;tes<\/b><\/a><span style=\"font-weight: 400;\">, m&ecirc;lant qualit&eacute;, rapidit&eacute; et personnalisation. Les artisans, eux, repensent leur mod&egrave;le pour offrir un service fluide, transparent et durable, sans jamais renier l&rsquo;amour du bon produit.<\/span><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">C&rsquo;est dans cet esprit que <\/span><b>Mamatte<\/b><span style=\"font-weight: 400;\"> s&rsquo;impose comme une r&eacute;f&eacute;rence : un concept &agrave; mi-chemin entre <\/span><b>boulangerie-p&acirc;tisserie de quartier et caf&eacute; moderne<\/b><span style=\"font-weight: 400;\">, o&ugrave; l&rsquo;artisanat rencontre le digital pour r&eacute;inventer la pause gourmande.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-2\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h2 class=\"uppercase font-bold mt3 t3\">\n\t\t\t\t\t\t\t\t\tLe d\u00e9fi Mamatte : offrir une exp\u00e9rience fluide et personnalis\u00e9e dans un univers gourmand\n\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Mamatte a rapidement conquis ses client&middot;es gr&acirc;ce &agrave; la qualit&eacute; de ses produits et l&rsquo;ambiance chaleureuse de ses salons. Mais pour accompagner la croissance et r&eacute;pondre aux attentes des consommateurs modernes, plusieurs d&eacute;fis se posaient :<\/span><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">&#10140; <\/span><b>Fluidifier la prise de commande<\/b><span style=\"font-weight: 400;\">, sans d&eacute;naturer l&rsquo;exp&eacute;rience artisanale<\/span><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\">&#10140; <\/span><b>R&eacute;duire le temps d&rsquo;attente<\/b><span style=\"font-weight: 400;\">, notamment aux heures de pointe<\/span><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\">&#10140; <\/span><b>Cr&eacute;er un programme de fid&eacute;lit&eacute; attractif<\/b><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\">&#10140; <\/span><b>S&rsquo;adapter aux diff&eacute;rents modes de consommation :<\/b><span style=\"font-weight: 400;\"> &agrave; emporter, sur place ou en livraison<\/span><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">L&rsquo;objectif &eacute;tait clair : <\/span><b>pr&eacute;server le plaisir du fait maison<\/b><span style=\"font-weight: 400;\">, tout en modernisant l&rsquo;exp&eacute;rience gr&acirc;ce &agrave; des outils digitaux efficaces.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"video-rsp\">\n                    <iframe width=\"100%\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/bE6ubOgaIik\" \n            frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" \n            allowfullscreen \n            loading=\"lazy\">\n        <\/iframe>\n    <\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-3\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h2 class=\"uppercase font-bold mt3 t3\">\n\t\t\t\t\t\t\t\t\tLa solution Obypay : digitaliser pour mieux servir\n\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Pour r&eacute;pondre &agrave; ces besoins, Mamatte a mis&eacute; sur <\/span><b>les solutions Obypay<\/b><span style=\"font-weight: 400;\"> : un &eacute;cosyst&egrave;me pens&eacute; pour am&eacute;liorer le parcours client et optimiser le fonctionnement des &eacute;tablissements.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-4\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h3 class=\"uppercase font-bold mt5 t5\">\n\t\t\t\t\t\t\t\t\t1\ufe0f\u20e3 Des bornes de commande pour gagner en autonomie\n\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><a href=\"https:\/\/obypay.com\/commande-et-paiement\/borne-de-commande-restaurant\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Les bornes Obypay<\/span><\/a><span style=\"font-weight: 400;\"> permettent aux client&middot;es de :<\/span><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\"> &rarr; Commander rapidement et en toute libert&eacute;<\/span><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\"> &rarr; Personnaliser leurs choix<\/span><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\"> &rarr; &Ecirc;tre notifi&eacute; via bipper lorsque la commande est pr&ecirc;te<\/span><\/p><p class=\"small-txt font-regular\"><b>R&eacute;sultat :<\/b><span style=\"font-weight: 400;\"> moins de files d&rsquo;attente, plus de confort pour les client&middot;es&hellip; et une &eacute;quipe plus disponible pour le service et les conseils.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"img-rsp oby-post-img\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/12\/Capture-decran-2025-12-29-a-16.14.11.png\" alt=\"borne de commande obypay dans la boulangerie hybride Mamatte\" loading=\"lazy\" sizes=\"(max-width: 768px) 100vw,(max-width: 1312px) 75vw, 700px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/12\/Capture-decran-2025-12-29-a-16.14.11.png 593w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/12\/Capture-decran-2025-12-29-a-16.14.11-201x300.png 201w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/12\/Capture-decran-2025-12-29-a-16.14.11-8x12.png 8w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/12\/Capture-decran-2025-12-29-a-16.14.11-480x716.png 480w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/12\/Capture-decran-2025-12-29-a-16.14.11-320x478.png 320w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/12\/Capture-decran-2025-12-29-a-16.14.11-160x239.png 160w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/12\/Capture-decran-2025-12-29-a-16.14.11-80x119.png 80w\"\/>\n\t\t\t\t\t<div style=\"padding-bottom: 149.24114671164%\"><\/div>\n\t\t\t<\/div>\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-5\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h3 class=\"uppercase font-bold mt5 t5\">\n\t\t\t\t\t\t\t\t\t2\ufe0f\u20e3 Commande et paiement \u00e0 table pour un service fluide\n\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Pour celles et ceux qui choisissent de savourer leur pause sur place, Mamatte propose :<\/span><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\"> &#10004; La commande via <\/span><a href=\"https:\/\/obypay.com\/commande-et-paiement\/menu-qr-code\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">QR code <\/span><\/a><span style=\"font-weight: 400;\">directement &agrave; table<\/span><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\"> &#10004; Le paiement instantan&eacute; depuis le t&eacute;l&eacute;phone<\/span><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\"> &#10004; Un service simplifi&eacute; et sans attente<\/span><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Cette solution s&rsquo;adapte au rythme de chacun&middot;e tout en pr&eacute;servant l&rsquo;atmosph&egrave;re cosy des salons. Elle permet aux &eacute;quipes de se concentrer sur le service et l&rsquo;accompagnement, plut&ocirc;t que sur la prise de commande ou le passage en caisse.