{"id":9773,"date":"2025-01-20T14:19:53","date_gmt":"2025-01-20T14:19:53","guid":{"rendered":"https:\/\/obypay.com\/?p=9773"},"modified":"2025-01-20T14:19:54","modified_gmt":"2025-01-20T14:19:54","slug":"ffidelite-client-3-strategies-efficaces-restaurant","status":"publish","type":"post","link":"https:\/\/obypay.com\/it\/blog\/fedelta-cliente-3-strategie-efficaci-ristorante\/","title":{"rendered":"Fidelizzazione dei clienti: 3 strategie efficaci per il vostro ristorante"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"9773\" class=\"elementor elementor-9773\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-078bb13 e-flex e-con-boxed e-con e-parent\" data-id=\"078bb13\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ed6b6ec elementor-widget elementor-widget-article_body\" data-id=\"ed6b6ec\" data-element_type=\"widget\" data-widget_type=\"article_body.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<article data-theme=\"light\" class=\"oby-article-body theme-cream1\">\n\t<div class=\"wrapper\">\n\n\t\t<div class=\"mb4\">\n\t\t\t<ol itemscope itemtype=\"https:\/\/schema.org\/BreadcrumbList\" class=\"oby-breadcrumbs\">\n\t\t\t<li itemprop=\"itemListElement\" itemtype=\"https:\/\/schema.org\/ListItem\" itemscope>\n\t\t\t<meta itemprop=\"position\" content=\"1\"\/>\n\t\t\t<a \n\t\t\t\titemscope\titemprop=\"item\" \n\t\t\t\titemtype=\"https:\/\/schema.org\/WebPage\" \n\t\t\t\titemid=\"https:\/\/obypay.com\/it\/successo-cliente\/\" \n\t\t\t\thref=\"https:\/\/obypay.com\/it\/successo-cliente\/\" \n\t\t\t\tclass=\"x-small-txt  font-medium\"\n\t\t\t>\n\t\t\t\t<span itemprop=\"name\">Successo del cliente<\/span>\n\t\t\t<\/a>\n\t\t<\/li>\n\t\t\t<li itemprop=\"itemListElement\" itemtype=\"https:\/\/schema.org\/ListItem\" itemscope>\n\t\t\t<meta itemprop=\"position\" content=\"2\"\/>\n\t\t\t<a \n\t\t\t\titemscope\titemprop=\"item\" \n\t\t\t\titemtype=\"https:\/\/schema.org\/WebPage\" \n\t\t\t\titemid=\"\" \n\t\t\t\thref=\"\" \n\t\t\t\tclass=\"x-small-txt font-regular x-orange\"\n\t\t\t>\n\t\t\t\t<span itemprop=\"name\"><\/span>\n\t\t\t<\/a>\n\t\t<\/li>\n\t<\/ol>\n\n\t\t<\/div>\n\t\t<div class=\"oby-article-body__tags mb4\">\n\t\t\t\t\t<\/div>\n\t\t<h1 class=\"mb2 mt4 t2 uppercase font-bold mb3\"><\/h1>\n\t\t\t\t\n\n\t\t\t\t\t<div class=\"img-rsp mb4\">\n\t<\/div>\n\n\t\t\n\t\t<div class=\"oby-article-body__grid grid-flex\">\n\t\t\t<div class=\"grid-flex__item md3 lg3\">\n\t\t\t\t<div class=\"oby-article-body__aside\">\n\t\t\t\t\t<div class=\"oby-summary mb5\">\n\n\t\t\t\t\t\t<span class=\"block uppercase font-bold mb2 txt obvi\">\n\t\t\t\t\t\t\tContenuti\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t<a href=\"#article-title-1\" class=\"x-small-txt font-regular i-120 block active\">\n\t\t\t\t\t\t\t\t\t\tLa carta fedelt\u00e0: la spina dorsale della guerra della fedelt\u00e0\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t<a href=\"#article-title-2\" class=\"x-small-txt font-regular i-120 block\">\n\t\t\t\t\t\t\t\t\t\tI diversi modi per premiare i vostri clienti\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t<a href=\"#article-title-3\" class=\"x-small-txt font-regular i-120 block\">\n\t\t\t\t\t\t\t\t\t\tSiete pronti a fidelizzare i vostri clienti?\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<span class=\"block uppercase font-bold mb2 txt obvi\">\n\t\t\t\t\t\tCondividi questo articolo\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<div class=\"oby-article-body__socials\">\n\t\t\t\t\t\t<button onclick=\"copyLink(this)\" data-link=\"\">\n\t\t\t\t\t\t\t<svg width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n\t<path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M20.9999 7.66008V8.00008C21.0007 9.06616 20.576 10.0885 19.8199 10.84L16.9999 13.67C16.4738 14.1911 15.6261 14.1911 15.1 13.67L15 13.56C14.8094 13.3656 14.8094 13.0544 15 12.86L18.4399 9.42006C18.807 9.03938 19.0083 8.52883 18.9999 8.00008V7.66008C19.0003 7.12705 18.788 6.61589 18.4099 6.2401L17.7599 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xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n\t<path d=\"M20.9727 6.7174C20.5083 7.33692 19.9469 7.87733 19.3102 8.31776C19.3102 8.47959 19.3102 8.64142 19.3102 8.81225C19.3153 11.7511 18.1414 14.5691 16.0517 16.6345C13.9619 18.6999 11.1311 19.8399 8.19393 19.7989C6.49587 19.8046 4.81955 19.4169 3.2963 18.6661C3.21416 18.6302 3.16119 18.549 3.1615 18.4593V18.3604C3.1615 18.2313 3.26611 18.1267 3.39515 18.1267C5.0643 18.0716 6.6739 17.4929 7.99622 16.4724C6.48541 16.4419 5.12607 15.5469 4.50048 14.1707C4.46889 14.0956 4.47872 14.0093 4.52645 13.9432C4.57417 13.8771 4.65288 13.8407 4.73413 13.8471C5.1933 13.8932 5.65706 13.8505 6.10008 13.7212C4.43227 13.375 3.17909 11.9904 2.99974 10.2957C2.99337 10.2144 3.0298 10.1357 3.09588 10.0879C3.16195 10.0402 3.24812 10.0303 3.32326 10.062C3.77082 10.2595 4.25397 10.3635 4.74312 10.3676C3.28172 9.40846 2.65049 7.58405 3.20643 5.92622C3.26382 5.76513 3.40169 5.64612 3.56938 5.61294C3.73706 5.57975 3.90984 5.63728 4.0242 5.76439C5.99627 7.86325 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16.8758 10.352 16.84 10.46L16.1 12.66C16.0318 12.8619 15.8431 12.9984 15.63 13H12.5V20.5C12.5 20.7761 12.2761 21 12 21H9.5C9.22386 21 9 20.7761 9 20.5V13H7.5C7.22386 13 7 12.7761 7 12.5V10.5C7 10.2239 7.22386 10 7.5 10H9V7C9 4.79086 10.7909 3 13 3H16.5C16.7761 3 17 3.22386 17 3.5V5.5C17 5.77614 16.7761 6 16.5 6Z\" fill=\"#130401\"\/>\n<\/svg>\n\n\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<script>;(function () {\n  window.copyLink = function (element) {\n    navigator.clipboard.writeText(element.dataset.link)\n  }\n})()\n<\/script>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<div id=\"article-body\" class=\"grid-flex__item md9 lg9\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Chi non ha mai trovato una carta fedelt\u00e0 dimenticata in fondo a un cassetto o disinstallato un'app ritenuta inutile? Anche i vostri clienti.<\/span><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">A <\/span><a href=\"https:\/\/obypay.com\/it\/fidelizzazione\/programma-di-fidelizzazione-ristorante\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">programma fedelt\u00e0<\/span><\/a><span style=\"font-weight: 400;\"> che non produce benefici chiari e visibili, \u00e8 un programma che verr\u00e0 dimenticato.