{"id":15147,"date":"2026-10-19T10:17:24","date_gmt":"2026-10-19T10:17:24","guid":{"rendered":"https:\/\/obypay.com\/?p=15147"},"modified":"2026-10-19T10:17:25","modified_gmt":"2026-10-19T10:17:25","slug":"boulangerie-gerer-commandes-snacking-midi","status":"publish","type":"post","link":"https:\/\/obypay.com\/it\/blog\/panetteria-gestire-ordini-pausa-pranzo\/","title":{"rendered":"Boulangerie : comment g\u00e9rer les commandes de snacking \u00e0 midi ?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"15147\" class=\"elementor elementor-15147\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-078bb13 e-flex e-con-boxed e-con e-parent\" data-id=\"078bb13\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ed6b6ec elementor-widget elementor-widget-article_body\" data-id=\"ed6b6ec\" data-element_type=\"widget\" data-widget_type=\"article_body.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<article data-theme=\"light\" class=\"oby-article-body theme-cream1\">\n\t<div class=\"wrapper\">\n\n\t\t<div class=\"mb4\">\n\t\t\t<ol itemscope itemtype=\"https:\/\/schema.org\/BreadcrumbList\" class=\"oby-breadcrumbs\">\n\t\t\t<li itemprop=\"itemListElement\" itemtype=\"https:\/\/schema.org\/ListItem\" itemscope>\n\t\t\t<meta itemprop=\"position\" content=\"1\"\/>\n\t\t\t<a \n\t\t\t\titemscope \n\t\t\t\titemprop=\"item\" \n\t\t\t\titemtype=\"https:\/\/schema.org\/WebPage\" \n\t\t\t\titemid=\"https:\/\/obypay.com\/it\/successo-cliente\/\" \n\t\t\t\thref=\"https:\/\/obypay.com\/it\/successo-cliente\/\" \n\t\t\t\tclass=\"x-small-txt  font-medium\"\n\t\t\t>\n\t\t\t\t<span itemprop=\"name\">Succ\u00e8s Clients<\/span>\n\t\t\t<\/a>\n\t\t<\/li>\n\t\t\t<li itemprop=\"itemListElement\" itemtype=\"https:\/\/schema.org\/ListItem\" itemscope>\n\t\t\t<meta itemprop=\"position\" content=\"2\"\/>\n\t\t\t<a \n\t\t\t\titemscope \n\t\t\t\titemprop=\"item\" \n\t\t\t\titemtype=\"https:\/\/schema.org\/WebPage\" \n\t\t\t\titemid=\"\" \n\t\t\t\thref=\"\" \n\t\t\t\tclass=\"x-small-txt font-regular x-orange\"\n\t\t\t>\n\t\t\t\t<span itemprop=\"name\"><\/span>\n\t\t\t<\/a>\n\t\t<\/li>\n\t<\/ol>\n\n\t\t<\/div>\n\t\t<div class=\"oby-article-body__tags mb4\">\n\t\t\t\t\t<\/div>\n\t\t<h1 class=\"mb2 mt4 t2 uppercase font-bold mb3\"><\/h1>\n\t\t\t\t\n\n\t\t\t\t\t<div class=\"img-rsp mb4\">\n\t<\/div>\n\n\t\t\n\t\t<div class=\"oby-article-body__grid grid-flex\">\n\t\t\t<div class=\"grid-flex__item md3 lg3\">\n\t\t\t\t<div class=\"oby-article-body__aside\">\n\t\t\t\t\t<div class=\"oby-summary mb5\">\n\n\t\t\t\t\t\t<span class=\"block uppercase font-bold mb2 txt obvi\">\n\t\t\t\t\t\t\tSommaire\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t<a href=\"#article-title-1\" class=\"x-small-txt font-regular i-120 block active\">\n\t\t\t\t\t\t\t\t\t\tSnacking en boulangerie : quels sont les ingr\u00e9dients d\u2019une offre qui cartonne ?\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t<a href=\"#article-title-2\" class=\"x-small-txt font-regular i-120 block\">\n\t\t\t\t\t\t\t\t\t\tUne borne de commande est-elle utile en boulangerie ?\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t<a href=\"#article-title-3\" class=\"x-small-txt font-regular i-120 block\">\n\t\t\t\t\t\t\t\t\t\tLe Click & Collect peut-il faciliter le service du midi ?