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"img-rsp oby-post-img\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/12\/Capture-decran-2025-12-29-a-16.16.47.png\" alt=\"QR code de prise de commande \u00e0 table en train d'\u00eatre scan\u00e9e \u00e0 l'aide d'un t\u00e9l\u00e9phone\" loading=\"lazy\" sizes=\"(max-width: 768px) 100vw,(max-width: 1312px) 75vw, 700px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/12\/Capture-decran-2025-12-29-a-16.16.47.png 1024w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/12\/Capture-decran-2025-12-29-a-16.16.47-300x260.png 300w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/12\/Capture-decran-2025-12-29-a-16.16.47-768x666.png 768w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/12\/Capture-decran-2025-12-29-a-16.16.47-14x12.png 14w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/12\/Capture-decran-2025-12-29-a-16.16.47-760x659.png 760w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/12\/Capture-decran-2025-12-29-a-16.16.47-480x416.png 480w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/12\/Capture-decran-2025-12-29-a-16.16.47-320x278.png 320w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/12\/Capture-decran-2025-12-29-a-16.16.47-160x139.png 160w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/12\/Capture-decran-2025-12-29-a-16.16.47-80x69.png 80w\"\/>\n\t\t\t\t\t<div style=\"padding-bottom: 86.71875%\"><\/div>\n\t\t\t<\/div>\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-6\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h3 class=\"uppercase font-bold mt5 t5\">\n\t\t\t\t\t\t\t\t\t3\ufe0f\u20e3 Un programme de fid\u00e9lit\u00e9 cashback pour r\u00e9compenser les gourmand\u00b7es\n\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Pour fid&eacute;liser et valoriser ses habitu&eacute;&middot;es, Mamatte a mis en place <\/span><a href=\"https:\/\/obypay.com\/fidelisation\/programme-de-fidelite-restaurant\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">un programme de fid&eacute;lit&eacute; <\/span><\/a><span style=\"font-weight: 400;\">avec l&rsquo;option cashback :<\/span><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\"> &#10140; Cumulez des points &agrave; chaque achat<\/span><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\"> &#10140; Transformez vos points en r&eacute;compenses ou r&eacute;ductions<\/span><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\"> &#10140; Une fid&eacute;lisation simple&nbsp;<\/span><\/p><p class=\"small-txt font-regular\"><b>R&eacute;sultat :<\/b> <a href=\"https:\/\/obypay.com\/blog\/fideliser-restauration-ce-qui-marche\/\"><span style=\"font-weight: 400;\">un lien durable avec les client&middot;es<\/span><\/a><span style=\"font-weight: 400;\">, bas&eacute; sur le plaisir&hellip; et la gourmandise.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-7\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h2 class=\"uppercase font-bold mt3 t3\">\n\t\t\t\t\t\t\t\t\t04. Les r\u00e9sultats : un service plus fluide et des clients conquis \n\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><b>Gr&acirc;ce &agrave; l&rsquo;accompagnement d&rsquo;Obypay, Mamatte a pu&nbsp;&nbsp;<\/b><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Fluidifier la prise de commande, m&ecirc;me aux heures de pointe<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Offrir une exp&eacute;rience client moderne et personnalis&eacute;e<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Valoriser sa communaut&eacute; de clients fid&egrave;les avec un programme cashback attractif<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Lib&eacute;rer le personnel pour un service plus attentionn&eacute; et chaleureux.<\/span><\/li><\/ul><p class=\"small-txt font-regular\"><b>En r&eacute;sum&eacute; :<\/b><span style=\"font-weight: 400;\"> Mamatte allie savoir-faire artisanal et innovation digitale pour r&eacute;inventer la pause gourmande. Avec Obypay, elle simplifie son service tout en restant fid&egrave;le &agrave; l&rsquo;authenticit&eacute; qui fait sa force.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t<\/div>\n\t<\/div>\n<\/article>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-648113a elementor-widget elementor-widget-separator\" data-id=\"648113a\" data-element_type=\"widget\" data-widget_type=\"separator.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div data-theme=\"cream1\" class=\"obi-separator\" style=\"--top: var(--x-cream1);--bottom: var(--x-cream1);--size: 2\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"featured_media":11591,"template":"","success_story_category":[29,31,28,62],"success_story_sector":[25],"class_list":["post-11590","success_story","type-success_story","status-publish","has-post-thumbnail","hentry","success_story_category-borne-de-commande","success_story_category-commande-a-table","success_story_category-menu-qr-code","success_story_category-programme-de-fidelite","success_story_sector-boulangerie"],"acf":[],"_links":{"self":[{"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/success_story\/11590","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/success_story"}],"about":[{"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/types\/success_story"}],"version-history":[{"count":16,"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/success_story\/11590\/revisions"}],"predecessor-version":[{"id":11609,"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/success_story\/11590\/revisions\/11609"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/media\/11591"}],"wp:attachment":[{"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/media?parent=11590"}],"wp:term":[{"taxonomy":"success_story_category","embeddable":true,"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/success_story_category?post=11590"},{"taxonomy":"success_story_sector","embeddable":true,"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/success_story_sector?post=11590"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}