<\/span><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Oggi, per fidelizzare i clienti non basta distribuire punti a caso. <\/span><b>I clienti vogliono benefici concreti, rapidi e in linea con le loro aspettative.&nbsp;<\/b><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">E per voi, ristoratori, si tratta di un'opportunit\u00e0 unica di <\/span><b>rafforzare il loro attaccamento alla vostra struttura<\/b><span style=\"font-weight: 400;\">... a patto di giocare bene le proprie carte.<\/span><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">In questo articolo, <\/span><b>scoprite 3 modi efficaci per premiare i vostri clienti: pool di punti, cashback, promozioni...<\/b><span style=\"font-weight: 400;\"> Soluzioni semplici e motivanti pensate per <\/span><b>fidelizzare il cliente adattandosi alle sue esigenze.<\/b><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-1\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h2 class=\"uppercase font-bold mt3 t3\">\n\t\t\t\t\t\t\t\t\tLa carta fedelt\u00e0: la spina dorsale della guerra della fedelt\u00e0\n\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Fin qui, tutto nuovo. Ma siamo onesti, c'\u00e8 una 'carta fedelt\u00e0' e... \"carta fedelt\u00e0\".<\/span><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Qual \u00e8 la differenza? Ce la farete.<\/span><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Ormai i vostri clienti ci sono abituati: biglietti di carta, biglietti digitali, francobolli, cartoline per gatti... Ne hanno visti a decine. Eppure molti di loro finiscono per essere dimenticati. E perch\u00e9? <\/span><b>Perch\u00e9 i clienti non vedono il reale beneficio.<\/b><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Un programma di fidelizzazione che non mostra rapidamente i suoi vantaggi,<\/span><b> \u00e8 il modo migliore per perdere il cliente.&nbsp;<\/b><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Tutti abbiamo vissuto quel momento in cui si consegna religiosamente la carta di credito a ogni cassa, senza mai vedere l'ombra di un premio. Passano 6 mesi, 1 anno, 5 anni... Niente. <\/span><b>Dopo qualche mese, si finisce per chiedersi perch\u00e9 si continua a resistere.&nbsp;<\/b><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Ed \u00e8 proprio a questo che si riduce tutto: <\/span><b>nel valore tangibile e immediato che offrite ai vostri clienti.<\/b><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">La vostra missione: dare un valore reale a ogni passaggio. <\/span><b>Non si tratta solo di creare una carta fedelt\u00e0, ma di premiare in modo intelligente.<\/b><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-2\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h2 class=\"uppercase font-bold mt3 t3\">\n\t\t\t\t\t\t\t\t\tI diversi modi per premiare i vostri clienti\n\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Un buon programma di fidelizzazione \u00e8 un po' come una promessa: se la mantenete, i vostri clienti torneranno.<\/span><b> I vostri clienti devono sentire che stanno ottenendo qualcosa da ogni visita, non tre anni dopo.<\/b><span style=\"font-weight: 400;\"> E se non lo fanno? Rispondono.<\/span><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">\u00c8 qui che entrano in gioco le buone idee. Gruppi di punti, cashback, promozioni, regali: tutti modi per premiare i clienti abituali e rafforzare il loro attaccamento al locale.<\/span><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Il trucco? <\/span><b>Scoprite cosa funziona per voi e per il vostro concetto.&nbsp; <\/b><span style=\"font-weight: 400;\">Non dovete fare tutto, ma solo farlo bene. Ecco come fare.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-3\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h3 class=\"uppercase font-bold mt5 t5\">\n\t\t\t\t\t\t\t\t\tIl monte punti\n\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-4\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h4 class=\"uppercase font-bold mt5 t5\">\n\t\t\t\t\t\t\t\t\t Come funziona?\n\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Il sistema a punti \u00e8 un classico schema di fidelizzazione. Ogni volta che si effettua un acquisto, i clienti raccolgono punti in base all'importo speso. Una volta raggiunta una soglia, questi punti possono essere scambiati con premi: sconti, prodotti gratuiti o altri vantaggi.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-5\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h4 class=\"uppercase font-bold mt5 t5\">\n\t\t\t\t\t\t\t\t\tPerch\u00e9 funziona?\n\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><b>Facile da capire: <\/b><span style=\"font-weight: 400;\">I clienti sanno esattamente in che posizione si trovano e cosa possono ottenere.<\/span><\/p>\n<p class=\"small-txt font-regular\"><b>Motivare:<\/b><span style=\"font-weight: 400;\"> ogni passaggio diventa un passo verso una ricompensa.<\/span><\/p>\n<p class=\"small-txt font-regular\"><b>Flessibile :<\/b><span style=\"font-weight: 400;\"> \u00e8 possibile regolare la scala dei punti o dei regali in base ai propri margini e alle proprie esigenze.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-6\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h4 class=\"uppercase font-bold mt5 t5\">\n\t\t\t\t\t\t\t\t\tPer quali tipi di stabilimenti?\n\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Il sistema a punti \u00e8 ideale per i ristoranti con una clientela abituale.&nbsp;<\/span><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Perfetto per :<\/span><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">&#10140;<\/span> <a href=\"https:\/\/obypay.com\/it\/fast-food\/\" target=\"_blank\" rel=\"noopener\"><b>Punti vendita di fast food<\/b><\/a><span style=\"font-weight: 400;\"> o da portare via.<\/span><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">&#10140; <\/span><a href=\"https:\/\/obypay.com\/it\/franchising\/\" target=\"_blank\" rel=\"noopener\"><b>Le catene<\/b> <b>stabilimenti<\/b><\/a> <span style=\"font-weight: 400;\">che vogliono standardizzare i loro programmi di fidelizzazione.