{"id":11590,"date":"2025-12-31T06:00:00","date_gmt":"2025-12-31T06:00:00","guid":{"rendered":"https:\/\/obypay.com\/?post_type=success_story&#038;p=11590"},"modified":"2025-12-29T15:21:54","modified_gmt":"2025-12-29T15:21:54","slug":"mamatte-artisanal-rencontre-le-digital","status":"publish","type":"success_story","link":"https:\/\/obypay.com\/it\/success-stories\/mamatte-artigianato-incontra-il-digitale\/","title":{"rendered":"Mamatte: l'artigianato incontra il digitale"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"11590\" class=\"elementor elementor-11590\" data-elementor-post-type=\"success_story\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1b8db26 e-flex e-con-boxed e-con e-parent\" data-id=\"1b8db26\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-db27e05 elementor-widget elementor-widget-article_body\" data-id=\"db27e05\" data-element_type=\"widget\" data-widget_type=\"article_body.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<article data-theme=\"light\" class=\"oby-article-body theme-cream1\">\n\t<div class=\"wrapper\">\n\n\t\t<div class=\"mb4\">\n\t\t\t<ol itemscope itemtype=\"https:\/\/schema.org\/BreadcrumbList\" class=\"oby-breadcrumbs\">\n\t\t\t<li itemprop=\"itemListElement\" itemtype=\"https:\/\/schema.org\/ListItem\" itemscope>\n\t\t\t<meta itemprop=\"position\" content=\"1\"\/>\n\t\t\t<a \n\t\t\t\titemscope\titemprop=\"item\" \n\t\t\t\titemtype=\"https:\/\/schema.org\/WebPage\" \n\t\t\t\titemid=\"https:\/\/obypay.com\/it\/successo-cliente\/\" \n\t\t\t\thref=\"https:\/\/obypay.com\/it\/successo-cliente\/\" \n\t\t\t\tclass=\"x-small-txt  font-medium\"\n\t\t\t>\n\t\t\t\t<span itemprop=\"name\">Successo del cliente<\/span>\n\t\t\t<\/a>\n\t\t<\/li>\n\t\t\t<li itemprop=\"itemListElement\" itemtype=\"https:\/\/schema.org\/ListItem\" itemscope>\n\t\t\t<meta itemprop=\"position\" content=\"2\"\/>\n\t\t\t<a \n\t\t\t\titemscope\titemprop=\"item\" \n\t\t\t\titemtype=\"https:\/\/schema.org\/WebPage\" \n\t\t\t\titemid=\"\" \n\t\t\t\thref=\"\" \n\t\t\t\tclass=\"x-small-txt font-regular x-orange\"\n\t\t\t>\n\t\t\t\t<span itemprop=\"name\"><\/span>\n\t\t\t<\/a>\n\t\t<\/li>\n\t<\/ol>\n\n\t\t<\/div>\n\t\t<div class=\"oby-article-body__tags mb4\">\n\t\t\t\t\t<\/div>\n\t\t<h1 class=\"mb2 mt4 t2 uppercase font-bold mb3\"><\/h1>\n\t\t\t\t\n\n\t\t\t\t\t<div class=\"img-rsp mb4\">\n\t<\/div>\n\n\t\t\n\t\t<div class=\"oby-article-body__grid grid-flex\">\n\t\t\t<div class=\"grid-flex__item md3 lg3\">\n\t\t\t\t<div class=\"oby-article-body__aside\">\n\t\t\t\t\t<div class=\"oby-summary mb5\">\n\n\t\t\t\t\t\t<span class=\"block uppercase font-bold mb2 txt obvi\">\n\t\t\t\t\t\t\tContenuti\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t<a href=\"#article-title-1\" class=\"x-small-txt font-regular i-120 block active\">\n\t\t\t\t\t\t\t\t\t\t01. L'evoluzione del mondo della panificazione nel 2025: tra artigianato ed esperienza ibrida\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t<a href=\"#article-title-2\" class=\"x-small-txt font-regular i-120 block\">\n\t\t\t\t\t\t\t\t\t\tLa sfida di Mamatte: offrire un'esperienza fluida e personalizzata in un universo gourmet\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t<a href=\"#article-title-3\" class=\"x-small-txt font-regular i-120 block\">\n\t\t\t\t\t\t\t\t\t\tLa soluzione Obypay: digitalizzazione per un servizio migliore\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t<a href=\"#article-title-4\" class=\"x-small-txt font-regular i-120 block\">\n\t\t\t\t\t\t\t\t\t\t04. I risultati: un servizio pi\u00f9 fluido e clienti soddisfatti \n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<span class=\"block uppercase font-bold mb2 txt obvi\">\n\t\t\t\t\t\tCondividi questo articolo\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<div class=\"oby-article-body__socials\">\n\t\t\t\t\t\t<button