\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t<a href=\"#article-title-4\" class=\"x-small-txt font-regular i-120 block\">\n\t\t\t\t\t\t\t\t\t\tDu pain sur la planche \u00e0 midi ? Faites \u00e9quipe avec Obypay\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<span class=\"block uppercase font-bold mb2 txt obvi\">\n\t\t\t\t\t\tPartager l'article\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<div class=\"oby-article-body__socials\">\n\t\t\t\t\t\t<button onclick=\"copyLink(this)\" data-link=\"\">\n\t\t\t\t\t\t\t<svg width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n\t<path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M20.9999 7.66008V8.00008C21.0007 9.06616 20.576 10.0885 19.8199 10.84L16.9999 13.67C16.4738 14.1911 15.6261 14.1911 15.1 13.67L15 13.56C14.8094 13.3656 14.8094 13.0544 15 12.86L18.4399 9.42006C18.807 9.03938 19.0083 8.52883 18.9999 8.00008V7.66008C19.0003 7.12705 18.788 6.61589 18.4099 6.2401L17.7599 5.59011C17.3841 5.21207 16.873 4.99969 16.3399 5.00011H15.9999C15.4669 4.99969 14.9558 5.21207 14.58 5.59011L11.14 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17.1248 4.56203 18.2229 5.71044C18.9713 5.56785 19.6949 5.31645 20.3706 4.96421C20.4201 4.93331 20.4829 4.93331 20.5324 4.96421C20.5633 5.01373 20.5633 5.07652 20.5324 5.12604C20.2051 5.87552 19.6522 6.50412 18.9508 6.92419C19.565 6.85296 20.1684 6.70807 20.7481 6.49264C20.7969 6.45942 20.861 6.45942 20.9098 6.49264C20.9507 6.51134 20.9813 6.54711 20.9934 6.59042C21.0055 6.63373 20.9979 6.68018 20.9727 6.7174Z\" fill=\"#130401\"\/>\n<\/svg>\n\n\t\t\t\t\t\t<\/a>\n\n\t\t\t\t\t\t<a target=\"_blank\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=\" noreferrer nofollow rel=\"noopener\">\n\t\t\t\t\t\t\t<svg width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n\t<path d=\"M16.5 6H13.5C12.9477 6 12.5 6.44772 12.5 7V10H16.5C16.6137 9.99748 16.7216 10.0504 16.7892 10.1419C16.8568 10.2334 16.8758 10.352 16.84 10.46L16.1 12.66C16.0318 12.8619 15.8431 12.9984 15.63 13H12.5V20.5C12.5 20.7761 12.2761 21 12 21H9.5C9.22386 21 9 20.7761 9 20.5V13H7.5C7.22386 13 7 12.7761 7 12.5V10.5C7 10.2239 7.22386 10 7.5 10H9V7C9 4.79086 10.7909 3 13 3H16.5C16.7761 3 17 3.22386 17 3.5V5.5C17 5.77614 16.7761 6 16.5 6Z\" fill=\"#130401\"\/>\n<\/svg>\n\n\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<script>;(function () {\n  window.copyLink = function (element) {\n    navigator.clipboard.writeText(element.dataset.link)\n  }\n})()\n<\/script>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<div id=\"article-body\" class=\"grid-flex__item md9 lg9\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><b>La <\/b><a href=\"https:\/\/obypay.com\/boulangeries\/\" target=\"_blank\" rel=\"noopener\"><b>boulangerie<\/b><\/a><b>, the place to eat ?<\/b><span style=\"font-weight: 400;\"> Les fran&ccedil;ais lui r&eacute;servent en tout cas la premi&egrave;re place : <\/span><a href=\"https:\/\/www.snackshow.com\/content\/dam\/sitebuilder\/ref\/sandwich-and-parizza\/pdf\/2026\/presse\/CP-Speak-Snacking-Snack-Show-2026.pdf.coredownload.740076203.pdf\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">61 % la citent parmi leurs lieux de snacking pr&eacute;f&eacute;r&eacute;s<\/span><\/a><span style=\"font-weight: 400;\">, devant les pizzerias et les <\/span><a href=\"https:\/\/obypay.com\/fast-food\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">fast-foods<\/span><\/a><span style=\"font-weight: 400;\">.