<\/span><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">&#10140; <\/span><b>Ristoranti con un paniere medio stabile<\/b><span style=\"font-weight: 400;\">dove i clienti spendono spesso cifre simili.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-7\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h4 class=\"uppercase font-bold mt5 t5\">\n\t\t\t\t\t\t\t\t\tEsempi di regali da fare con i punti \n\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">&#10140; <\/span><b>Cibi veloci :<\/b><span style=\"font-weight: 400;\"> Un menu gratuito, una bevanda gratuita o un dessert esclusivo.<\/span><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">&#10140; <\/span><a href=\"https:\/\/obypay.com\/it\/bar-pub-caffe\/\" target=\"_blank\" rel=\"noopener\"><b>Caffetterie<\/b><\/a><b> :<\/b><span style=\"font-weight: 400;\"> Una bevanda, una tazza o un pasticcino personalizzati.<\/span><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">&#10140; <\/span><b>Strutture di alta gamma :<\/b><span style=\"font-weight: 400;\"> Uno sconto su una bottiglia di vino, un piatto d'autore o un invito a una degustazione privata.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-quote\">\n\t\t\t\t\t\t\t\t<blockquote class=\"mb2 font-medium txt i-100\">\n\t\t\t\t\t\t\t\t\t\"Ricordatevi di mostrare chiaramente i livelli, in modo che i vostri clienti sappiano esattamente a che punto sono e cosa possono vincere. Non c'\u00e8 niente di pi\u00f9 motivante che vedere che mancano pochi punti per ottenere un regalo!\".\n\t\t\t\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t\t\t<span class=\"block x-small-txt font-medium\">Il nostro consiglio di esperti<\/span>\n\t\t\t\t\t\t\t\t<span class=\"block x-small-txt font-medium\"><\/span>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-8\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h3 class=\"uppercase font-bold mt5 t5\">\n\t\t\t\t\t\t\t\t\tCashback\n\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-9\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h4 class=\"uppercase font-bold mt5 t5\">\n\t\t\t\t\t\t\t\t\tCome funziona?\n\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Il cashback \u00e8 una ricompensa immediata: a ogni acquisto, una parte dell'importo speso viene accreditata sul conto fedelt\u00e0 del cliente sotto forma di denaro virtuale. Questo credito pu\u00f2 essere utilizzato per pagare tutto o parte di un acquisto futuro.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-10\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h4 class=\"uppercase font-bold mt5 t5\">\n\t\t\t\t\t\t\t\t\tPerch\u00e9 funziona?\n\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><b>Trasparente :<\/b><span style=\"font-weight: 400;\"> i clienti vedono direttamente quanto ricevono in cambio ad ogni transazione.<\/span><\/p>\n<p class=\"small-txt font-regular\"><b>Attraente: <\/b><span style=\"font-weight: 400;\">la ricompensa \u00e8 tangibile e pu\u00f2 essere utilizzata rapidamente, senza aspettare di raggiungere livelli complessi.<\/span><\/p>\n<p class=\"small-txt font-regular\"><b>Facile da gestire:<\/b><span style=\"font-weight: 400;\"> il sistema si integra bene con la maggior parte dei software per registratori di cassa.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-11\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h4 class=\"uppercase font-bold mt5 t5\">\n\t\t\t\t\t\t\t\t\tPer quali tipi di stabilimenti?\n\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Il cashback \u00e8 adatto ai ristoranti in cui il conto medio \u00e8 piuttosto alto o in cui i clienti tornano regolarmente.<\/span><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Perfetto per :<\/span><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">&#10140; <\/span><b>Brasserie e bistrot<\/b><span style=\"font-weight: 400;\"> con una base di clienti fedeli.<\/span><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">\u279c I ristoranti che vogliono incoraggiare i clienti a spendere un po' di pi\u00f9.<\/span><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">&#10140;<\/span> <a href=\"https:\/\/obypay.com\/it\/ordine-e-pagamento\/soluzione-digitale-per-food-court\/\" target=\"_blank\" rel=\"noopener\"><b>Campi da gioco <\/b><\/a><b>o concetti multimarca<\/b><span style=\"font-weight: 400;\">dove il cashback pu\u00f2 essere valido su diversi stand.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-12\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h4 class=\"uppercase font-bold mt5 t5\">\n\t\t\t\t\t\t\t\t\tEsempi di premi cashback\n\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">&#10140; <\/span><b>Ristoranti tradizionali :<\/b><span style=\"font-weight: 400;\"> Un credito equivalente a 5 % o 10 % dell'importo speso, da utilizzare su una fattura futura.<\/span><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">&#10140; <\/span><b>Caff\u00e8 :<\/b><span style=\"font-weight: 400;\"> 1 accredito per ogni 10 euro di spesa, perfetto per il vostro prossimo caffellatte o croissant.<\/span><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">&#10140; <\/span><b>Ristorazione di alta gamma :<\/b><span style=\"font-weight: 400;\"> 10 accreditati per una futura bottiglia di vino o un piatto d'autore.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-quote\">\n\t\t\t\t\t\t\t\t<blockquote class=\"mb2 font-medium txt i-100\">\n\t\t\t\t\t\t\t\t\t\"Evidenziate l'importo risparmiato su ogni biglietto o nell'applicazione di fidelizzazione. I clienti amano vedere i loro risparmi aumentare dopo ogni visita!\n\"\n\t\t\t\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t\t\t<span class=\"block x-small-txt font-medium\">Il nostro consiglio di esperti<\/span>\n\t\t\t\t\t\t\t\t<span class=\"block x-small-txt font-medium\"><\/span>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"img-rsp oby-post-img\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/01\/obypay_coffeeshop_fidelite.jpg\" alt=\"La foto mostra un tavolo di legno con un piatto contenente due pasticcini, una tazza di caff\u00e8, una brocca e delle posate.