onclick=\"copyLink(this)\" data-link=\"\">\n\t\t\t\t\t\t\t<svg width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n\t<path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M20.9999 7.66008V8.00008C21.0007 9.06616 20.576 10.0885 19.8199 10.84L16.9999 13.67C16.4738 14.1911 15.6261 14.1911 15.1 13.67L15 13.56C14.8094 13.3656 14.8094 13.0544 15 12.86L18.4399 9.42006C18.807 9.03938 19.0083 8.52883 18.9999 8.00008V7.66008C19.0003 7.12705 18.788 6.61589 18.4099 6.2401L17.7599 5.59011C17.3841 5.21207 16.873 4.99969 16.3399 5.00011H15.9999C15.4669 4.99969 14.9558 5.21207 14.58 5.59011L11.14 9.00007C10.9456 9.19064 10.6344 9.19064 10.44 9.00007L10.33 8.89007C9.8089 8.36394 9.8089 7.51623 10.33 6.99009L13.16 4.15012C13.9165 3.40505 14.9382 2.99133 15.9999 3.00014H16.3399C17.4011 2.9993 18.4191 3.42018 19.1699 4.17012L19.8299 4.83012C20.5798 5.5809 21.0007 6.59891 20.9999 7.66008ZM8.64993 13.94L13.9399 8.65008C14.0338 8.55543 14.1616 8.50218 14.2949 8.50218C14.4282 8.50218 14.556 8.55543 14.6499 8.65008L15.3499 9.35007C15.4445 9.44395 15.4978 9.57175 15.4978 9.70507C15.4978 9.83839 15.4445 9.96618 15.3499 10.0601L10.0599 15.35C9.96604 15.4447 9.83824 15.4979 9.70492 15.4979C9.57161 15.4979 9.44381 15.4447 9.34993 15.35L8.64993 14.65C8.55528 14.5561 8.50204 14.4283 8.50204 14.295C8.50204 14.1617 8.55528 14.0339 8.64993 13.94ZM13.5599 15C13.3655 14.8094 13.0543 14.8094 12.8599 15L9.42993 18.41C9.0517 18.7905 8.53645 19.003 7.99995 18.9999H7.65995C7.12691 19.0004 6.61576 18.788 6.23997 18.41L5.58997 17.76C5.21194 17.3842 4.99956 16.873 4.99998 16.34V16C4.99956 15.4669 5.21194 14.9558 5.58997 14.58L9.00993 11.14C9.2005 10.9456 9.2005 10.6345 9.00993 10.44L8.89993 10.33C8.3738 9.80894 7.52609 9.80894 6.99996 10.33L4.17999 13.16C3.42392 13.9116 2.99916 14.9339 3 16V16.35C3.00182 17.4077 3.42249 18.4216 4.16999 19.1699L4.82998 19.8299C5.58076 20.5799 6.59878 21.0008 7.65995 20.9999H7.99995C9.05338 21.0061 10.0667 20.5964 10.8199 19.8599L13.6699 17.01C14.191 16.4838 14.191 15.6361 13.6699 15.11L13.5599 15Z\" fill=\"#130401\"\/>\n<\/svg>\n\n\t\t\t\t\t\t<\/button>\n\t\t\t\t\t\t<a target=\"_blank\" href=\"https:\/\/www.linkedin.com\/shareArticle?mini=true&amp;url=\" noreferrer nofollow rel=\"noopener\">\n\t\t\t\t\t\t\t<svg width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n\t<path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M5 3H19C20.1046 3 21 3.89543 21 5V19C21 20.1046 20.1046 21 19 21H5C3.89543 21 3 20.1046 3 19V5C3 3.89543 3.89543 3 5 3ZM8 18C8.27614 18 8.5 17.7761 8.5 17.5V10.5C8.5 10.2239 8.27614 10 8 10H6.5C6.22386 10 6 10.2239 6 10.5V17.5C6 17.7761 6.22386 18 6.5 18H8ZM7.25 9C6.42157 9 5.75 8.32843 5.75 7.5C5.75 6.67157 6.42157 6 7.25 6C8.07843 6 8.75 6.67157 8.75 7.5C8.75 8.32843 8.07843 9 7.25 9ZM17.5 18C17.7761 18 18 17.7761 18 17.5V12.9C18.0325 11.3108 16.8576 9.95452 15.28 9.76C14.177 9.65925 13.1083 10.1744 12.5 11.1V10.5C12.5 10.2239 12.2761 10 12 10H10.5C10.2239 10 10 10.2239 10 10.5V17.5C10 17.7761 10.2239 18 10.5 18H12C12.2761 18 12.5 17.7761 12.5 17.5V13.75C12.5 12.9216 13.1716 12.25 14 12.25C14.8284 12.25 15.5 12.9216 15.5 13.75V17.5C15.5 17.7761 15.7239 18 16 18H17.5Z\" fill=\"#130401\"\/>\n<\/svg>\n\n\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<a target=\"_blank\" href=\"https:\/\/twitter.com\/intent\/tweet?url=\" noreferrer nofollow rel=\"noopener\">\n\t\t\t\t\t\t\t<svg width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n\t<path d=\"M20.9727 6.7174C20.5083 7.33692 19.9469 7.87733 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5.34921 13.9633 4.76987C15.4424 4.19054 17.1248 4.56203 18.2229 5.71044C18.9713 5.56785 19.6949 5.31645 20.3706 4.96421C20.4201 4.93331 20.4829 4.93331 20.5324 4.96421C20.5633 5.01373 20.5633 5.07652 20.5324 5.12604C20.2051 5.87552 19.6522 6.50412 18.9508 6.92419C19.565 6.85296 20.1684 6.70807 20.7481 6.49264C20.7969 6.45942 20.861 6.45942 