&nbsp;<\/span><\/p><p class=\"small-txt font-regular\"><b>Au d&eacute;jeuner, la fid&eacute;lit&eacute; aux bonnes adresses se conjugue avec des contraintes plus cart&eacute;siennes de temps. <\/b><a href=\"https:\/\/resto.zepros.fr\/actus-metiers\/nationales\/etude-speak-snacking-2026-restauration-rapide-toujours-plus-puissante\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">La rapidit&eacute; du service intervient dans le choix de 39 % des consommateurs<\/span><\/a><span style=\"font-weight: 400;\">. Avec <\/span><a href=\"https:\/\/www.ifop.com\/wp-content\/uploads\/2026\/07\/122224-presentation-ifop-pour-plead-x-edenred-observatoire-de-la-pause-dejeuner.pdf\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">46 minutes de pause en moyenne<\/span><\/a><span style=\"font-weight: 400;\">, patienter au comptoir signifie rogner sur son repas. Et puisque les pauses d&eacute;butent majoritairement entre 12h et 13h, chacun esp&egrave;re &ecirc;tre servi vite&hellip; au m&ecirc;me moment.<\/span><\/p><p class=\"small-txt font-regular\"><b>Pour les boulangeries, la pause d&eacute;j&rsquo; repr&eacute;sente donc un cr&eacute;neau cl&eacute; pour d&eacute;velopper son chiffre d&rsquo;affaires.<\/b><span style=\"font-weight: 400;\"> Et pour en tirer pleinement parti, il faut r&eacute;ussir &agrave; concilier qualit&eacute; de l&rsquo;offre et rapidit&eacute; du service, malgr&eacute; l&rsquo;affluence.&nbsp;<\/span><\/p><p class=\"small-txt font-regular\"><b>Comment d&eacute;velopper vos ventes &agrave; l&rsquo;heure du d&eacute;jeuner sans laisser la file s&rsquo;allonger ni presser vos clients au moment de commander ?<\/b><span> On vous dit tout.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-1\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h2 class=\"uppercase font-bold mt3 t3\">\n\t\t\t\t\t\t\t\t\tSnacking en boulangerie : quels sont les ingr\u00e9dients d\u2019une offre qui cartonne ?\n\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Si on devait r&eacute;sumer les attentes des consommateurs en une phrase, ce serait :<\/span><b> un d&eacute;jeuner qui rassasie et qui fait plaisir, tout en restant accessible.<\/b><span style=\"font-weight: 400;\"> La g&eacute;n&eacute;rosit&eacute; des portions figure parmi les crit&egrave;res de choix d&rsquo;un &eacute;tablissement pour 27 % des consommateurs. <\/span><a href=\"https:\/\/www.snacking.fr\/actualites\/8000-Speak-Snacking-2026-Derriere-la-vitrine-un-marche-sous-tension-qui-se-reinvente\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Le panier moyen en boulangerie s&rsquo;&eacute;tablit, lui, &agrave; 9,52 &euro;<\/span><\/a><span style=\"font-weight: 400;\">. <\/span><b>Pour r&eacute;pondre &agrave; ces attentes, misez sur des produits bien garnis et des formules qui permettent de compl&eacute;ter son repas avec une boisson ou un dessert &agrave; un prix avantageux.<\/b><\/p><p class=\"small-txt font-regular\"><b>C&ocirc;t&eacute; recettes, les grands classiques ont la faveur du public.<\/b><span style=\"font-weight: 400;\"> La pizza arrive en t&ecirc;te des snacks pr&eacute;f&eacute;r&eacute;s des fran&ccedil;ais (47 %), devant le burger (31 %), puis le kebab et le sandwich (25 % chacun). Si ce classement porte sur l&rsquo;ensemble du snacking, <\/span><b>il donne des pistes pour enrichir une carte de boulangerie :<\/b><span style=\"font-weight: 400;\"> parts de pizza, croque-monsieur ou paninis compl&egrave;tent les traditionnels sandwichs et les salades avec une proposition chaude.<\/span><\/p><p class=\"small-txt font-regular\"><b>Cette diversit&eacute; ajoute des &eacute;tapes au service.