\" loading=\"lazy\" sizes=\"(max-width: 768px) 100vw,(max-width: 1312px) 75vw, 700px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/01\/obypay_coffeeshop_fidelite.jpg 2000w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/01\/obypay_coffeeshop_fidelite-300x200.jpg 300w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/01\/obypay_coffeeshop_fidelite-1024x682.jpg 1024w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/01\/obypay_coffeeshop_fidelite-768x512.jpg 768w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/01\/obypay_coffeeshop_fidelite-1536x1024.jpg 1536w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/01\/obypay_coffeeshop_fidelite-18x12.jpg 18w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/01\/obypay_coffeeshop_fidelite-1920x1280.jpg 1920w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/01\/obypay_coffeeshop_fidelite-1440x960.jpg 1440w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/01\/obypay_coffeeshop_fidelite-1200x800.jpg 1200w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/01\/obypay_coffeeshop_fidelite-760x507.jpg 760w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/01\/obypay_coffeeshop_fidelite-480x320.jpg 480w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/01\/obypay_coffeeshop_fidelite-320x213.jpg 320w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/01\/obypay_coffeeshop_fidelite-160x107.jpg 160w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/01\/obypay_coffeeshop_fidelite-80x53.jpg 80w\"\/>\n\t\t\t\t\t<div style=\"padding-bottom: 66.65%\"><\/div>\n\t\t\t<\/div>\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-13\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h3 class=\"uppercase font-bold mt5 t5\">\n\t\t\t\t\t\t\t\t\tPromozioni\n\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-14\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h4 class=\"uppercase font-bold mt5 t5\">\n\t\t\t\t\t\t\t\t\tCome funziona?\n\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Le promozioni fedelt\u00e0 sono quei piccoli accorgimenti che spingono i clienti a tornare, anche quando non hanno ancora riempito il loro portafoglio. Che siano una tantum o regolari, queste offerte possono essere adattate alla stagione, agli eventi speciali o anche all'umore del giorno.<\/span><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Possono assumere forme diverse:<\/span><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">\u279c Sconti immediati (ad esempio, -10 % sul biglietto per i soci).<\/span><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">\u279c Offerte esclusive per un periodo limitato.<\/span><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">\u279c Vantaggi personalizzati, come una bevanda gratuita per il compleanno.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-15\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h4 class=\"uppercase font-bold mt5 t5\">\n\t\t\t\t\t\t\t\t\tPerch\u00e9 funziona?\n\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><b>Spontaneit\u00e0:<\/b><span style=\"font-weight: 400;\"> Non \u00e8 necessario attendere l'accumulo dei punti: i clienti si sentono subito ricompensati.<\/span><span style=\"font-weight: 400;\"><br><\/span><b>Impegno:<\/b><span style=\"font-weight: 400;\"> una buona promozione, ben mirata e che dia all'utente un motivo per tornare subito.<\/span><span style=\"font-weight: 400;\"><br><\/span><b>Flessibilit\u00e0:<\/b><span style=\"font-weight: 400;\"> \u00e8 possibile adattare le promozioni in base alla stagionalit\u00e0, ai livelli delle scorte o agli obiettivi di vendita.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-16\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h4 class=\"uppercase font-bold mt5 t5\">\n\t\t\t\t\t\t\t\t\tPer quali tipi di stabilimenti?\n\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Le promozioni di fidelizzazione sono adatte a tutti i tipi di ristoranti, ma sono particolarmente efficaci per :<\/span><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">&#10140; <\/span><b>Ristoranti stagionali<\/b><span style=\"font-weight: 400;\"> che vogliono rendere pi\u00f9 dinamici alcuni periodi.<\/span><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">&#10140; <\/span><b>Stabilimenti ad alto volume<\/b><span style=\"font-weight: 400;\">Si tratta di catene di negozi e punti di ristoro, dove le offerte speciali sono rivolte a un pubblico ampio.<\/span><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">&#10140; <\/span><b>Ristoranti con menu in evoluzione<\/b><span style=\"font-weight: 400;\"> (menu del giorno o stagionale), dove le promozioni possono variare regolarmente.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-17\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h4 class=\"uppercase font-bold mt5 t5\">\n\t\t\t\t\t\t\t\t\tEsempi di offerte promozionali\n\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><b>\u279c Periodi specifici :<\/b><span style=\"font-weight: 400;\"> 10 % di sconto sui piatti caldi in inverno, o una bevanda gratuita nella stagione pi\u00f9 calda.<\/span><\/p>\n<p class=\"small-txt font-regular\"><b>\u279c Eventi speciali : <\/b><span style=\"font-weight: 400;\">un dessert gratuito per la festa della mamma o una promozione sulle formule per un incontro importante.<\/span><\/p>\n<p class=\"small-txt font-regular\"><b>\u279c Offerte personalizzate :<\/b><span style=\"font-weight: 400;\"> Uno sconto sul piatto preferito del cliente (s\u00ec, il vostro software pu\u00f2 farlo).<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-quote\">\n\t\t\t\t\t\t\t\t<blockquote class=\"mb2 font-medium txt i-100\">\n\t\t\t\t\t\t\t\t\t\"Comunicate le vostre promozioni attraverso canali diretti come le notifiche push o gli SMS. \u00c8 veloce, personalizzato e crea un senso di esclusivit\u00e0 per i vostri clienti\".\n\t\t\t\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t\t\t<span class=\"block x-small-txt font-medium\">Il nostro consiglio di esperti<\/span>\n\t\t\t\t\t\t\t\t<span class=\"block x-small-txt font-medium\"><\/span>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-18\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h2 class=\"uppercase font-bold mt3 t3\">\n\t\t\t\t\t\t\t\t\tSiete pronti a fidelizzare i vostri clienti?