20.9098 6.49264C20.9507 6.51134 20.9813 6.54711 20.9934 6.59042C21.0055 6.63373 20.9979 6.68018 20.9727 6.7174Z\" fill=\"#130401\"\/>\n<\/svg>\n\n\t\t\t\t\t\t<\/a>\n\n\t\t\t\t\t\t<a target=\"_blank\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=\" noreferrer nofollow rel=\"noopener\">\n\t\t\t\t\t\t\t<svg width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n\t<path d=\"M16.5 6H13.5C12.9477 6 12.5 6.44772 12.5 7V10H16.5C16.6137 9.99748 16.7216 10.0504 16.7892 10.1419C16.8568 10.2334 16.8758 10.352 16.84 10.46L16.1 12.66C16.0318 12.8619 15.8431 12.9984 15.63 13H12.5V20.5C12.5 20.7761 12.2761 21 12 21H9.5C9.22386 21 9 20.7761 9 20.5V13H7.5C7.22386 13 7 12.7761 7 12.5V10.5C7 10.2239 7.22386 10 7.5 10H9V7C9 4.79086 10.7909 3 13 3H16.5C16.7761 3 17 3.22386 17 3.5V5.5C17 5.77614 16.7761 6 16.5 6Z\" fill=\"#130401\"\/>\n<\/svg>\n\n\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<script>;(function () {\n  window.copyLink = function (element) {\n    navigator.clipboard.writeText(element.dataset.link)\n  }\n})()\n<\/script>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<div id=\"article-body\" class=\"grid-flex__item md9 lg9\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><b>Mamatte<\/b><span style=\"font-weight: 400;\">\u00e8 il <\/span><a href=\"https:\/\/obypay.com\/it\/panetterie\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">panificio<\/span><\/a><span style=\"font-weight: 400;\"> reinventare la pausa gourmet.<\/span><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\">Prodotti freschi, vera artigianalit\u00e0, diverse sedi a Parigi... e un'unica parola d'ordine: <\/span><b>un piacere semplice e genuino<\/b><span style=\"font-weight: 400;\">.<\/span><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Per rimanere fedele ai propri valori e al contempo modernizzare l'esperienza del cliente, Mamatte ha scelto di <\/span><b>Obypay<\/b><span style=\"font-weight: 400;\">. L'obiettivo \u00e8 quello di semplificare l'esperienza, ridurre i tempi di attesa e aumentare la fedelt\u00e0 dei clienti, mantenendo l'atmosfera amichevole delle sue accoglienti lounge.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-1\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h2 class=\"uppercase font-bold mt3 t3\">\n\t\t\t\t\t\t\t\t\t01. L'evoluzione del mondo della panificazione nel 2025: tra artigianato ed esperienza ibrida\n\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Nel 2025, il mondo della panificazione sta subendo una vera e propria metamorfosi. Sono finiti i tempi in cui la panetteria si limitava alla semplice baguette o al croissant mattutino: oggi le panetterie stanno diventando spazi di vita ibridi. Tra <\/span><b>panetteria, pasticceria, caffetteria e brunch<\/b><span style=\"font-weight: 400;\">Si stanno adattando ai nuovi ritmi urbani e al desiderio di autenticit\u00e0 dei consumatori.<\/span><\/p><p class=\"small-txt font-regular\"><a href=\"https:\/\/bakerpedia.com\/the-top-bakery-trends-for-2025\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">I clienti sono ora alla ricerca di <\/span><b>esperienze gourmet complete<\/b><\/a><span style=\"font-weight: 400;\">Uniscono qualit\u00e0, velocit\u00e0 e personalizzazione. Gli artigiani, dal canto loro, stanno ripensando il loro modello per offrire un servizio fluido, trasparente e sostenibile, senza mai abbandonare l'amore per il buon prodotto.<\/span><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">\u00c8 in questo spirito che <\/span><b>Mamatte<\/b><span style=\"font-weight: 400;\"> \u00e8 diventato un punto di riferimento: un concetto a met\u00e0 strada tra <\/span><b>panetteria di quartiere e caff\u00e8 moderno<\/b><span style=\"font-weight: 400;\">dove l'artigianato incontra la tecnologia digitale per reinventare la pausa gourmet.