<\/b><span style=\"font-weight: 400;\"> Pour une formule comprenant une part de pizza, une boisson et un dessert, l&rsquo;&eacute;quipe doit r&eacute;chauffer le produit, r&eacute;unir les diff&eacute;rents &eacute;l&eacute;ments et adapter l&rsquo;emballage selon que le client mange sur place ou emporte son repas. <\/span><b>Plusieurs commandes peuvent donc &ecirc;tre en cours de pr&eacute;paration alors que de nouveaux clients attendent de passer la leur.<\/b><\/p><p class=\"small-txt font-regular\"><b>Votre organisation doit permettre de faire avancer ces t&acirc;ches en parall&egrave;le :<\/b><span style=\"font-weight: 400;\"> continuer &agrave; prendre les commandes pendant que les produits chauffent, pr&eacute;parer les formules et remettre celles qui sont pr&ecirc;tes. <\/span><b>Gagner du temps sur la prise de commande permet &agrave; vos &eacute;quipes d&rsquo;en consacrer davantage &agrave; la pr&eacute;paration et au service.<\/b><\/p><p class=\"small-txt font-regular\"><b>Envie d&rsquo;en savoir plus ?<\/b><span style=\"font-weight: 400;\"> Consultez notre ressource &#10140; <\/span><a href=\"https:\/\/obypay.com\/blog\/hybridation-boulangeries-exploiter-temps-forts-journee\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Boulangerie hybride : comment exploiter chaque temps fort de la journ&eacute;e ?<\/span><\/a><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"img-rsp oby-post-img\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/10\/Capture-decran-2026-10-19-a-12.08.23.png\" alt=\"Vendeuses en boulangerie servant les clients derri\u00e8re le comptoir de caisse\" loading=\"lazy\" sizes=\"(max-width: 768px) 100vw,(max-width: 1312px) 75vw, 700px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/10\/Capture-decran-2026-10-19-a-12.08.23.png 1414w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/10\/Capture-decran-2026-10-19-a-12.08.23-300x168.png 300w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/10\/Capture-decran-2026-10-19-a-12.08.23-1024x574.png 1024w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/10\/Capture-decran-2026-10-19-a-12.08.23-768x430.png 768w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/10\/Capture-decran-2026-10-19-a-12.08.23-18x10.png 18w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/10\/Capture-decran-2026-10-19-a-12.08.23-1200x672.png 1200w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/10\/Capture-decran-2026-10-19-a-12.08.23-760x426.png 760w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/10\/Capture-decran-2026-10-19-a-12.08.23-480x269.png 480w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/10\/Capture-decran-2026-10-19-a-12.08.23-320x179.png 320w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/10\/Capture-decran-2026-10-19-a-12.08.23-160x90.png 160w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/10\/Capture-decran-2026-10-19-a-12.08.23-80x45.png 80w\"\/>\n\t\t\t\t\t<div style=\"padding-bottom: 56.011315417256%\"><\/div>\n\t\t\t<\/div>\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-2\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h2 class=\"uppercase font-bold mt3 t3\">\n\t\t\t\t\t\t\t\t\tUne borne de commande est-elle utile en boulangerie ?\n\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><b>Si commander une baguette prend 10 secondes, composer sa formule d&eacute;jeuner demande plus de temps, surtout avec les m&ecirc;mes questions qui reviennent :<\/b><span style=\"font-weight: 400;\"> &laquo; <\/span><span style=\"font-weight: 400;\">Quelles boissons peut-on choisir ?