\n\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Un buon programma di fidelizzazione significa <\/span><b>una vera e propria strategia per creare un legame duraturo con i vostri clienti<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p class=\"small-txt font-regular\"><b>Ogni struttura \u00e8 unica e anche la vostra soluzione di fidelizzazione deve esserlo.<\/b><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Volete trovare l'approccio pi\u00f9 adatto a voi? <\/span><a href=\"https:\/\/obypay.com\/it\/contattaci\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Contattate il nostro team.&nbsp;<\/span><\/a><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Insieme definiremo la soluzione ideale per conquistare i vostri clienti e incrementare la vostra crescita.<\/span><\/p>\n<p class=\"small-txt font-regular\"><b>Siete in cerca di ispirazione?<\/b><span style=\"font-weight: 400;\">&nbsp;<\/span><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Scoprite i nostri ulteriori articoli sulla fidelizzazione dei clienti. Suggerimenti ed esempi ispiratori: <\/span><b>tutto ci\u00f2 che serve per rendere il vostro programma fedelt\u00e0 un successo!<\/b><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">&#10140; <\/span><a href=\"https:\/\/obypay.com\/it\/blog\/ristoranti-come-progettare-programma-fedelta-attraente\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Ristoranti: come creare un programma fedelt\u00e0 attraente?<\/span><\/a><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">&#10140; <\/span><a href=\"https:\/\/obypay.com\/it\/blog\/strategie-fidelizzazione-clienti-ristorante-emails-sms\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Creare un legame dopo l'acquisto: le chiavi per la fidelizzazione del cliente nel settore della ristorazione<\/span><\/a><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">&#10140; <\/span><a href=\"https:\/\/obypay.com\/it\/blog\/7vantaggi-carta-fedelta-digitale-ristorazione\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">7 vantaggi delle carte fedelt\u00e0 digitali nel settore della ristorazione<\/span><\/a><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t<\/div>\n\t<\/div>\n<\/article>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-751b726 elementor-widget elementor-widget-call_to_action\" data-id=\"751b726\" data-element_type=\"widget\" data-widget_type=\"call_to_action.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\n<section class=\"theme-cream1 relative\">\n\t<div class=\"wrapper\">\n\t\t<div data-animate data-animation=\"fade-in-up\" class=\"obi-cta-block\">\n\n\t\t\t<div class=\"obi-cta-block__content\">\n\t\t\t\t<h2 class=\"mt3 t2 center uppercase font-bold\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"block mb1\">\n\t\t\t\t\t\t\t<span>\n\t\t\t\t\t\t\t\tIl futuro appartiene a coloro che \n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"block mb1 font-wide-semibold\">\n\t\t\t\t\t\t\t<span>\n\t\t\t\t\t\t\t\tfidelizzare i clienti\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<svg viewbox=\"0 0 53 61\" fill=\"none\">\n\t<path d=\"M19.5745 19.0959C19.3483 18.8252 18.9603 18.7564 18.6548 18.9328C18.3493 19.1091 18.2149 19.4796 18.3361 19.8108L23.1677 33.0081C23.4038 33.6531 23.2099 34.377 22.6828 34.8176L11.9 43.8309C11.6293 44.0572 11.5605 44.4452 11.7369 44.7507C11.9133 45.0561 12.2837 45.1906 12.6149 45.0693L25.8122 40.2378C26.4572 40.0016 27.1811 40.1956 27.6217 40.7226L36.6351 51.5055C36.8613 51.7761 37.2493 51.8449 37.5548 51.6686C37.8603 51.4922 37.9947 51.1217 37.8734 50.7905L33.0419 37.5933C32.8057 36.9482 32.9997 36.2243 33.5268 35.7838L44.3096 26.7704C44.5802 26.5442 44.649 26.1561 44.4727 25.8507C44.2963 25.5452 43.9259 25.4108 43.5946 25.532L30.3974 30.3636C29.7523 30.5997 29.0284 30.4058 28.5879 29.8787L19.5745 19.0959Z\" fill=\"white\" stroke=\"#FF6B3C\" stroke-width=\"1.45154\" stroke-linejoin=\"round\"\/>\n\t<path d=\"M31.0694 4.12106C30.8432 3.85043 30.4552 3.78163 30.1497 3.958C29.8442 4.13436 29.7098 4.50482 29.8311 4.83604L32.0465 10.8874C32.2474 11.4362 32.0824 12.052 31.634 12.4268L26.6897 16.5597C26.4191 16.786 26.3503 17.174 26.5266 17.4795C26.703 17.7849 27.0735 17.9194 27.4047 17.7981L33.456 15.5827C34.0048 15.3818 34.6207 15.5468 34.9955 15.9952L39.1284 20.9395C39.3546 21.2101 39.7426 21.2789 40.0481 21.1025C40.3536 20.9262 40.488 20.5557 40.3668 20.2245L38.1513 14.1731C37.9504 13.6244 38.1154 13.0085 38.5638 12.6337L43.5081 8.5008C43.7787 8.27458 43.8475 7.88654 43.6712 7.58107C43.4948 7.2756 43.1244 7.14116 42.7931 7.26242L36.7418 9.47783C36.193 9.67874 35.5772 9.51373 35.2024 9.06535L31.0694 4.12106Z\" fill=\"white\" stroke=\"#FF6B3C\" stroke-width=\"1.45154\" stroke-linejoin=\"round\"\/>\n\t<path d=\"M6.01809 11.2218C5.79187 10.9512 5.40383 10.8824 5.09836 11.0587C4.79289 11.2351 4.65845 11.6056 4.77971 11.9368L6.30279 16.097C6.40802 16.3845 6.32159 16.7071 6.08673 16.9034L2.68758 19.7447C2.41695 19.9709 2.34815 20.359 2.52452 20.6645C2.70088 20.9699 3.07133 21.1044 3.40256 20.9831L7.56281 19.46C7.85026 19.3548 8.17283 19.4412 8.36915 19.6761L11.2105 23.0752C11.4367 23.3459 11.8248 23.4147 12.1302 23.2383C12.4357 23.0619 12.5701 22.6915 12.4489 22.3603L10.9258 18.2C10.8206 17.9126 10.907 17.59 11.1419 17.3937L14.541 14.5523C14.8116 14.3261 14.8804 13.9381 14.7041 13.6326C14.5277 13.3271 14.1573 13.1927 13.826 13.3139L9.66578 14.837C9.37833 14.9423 9.05575 14.8558 8.85943 14.621L6.01809 11.2218Z\" fill=\"white\" stroke=\"#FF6B3C\" stroke-width=\"1.45154\" stroke-linejoin=\"round\"\/>\n<\/svg>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"block mb1\">\n\t\t\t\t\t\t\t<span>\n\t\t\t\t\t\t\t\t(soprattutto al nostro fianco)\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"obi-cta-block__cta\">\n\t\t\t\t\t<a href=\"https:\/\/obypay.com\/it\/contattaci\/\" class=\"btn btn--solid-white\">\n\tUlteriori informazioni\n<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-784fbe4 elementor-widget elementor-widget-separator\" data-id=\"784fbe4\" data-element_type=\"widget\" data-widget_type=\"separator.