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-2\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h2 class=\"uppercase font-bold mt3 t3\">\n\t\t\t\t\t\t\t\t\tLa sfida di Mamatte: offrire un'esperienza fluida e personalizzata in un universo gourmet\n\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Mamatte ha rapidamente conquistato i suoi clienti grazie alla qualit\u00e0 dei suoi prodotti e all'atmosfera accogliente dei suoi saloni. Ma per tenere il passo con la crescita e soddisfare le aspettative dei consumatori moderni, \u00e8 stato necessario affrontare una serie di sfide:<\/span><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">&#10140; <\/span><b>Semplificare l'acquisizione degli ordini<\/b><span style=\"font-weight: 400;\">senza snaturare l'esperienza artigianale<\/span><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\">&#10140; <\/span><b>Riduzione dei tempi di attesa<\/b><span style=\"font-weight: 400;\">soprattutto nelle ore di punta<\/span><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\">&#10140; <\/span><b>Creare un programma fedelt\u00e0 attraente<\/b><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\">&#10140; <\/span><b>Adattarsi a diversi modelli di consumo:<\/b><span style=\"font-weight: 400;\"> da asporto, in loco o alla consegna<\/span><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">L'obiettivo era chiaro: <\/span><b>preservare il piacere del cibo fatto in casa<\/b><span style=\"font-weight: 400;\">modernizzando l'esperienza con strumenti digitali efficaci.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"video-rsp\">\n                    <iframe width=\"100%\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/bE6ubOgaIik\" \n            frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" \n            allowfullscreen loading=\"lazy\">\n        <\/iframe>\n    <\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-3\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h2 class=\"uppercase font-bold mt3 t3\">\n\t\t\t\t\t\t\t\t\tLa soluzione Obypay: digitalizzazione per un servizio migliore\n\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Per soddisfare queste esigenze, Mamatte si \u00e8 concentrata su <\/span><b>Soluzioni Obypay<\/b><span style=\"font-weight: 400;\"> Un ecosistema progettato per migliorare l'esperienza del cliente e ottimizzare il funzionamento delle nostre strutture.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-4\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h3 class=\"uppercase font-bold mt5 t5\">\n\t\t\t\t\t\t\t\t\t1\ufe0f\u20e3 Terminali di controllo per una maggiore autonomia\n\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><a href=\"https:\/\/obypay.com\/it\/ordine-e-pagamento\/terminale-di-ordinazione-per-ristoranti\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Terminali Obypay<\/span><\/a><span style=\"font-weight: 400;\"> consentire ai clienti di :<\/span><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\"> \u2192 Ordinare rapidamente e liberamente<\/span><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\"> \u2192 Personalizzare le loro scelte<\/span><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\"> \u2192 Essere avvisati con un segnale acustico quando l'ordine \u00e8 pronto<\/span><\/p><p class=\"small-txt font-regular\"><b>Risultato:<\/b><span style=\"font-weight: 400;\"> meno code, maggiore comfort per i clienti... e un team pi\u00f9 disponibile per assistenza e consulenza.