<\/span><span style=\"font-weight: 400;\"> &raquo;, &laquo; <\/span><span style=\"font-weight: 400;\">Le flan est compris dans la formule ?<\/span><span style=\"font-weight: 400;\"> &raquo;, &laquo; <\/span><span style=\"font-weight: 400;\">Il y a un suppl&eacute;ment ?<\/span><span style=\"font-weight: 400;\"> &raquo;. Pour les &eacute;quipes, r&eacute;p&eacute;ter les options disponibles et attendre que chaque client se d&eacute;cide r&eacute;duit le temps consacr&eacute; &agrave; pr&eacute;parer les sacs ou remettre les commandes.<\/span><\/p><p class=\"small-txt font-regular\"><b>Face &agrave; la file qui s&rsquo;allonge derri&egrave;re lui, le client peut aussi &eacute;courter son choix.<\/b><span style=\"font-weight: 400;\"> Il commande un sandwich qu&rsquo;il conna&icirc;t, sans regarder les autres recettes ni d&eacute;couvrir les possibilit&eacute;s de formules. <\/span><b>La pression du rush peut ainsi limiter la d&eacute;couverte de votre offre, alors m&ecirc;me que vous avez travaill&eacute; &agrave; la rendre attractive.<\/b><\/p><p class=\"small-txt font-regular\"><b>Avec une <\/b><a href=\"https:\/\/obypay.com\/commande-et-paiement\/borne-de-commande-restaurant\/\" target=\"_blank\" rel=\"noopener\"><b>borne de commande<\/b><\/a><b>, le client consulte les produits, retrouve les choix propos&eacute;s dans chaque formule et r&egrave;gle son repas sans mobiliser un vendeur.<\/b><span style=\"font-weight: 400;\"> La commande est ensuite transmise &agrave; votre caisse. Pendant ce temps, votre &eacute;quipe poursuit la pr&eacute;paration et le service. <\/span><b>Vous gagnez du temps sur les op&eacute;rations, tout en laissant au client celui de choisir.<\/b><\/p><p class=\"small-txt font-regular\"><b>Envie d&rsquo;en savoir plus ?<\/b><span style=\"font-weight: 400;\"> Consultez notre ressource &#10140; <\/span><a href=\"https:\/\/obypay.com\/blog\/borne-commande-etablissement\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">La borne de commande est-elle faite pour votre &eacute;tablissement ?<\/span><\/a><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-3\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h2 class=\"uppercase font-bold mt3 t3\">\n\t\t\t\t\t\t\t\t\tLe Click & Collect peut-il faciliter le service du midi ?\n\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><b>Une partie du rush peut s&rsquo;&eacute;liminer avant m&ecirc;me l&rsquo;arriv&eacute;e des clients.<\/b><span style=\"font-weight: 400;\"> Avec le <\/span><a href=\"https:\/\/obypay.com\/commande-et-paiement\/click-and-collect\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Click &amp; Collect<\/span><\/a><span style=\"font-weight: 400;\">, un salari&eacute; choisit son d&eacute;jeuner dans la matin&eacute;e et s&eacute;lectionne un horaire de retrait adapt&eacute; &agrave; sa pause. Le lien de commande peut facilement &ecirc;tre ajout&eacute; &agrave; votre site, votre <\/span><a href=\"https:\/\/obypay.com\/blog\/guide-optimisation-google-my-business-restaurant\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">fiche Google<\/span><\/a><span style=\"font-weight: 400;\"> ou vos r&eacute;seaux sociaux.<\/span><\/p><p class=\"small-txt font-regular\"><b>Pour votre &eacute;quipe, ces commandes anticip&eacute;es donnent de la visibilit&eacute; sur une partie des repas &agrave; pr&eacute;parer.