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div data-theme=\"cream1\" class=\"obi-separator\" style=\"--top: var(--x-cream1);--bottom: var(--x-cream1);--size: 1\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2e73d41 elementor-widget elementor-widget-separator\" data-id=\"2e73d41\" 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grid-wrapper hide-sb\">\n\t\t\t<div class=\"grid-flex\">\n\t\t\t\t\t\t\t\t\t<div class=\"grid-flex__item sm6 md4 lg4\">\n\t\t\t\t\t\t\t<article class=\"obi-post-card\">\n\n\t\t<div class=\"img-rsp obi-post-card__image mb2\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/07\/pexels-wilson-vitorino-2345976-1-scaled-1.jpg\" alt=\"alt\" loading=\"lazy\" sizes=\"(max-width: 480px) 100vw, (max-width: 768px) 50vw, (max-width: 1312px) 33vw, 420px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/07\/pexels-wilson-vitorino-2345976-1-scaled-1.jpg 1920w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/07\/pexels-wilson-vitorino-2345976-1-scaled-1-300x127.jpg 300w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/07\/pexels-wilson-vitorino-2345976-1-scaled-1-1024x435.jpg 1024w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/07\/pexels-wilson-vitorino-2345976-1-scaled-1-768x326.jpg 768w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/07\/pexels-wilson-vitorino-2345976-1-scaled-1-1536x652.jpg 1536w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/07\/pexels-wilson-vitorino-2345976-1-scaled-1-18x8.jpg 18w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/07\/pexels-wilson-vitorino-2345976-1-scaled-1-1440x611.jpg 1440w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/07\/pexels-wilson-vitorino-2345976-1-scaled-1-1200x509.jpg 1200w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/07\/pexels-wilson-vitorino-2345976-1-scaled-1-760x323.jpg 760w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/07\/pexels-wilson-vitorino-2345976-1-scaled-1-480x204.jpg 480w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/07\/pexels-wilson-vitorino-2345976-1-scaled-1-320x136.jpg 320w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/07\/pexels-wilson-vitorino-2345976-1-scaled-1-160x68.jpg 160w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/07\/pexels-wilson-vitorino-2345976-1-scaled-1-80x34.jpg 80w\"\/>\n\t\t\t\t\t<div style=\"padding-bottom: 42.447916666667%\"><\/div>\n\t\t\t<\/div>\n\n\n\n\t\t<div class=\"obi-post-card__content\">\n\t\t\t<a class=\"link-trick\" href=\"https:\/\/obypay.com\/it\/blog\/foodcourt-digitale-soluzioni-ordine-pagamento\/\">\n\t\t\t\t<h3 class=\"mt3 uppercase font-bold mb2\">Food court: la soluzione semplice per gestire gli ordini da pi\u00f9 punti vendita<\/h3>\n\t\t\t<\/a>\n\t\t\t<div class=\"small-txt mb2\"><p>Se siete mai stati in una Food Court, probabilmente l'avete gi\u00e0 sperimentato: quando volete ordinare la vostra burrata al pomodoro dallo stand...<\/p>\n<\/div>\n\t\t<\/div>\n\t<\/article>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"grid-flex__item sm6 md4 lg4\">\n\t\t\t\t\t\t\t<article class=\"obi-post-card\">\n\n\t\t<div class=\"img-rsp obi-post-card__image mb2\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2022\/04\/kdo-dispo.png\" alt=\"alt\" loading=\"lazy\" sizes=\"(max-width: 480px) 100vw, (max-width: 768px) 50vw, (max-width: 1312px) 33vw, 420px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2022\/04\/kdo-dispo.png 1280w, https:\/\/obypay.com\/wp-json\/images\/v1\/2022\/04\/kdo-dispo-300x169.png 300w, https:\/\/obypay.com\/wp-json\/images\/v1\/2022\/04\/kdo-dispo-1024x576.png 1024w, https:\/\/obypay.com\/wp-json\/images\/v1\/2022\/04\/kdo-dispo-768x432.png 768w, https:\/\/obypay.com\/wp-json\/images\/v1\/2022\/04\/kdo-dispo-18x10.png 18w, https:\/\/obypay.com\/wp-json\/images\/v1\/2022\/04\/kdo-dispo-1200x675.png 1200w, https:\/\/obypay.com\/wp-json\/images\/v1\/2022\/04\/kdo-dispo-760x428.png 760w, https:\/\/obypay.com\/wp-json\/images\/v1\/2022\/04\/kdo-dispo-480x270.png 480w, https:\/\/obypay.com\/wp-json\/images\/v1\/2022\/04\/kdo-dispo-320x180.png 320w, https:\/\/obypay.com\/wp-json\/images\/v1\/2022\/04\/kdo-dispo-160x90.png 160w, https:\/\/obypay.com\/wp-json\/images\/v1\/2022\/04\/kdo-dispo-80x45.png 80w\"\/>\n\t\t\t\t\t<div style=\"padding-bottom: 56.25%\"><\/div>\n\t\t\t<\/div>\n\n\n\n\t\t<div class=\"obi-post-card__content\">\n\t\t\t<a class=\"link-trick\" href=\"https:\/\/obypay.com\/it\/blog\/ristoranti-lincremento-delle-carte-fidelizzazione-digitali\/\">\n\t\t\t\t<h3 class=\"mt3 uppercase font-bold mb2\">Ristoranti: il boom delle carte fedelt\u00e0 digitali<\/h3>\n\t\t\t<\/a>\n\t\t\t<div class=\"small-txt mb2\"><p>La fedelt\u00e0 dei clienti \u00e8 la linfa vitale di qualsiasi azienda. Ci\u00f2 \u00e8 particolarmente vero nel settore altamente competitivo della ristorazione.<\/p>\n<\/div>\n\t\t<\/div>\n\t<\/article>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"grid-flex__item sm6 md4 lg4\">\n\t\t\t\t\t\t\t<article class=\"obi-post-card\">\n\n\t\t<div class=\"img-rsp obi-post-card__image mb2\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/03\/hero-home.jpg\" alt=\"alt\" loading=\"lazy\" sizes=\"(max-width: 480px) 100vw, (max-width: 768px) 50vw, (max-width: 1312px) 33vw, 420px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/03\/hero-home.jpg 1440w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/03\/hero-home-300x173.jpg 300w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/03\/hero-home-1024x590.jpg 1024w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/03\/hero-home-768x442.jpg 768w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/03\/hero-home-18x10.jpg 18w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/03\/hero-home-1200x691.jpg 1200w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/03\/hero-home-760x438.jpg 760w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/03\/hero-home-480x276.jpg 480w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/03\/hero-home-320x184.jpg 320w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/03\/hero-home-160x92.jpg 160w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/03\/hero-home-80x46.jpg 80w\"\/>\n\t\t\t\t\t<div style=\"padding-bottom: 57.569444444444%\"><\/div>\n\t\t\t<\/div>\n\n\n\n\t\t<div class=\"obi-post-card__content\">\n\t\t\t<a class=\"link-trick\" href=\"https:\/\/obypay.com\/it\/blog\/7vantaggi-carta-fedelta-digitale-ristorazione\/\">\n\t\t\t\t<h3 class=\"mt3 uppercase font-bold mb2\">7 vantaggi della carta fedelt\u00e0 digitale per i ristoranti<\/h3>\n\t\t\t<\/a>\n\t\t\t<div class=\"small-txt mb2\"><p>Dite addio alle carte fedelt\u00e0 timbrate! Le carte fedelt\u00e0 digitali sono in arrivo e i vostri clienti non potranno pi\u00f9 farne a meno. E nemmeno voi... Ecco 7 buoni motivi per fare il grande passo.