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"img-rsp oby-post-img\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/12\/Capture-decran-2025-12-29-a-16.14.11.png\" alt=\"terminale d&#039;ordine obypay nella panetteria ibrida Mamatte\" loading=\"lazy\" sizes=\"(max-width: 768px) 100vw,(max-width: 1312px) 75vw, 700px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/12\/Capture-decran-2025-12-29-a-16.14.11.png 593w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/12\/Capture-decran-2025-12-29-a-16.14.11-201x300.png 201w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/12\/Capture-decran-2025-12-29-a-16.14.11-8x12.png 8w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/12\/Capture-decran-2025-12-29-a-16.14.11-480x716.png 480w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/12\/Capture-decran-2025-12-29-a-16.14.11-320x478.png 320w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/12\/Capture-decran-2025-12-29-a-16.14.11-160x239.png 160w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/12\/Capture-decran-2025-12-29-a-16.14.11-80x119.png 80w\"\/>\n\t\t\t\t\t<div style=\"padding-bottom: 149.24114671164%\"><\/div>\n\t\t\t<\/div>\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-5\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h3 class=\"uppercase font-bold mt5 t5\">\n\t\t\t\t\t\t\t\t\t2\ufe0f\u20e3 Ordinare e pagare al tavolo per un servizio senza interruzioni\n\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Per chi sceglie di godersi la pausa in loco, Mamatte offre :<\/span><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\"> Ordinare tramite <\/span><a href=\"https:\/\/obypay.com\/it\/ordine-e-pagamento\/menu-codice-qr\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Codice QR <\/span><\/a><span style=\"font-weight: 400;\">direttamente al tavolo<\/span><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\"> Pagamento istantaneo dal telefono<\/span><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\"> \u2714 Un servizio semplificato e senza attese<\/span><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Questa soluzione si adatta ai ritmi di ogni singolo individuo, preservando l'atmosfera accogliente dei saloni. Permette ai team di concentrarsi sul servizio e sull'assistenza, piuttosto che sulla presa degli ordini o sul check-out.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"img-rsp oby-post-img\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/12\/Capture-decran-2025-12-29-a-16.16.47.png\" alt=\"Codice QR per gli ordini al tavolo scansionato con un telefono cellulare\" loading=\"lazy\" sizes=\"(max-width: 768px) 100vw,(max-width: 1312px) 75vw, 700px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/12\/Capture-decran-2025-12-29-a-16.16.47.png 1024w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/12\/Capture-decran-2025-12-29-a-16.16.47-300x260.png 300w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/12\/Capture-decran-2025-12-29-a-16.16.47-768x666.png 768w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/12\/Capture-decran-2025-12-29-a-16.16.47-14x12.png 14w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/12\/Capture-decran-2025-12-29-a-16.16.47-760x659.png 760w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/12\/Capture-decran-2025-12-29-a-16.16.47-480x416.png 480w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/12\/Capture-decran-2025-12-29-a-16.16.47-320x278.png 320w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/12\/Capture-decran-2025-12-29-a-16.16.47-160x139.png 160w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/12\/Capture-decran-2025-12-29-a-16.16.47-80x69.png 80w\"\/>\n\t\t\t\t\t<div style=\"padding-bottom: 86.71875%\"><\/div>\n\t\t\t<\/div>\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-6\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h3 class=\"uppercase font-bold mt5 t5\">\n\t\t\t\t\t\t\t\t\t3\ufe0f\u20e3 Un programma di fidelizzazione con cashback per premiare i buongustai\n\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Mamatte ha messo in atto le seguenti misure per fidelizzare e valorizzare i suoi clienti abituali <\/span><a href=\"https:\/\/obypay.com\/it\/fidelizzazione\/programma-di-fidelizzazione-ristorante\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">un