<\/p>\n<\/div>\n\t\t<\/div>\n\t<\/article>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"grid-flex__item sm6 md4 lg4\">\n\t\t\t\t\t\t\t<article class=\"obi-post-card\">\n\n\t\t<div class=\"img-rsp obi-post-card__image mb2\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/09\/pexels-igor-starkov-233202-791810-scaled.jpg\" alt=\"alt\" loading=\"lazy\" sizes=\"(max-width: 480px) 100vw, (max-width: 768px) 50vw, (max-width: 1312px) 33vw, 420px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/09\/pexels-igor-starkov-233202-791810-scaled.jpg 2560w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/09\/pexels-igor-starkov-233202-791810-300x106.jpg 300w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/09\/pexels-igor-starkov-233202-791810-1024x361.jpg 1024w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/09\/pexels-igor-starkov-233202-791810-768x271.jpg 768w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/09\/pexels-igor-starkov-233202-791810-1536x541.jpg 1536w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/09\/pexels-igor-starkov-233202-791810-2048x722.jpg 2048w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/09\/pexels-igor-starkov-233202-791810-18x6.jpg 18w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/09\/pexels-igor-starkov-233202-791810-1920x677.jpg 1920w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/09\/pexels-igor-starkov-233202-791810-1440x507.jpg 1440w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/09\/pexels-igor-starkov-233202-791810-1200x423.jpg 1200w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/09\/pexels-igor-starkov-233202-791810-760x268.jpg 760w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/09\/pexels-igor-starkov-233202-791810-480x169.jpg 480w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/09\/pexels-igor-starkov-233202-791810-320x113.jpg 320w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/09\/pexels-igor-starkov-233202-791810-160x56.jpg 160w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/09\/pexels-igor-starkov-233202-791810-80x28.jpg 80w\"\/>\n\t\t\t\t\t<div style=\"padding-bottom: 35.234375%\"><\/div>\n\t\t\t<\/div>\n\n\n\n\t\t<div class=\"obi-post-card__content\">\n\t\t\t<a class=\"link-trick\" href=\"https:\/\/obypay.com\/it\/blog\/14-idee-marketing-per-ristorante\/\">\n\t\t\t\t<h3 class=\"mt3 uppercase font-bold mb2\">14 idee di marketing per il vostro ristorante<\/h3>\n\t\t\t<\/a>\n\t\t\t<div class=\"small-txt mb2\"><p>Una buona strategia di marketing aiuta ad attirare nuovi clienti, ad aumentare le vendite e a fidelizzare la clientela. Ma quando si \u00e8 proprietari di un ristorante, non \u00e8 sempre facile sapere quali azioni di marketing intraprendere.<br \/>\nDa dove cominciare? Dove trovare il tempo per occuparsi di loro? Come si fa quando non si sa nulla?<br \/>\nNon c'\u00e8 dubbio che il marketing del vostro ristorante non sia cos\u00ec complicato.<\/p>\n<\/div>\n\t\t<\/div>\n\t<\/article>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"grid-flex__item sm6 md4 lg4\">\n\t\t\t\t\t\t\t<article class=\"obi-post-card\">\n\n\t\t<div class=\"img-rsp obi-post-card__image mb2\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/12\/Obypay_CMR_database_campagnes_fidelite-scaled.jpg\" alt=\"alt\" loading=\"lazy\" sizes=\"(max-width: 480px) 100vw, (max-width: 768px) 50vw, (max-width: 1312px) 33vw, 420px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/12\/Obypay_CMR_database_campagnes_fidelite-scaled.jpg 2560w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/12\/Obypay_CMR_database_campagnes_fidelite-300x200.jpg 300w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/12\/Obypay_CMR_database_campagnes_fidelite-1024x683.jpg 1024w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/12\/Obypay_CMR_database_campagnes_fidelite-768x512.jpg 768w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/12\/Obypay_CMR_database_campagnes_fidelite-1536x1024.jpg 1536w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/12\/Obypay_CMR_database_campagnes_fidelite-2048x1365.jpg 2048w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/12\/Obypay_CMR_database_campagnes_fidelite-18x12.jpg 18w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/12\/Obypay_CMR_database_campagnes_fidelite-1920x1280.jpg 1920w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/12\/Obypay_CMR_database_campagnes_fidelite-1440x960.jpg 1440w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/12\/Obypay_CMR_database_campagnes_fidelite-1200x800.jpg 1200w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/12\/Obypay_CMR_database_campagnes_fidelite-760x507.jpg 760w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/12\/Obypay_CMR_database_campagnes_fidelite-480x320.jpg 480w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/12\/Obypay_CMR_database_campagnes_fidelite-320x213.jpg 320w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/12\/Obypay_CMR_database_campagnes_fidelite-160x107.jpg 160w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/12\/Obypay_CMR_database_campagnes_fidelite-80x53.jpg 80w\"\/>\n\t\t\t\t\t<div style=\"padding-bottom: 66.6796875%\"><\/div>\n\t\t\t<\/div>\n\n\n\n\t\t<div class=\"obi-post-card__content\">\n\t\t\t<a class=\"link-trick\" href=\"https:\/\/obypay.com\/it\/blog\/segmentazione-database-clienti-fedelta\/\">\n\t\t\t\t<h3 class=\"mt3 uppercase font-bold mb2\">Segmentare il database: la pietra miliare della fidelizzazione dei clienti<\/h3>\n\t\t\t<\/a>\n\t\t\t<div class=\"small-txt mb2\"><p>La fidelizzazione dei clienti \u00e8 uno degli investimenti pi\u00f9 redditizi che il vostro ristorante possa fare. Tuttavia, molti si lasciano sfuggire facili opportunit\u00e0 non sfruttando adeguatamente i dati dei propri clienti. Un database ben gestito e segmentato \u00e8 la chiave per personalizzare le offerte, richiamare i clienti inattivi e premiare quelli abituali. In questo articolo vi mostriamo come trasformare questi dati in azioni concrete: aumentate l'affluenza, incrementate le vendite e distinguetevi dalla concorrenza. Siete pronti a riempire il vostro locale e a fidelizzarlo a lungo? Scoprite tutti i passi da compiere ora!