programma di fidelizzazione <\/span><\/a><span style=\"font-weight: 400;\">con l'opzione cashback :<\/span><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\"> \u279c Raccogliete punti ad ogni acquisto<\/span><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\"> \u279c Trasformate i vostri punti in premi o sconti<\/span><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\"> \u279c Semplice fedelt\u00e0&nbsp;<\/span><\/p><p class=\"small-txt font-regular\"><b>Risultato:<\/b> <a href=\"https:\/\/obypay.com\/it\/blog\/fidelizzazione-ristorazione-cosa-funziona\/\"><span style=\"font-weight: 400;\">un legame duraturo con i clienti<\/span><\/a><span style=\"font-weight: 400;\">basato sul piacere... e sull'indulgenza.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-7\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h2 class=\"uppercase font-bold mt3 t3\">\n\t\t\t\t\t\t\t\t\t04. I risultati: un servizio pi\u00f9 fluido e clienti soddisfatti \n\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><b>Grazie al sostegno di Obypay, Mamatte ha potuto&nbsp;&nbsp;<\/b><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Semplificare l'evasione degli ordini, anche nei momenti di punta<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Offrire un'esperienza moderna e personalizzata al cliente<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Promuovete la vostra comunit\u00e0 di clienti fedeli con un interessante programma di cashback<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Liberando il personale per un servizio pi\u00f9 attento e cordiale.<\/span><\/li><\/ul><p class=\"small-txt font-regular\"><b>In poche parole:<\/b><span style=\"font-weight: 400;\"> Mamatte combina il know-how tradizionale con l'innovazione digitale per reinventare la pausa gourmet. Con Obypay, semplifica il servizio rimanendo fedele all'autenticit\u00e0 che \u00e8 la sua forza.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t<\/div>\n\t<\/div>\n<\/article>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-648113a elementor-widget elementor-widget-separator\" data-id=\"648113a\" data-element_type=\"widget\" data-widget_type=\"separator.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div data-theme=\"cream1\" class=\"obi-separator\" style=\"--top: var(--x-cream1);--bottom: var(--x-cream1);--size: 2\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"featured_media":11591,"template":"","success_story_category":[29,31,28,62],"success_story_sector":[25],"class_list":["post-11590","success_story","type-success_story","status-publish","has-post-thumbnail","hentry","success_story_category-borne-de-commande","success_story_category-commande-a-table","success_story_category-menu-qr-code","success_story_category-programme-de-fidelite","success_story_sector-boulangerie"],"acf":[],"_links":{"self":[{"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/success_story\/11590","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/success_story"}],"about":[{"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/types\/success_story"}],"version-history":[{"count":16,"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/success_story\/11590\/revisions"}],"predecessor-version":[{"id":11609,"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/success_story\/11590\/revisions\/11609"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/media\/11591"}],"wp:attachment":[{"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/media?parent=11590"}],"wp:term":[{"taxonomy":"success_story_category","embeddable":true,"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/success_story_category?post=11590"},{"taxonomy":"success_story_sector","embeddable":true,"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/success_story_sector?post=11590"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}