<\/p>\n<\/div>\n\t\t<\/div>\n\t<\/article>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"grid-flex__item sm6 md4 lg4\">\n\t\t\t\t\t\t\t<article class=\"obi-post-card\">\n\n\t\t<div class=\"img-rsp obi-post-card__image mb2\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/12\/obypay_fidelisation_lient_campagnes_marketing-scaled.jpg\" alt=\"alt\" loading=\"lazy\" sizes=\"(max-width: 480px) 100vw, (max-width: 768px) 50vw, (max-width: 1312px) 33vw, 420px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/12\/obypay_fidelisation_lient_campagnes_marketing-scaled.jpg 2560w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/12\/obypay_fidelisation_lient_campagnes_marketing-300x200.jpg 300w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/12\/obypay_fidelisation_lient_campagnes_marketing-1024x683.jpg 1024w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/12\/obypay_fidelisation_lient_campagnes_marketing-768x512.jpg 768w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/12\/obypay_fidelisation_lient_campagnes_marketing-1536x1024.jpg 1536w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/12\/obypay_fidelisation_lient_campagnes_marketing-2048x1365.jpg 2048w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/12\/obypay_fidelisation_lient_campagnes_marketing-18x12.jpg 18w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/12\/obypay_fidelisation_lient_campagnes_marketing-1920x1280.jpg 1920w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/12\/obypay_fidelisation_lient_campagnes_marketing-1440x960.jpg 1440w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/12\/obypay_fidelisation_lient_campagnes_marketing-1200x800.jpg 1200w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/12\/obypay_fidelisation_lient_campagnes_marketing-760x507.jpg 760w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/12\/obypay_fidelisation_lient_campagnes_marketing-480x320.jpg 480w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/12\/obypay_fidelisation_lient_campagnes_marketing-320x213.jpg 320w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/12\/obypay_fidelisation_lient_campagnes_marketing-160x107.jpg 160w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/12\/obypay_fidelisation_lient_campagnes_marketing-80x53.jpg 80w\"\/>\n\t\t\t\t\t<div style=\"padding-bottom: 66.6796875%\"><\/div>\n\t\t\t<\/div>\n\n\n\n\t\t<div class=\"obi-post-card__content\">\n\t\t\t<a class=\"link-trick\" href=\"https:\/\/obypay.com\/it\/blog\/strategie-fidelizzazione-clienti-ristorante-emails-sms\/\">\n\t\t\t\t<h3 class=\"mt3 uppercase font-bold mb2\">Creare un legame dopo l'acquisto: le chiavi per la fidelizzazione del cliente nel settore della ristorazione<\/h3>\n\t\t\t<\/a>\n\t\t\t<div class=\"small-txt mb2\"><p>Pensate che un cliente che si iscrive al vostro programma fedelt\u00e0 sia destinato a tornare? Non cos\u00ec in fretta! Sapevate che il francese medio \u00e8 iscritto a 7 programmi di fidelizzazione, ma ne utilizza solo uno o due? Non lasciate che i vostri clienti si perdano il vostro! In questo articolo scoprirete alcune strategie pratiche per farli tornare: segmentazione, automazione, promozioni mirate e molto altro. Ogni consiglio pu\u00f2 trasformare i vostri abbonati in clienti abituali. Cliccate ora e aumentate le vostre entrate oggi stesso!<\/p>\n<\/div>\n\t\t<\/div>\n\t<\/article>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2f0dda4 elementor-widget elementor-widget-separator\" data-id=\"2f0dda4\" data-element_type=\"widget\" data-widget_type=\"separator.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div data-theme=\"cream2\" class=\"obi-separator\" style=\"--top: var(--x-cream2);--bottom: var(--x-cream2);--size: 2\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Soddisfare i clienti, migliorare il servizio, aumentare le vendite... il tutto rimanendo redditizi e in vantaggio sulla concorrenza. Gestire un ristorante \u00e8 tutt'altro che semplice. E se le soluzioni digitali potessero aiutarvi a gestire tutto questo? Scoprite le 7 ragioni essenziali per passare al digitale per rimanere competitivi. La chiave: guadagni immediati, organizzazione ottimizzata e risultati visibili fin dal primo servizio.<\/p>","protected":false},"author":11,"featured_media":9774,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","rank_math_lock_modified_date":false,"footnotes":""},"categories":[1],"tags":[],"post_solution":[49,46,56],"post_sector":[60,52,54,42,55,43,61,51,44],"class_list":["post-9773","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","post_solution-carte-de-fidelite","post_solution-cartes-prepayees","post_solution-solutions-digitales","post_sector-bowling","post_sector-complexe-de-loisirs","post_sector-dark-kitchen","post_sector-fast-food","post_sector-food-court","post_sector-franchise","post_sector-karaoke","post_sector-restaurant-traditionnel","post_sector-solutions-digitales-restauration"],"acf":[],"_links":{"self":[{"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/posts\/9773","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/comments?post=9773"}],"version-history":[{"count":0,"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/posts\/9773\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/media\/9774"}],"wp:attachment":[{"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/media?parent=9773"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/categories?post=9773"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/tags?post=9773"},{"taxonomy":"post_solution","embeddable":true,"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/post_solution?post=9773"},{"taxonomy":"post_sector","embeddable":true,"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/post_sector?post=9773"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}