<\/b><span style=\"font-weight: 400;\"> Vous pouvez r&eacute;unir les boissons et les desserts, pr&eacute;parer les sacs et pr&eacute;voir les temps de r&eacute;chauffage &agrave; l&rsquo;approche des retraits. Ces t&acirc;ches se r&eacute;partissent ainsi avant et pendant le service, au lieu de commencer syst&eacute;matiquement lorsqu&rsquo;un client se pr&eacute;sente au comptoir.<\/span><\/p><p class=\"small-txt font-regular\"><b>Les horaires propos&eacute;s doivent toutefois correspondre &agrave; votre capacit&eacute; de pr&eacute;paration, en tenant compte des commandes qui continuent d&rsquo;arriver sur place.<\/b><span style=\"font-weight: 400;\"> Regrouper tous les retraits &agrave; 12h30 risquerait de recr&eacute;er le m&ecirc;me engorgement. <\/span><a href=\"https:\/\/obypay.com\/features\/blocage-de-creneaux-restauration\/\" target=\"_blank\" rel=\"noopener\"><b>Des cr&eacute;neaux r&eacute;partis sur le service<\/b><\/a><b> permettent de mieux organiser le travail et de conserver une marge pour les clients de passage.<\/b><\/p><p class=\"small-txt font-regular\"><b>Enfin, le retrait doit prolonger le gain de temps obtenu &agrave; la commande. <\/b><span style=\"font-weight: 400;\">Un zonage avec une signal&eacute;tique visible permet aux clients de savoir o&ugrave; se pr&eacute;senter, sans rejoindre par r&eacute;flexe la file de ceux qui doivent encore choisir et payer.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-quote\">\n\t\t\t\t\t\t\t\t<blockquote class=\"mb2 font-medium txt i-100\">\n\t\t\t\t\t\t\t\t\t\u201cOn a remplac\u00e9 notre ancien syst\u00e8me de Click & Collect, qui nous obligeait \u00e0 retaper toutes nos commandes sur le POS. Lightspeed nous a recommand\u00e9 Obypay, qui est int\u00e9gr\u00e9 \u00e0 leur logiciel. \u00c7a nous a permis de traiter les commandes et de sortir les bons de production beaucoup plus rapidement. [...] Nous avons \u00e9galement constat\u00e9 une augmentation du panier moyen.\u201d\n\t\t\t\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t\t\t<span class=\"block x-small-txt font-medium\">Yohann, <\/span>\n\t\t\t\t\t\t\t\t<span class=\"block x-small-txt font-medium\">G\u00e9rant Auguste & Ferdinand<\/span>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><b>Envie d&rsquo;en savoir plus ?<\/b><span style=\"font-weight: 400;\"> Consultez notre ressource &#10140; <\/span><a href=\"https:\/\/obypay.com\/blog\/restaurant-tout-ce-quil-faut-savoir-sur-le-click-collect\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Tout ce qu&rsquo;il faut savoir sur le Click &amp; Collect<\/span><\/a><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-4\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h2 class=\"uppercase font-bold mt3 t3\">\n\t\t\t\t\t\t\t\t\tDu pain sur la planche \u00e0 midi ? Faites \u00e9quipe avec Obypay\n\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><b>Gr&acirc;ce &agrave; la solution tout-en-un Obypay, facilitez les commandes du midi et lib&eacute;rez du temps pour le service. <\/b><a href=\"https:\/\/obypay.com\/fidelisation\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Fid&eacute;lit&eacute;<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/obypay.com\/commande-et-paiement\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">commande &amp; paiement<\/span><\/a><span style=\"font-weight: 400;\">&hellip; nos &eacute;quipes vous accompagnent pour choisir et installer les solutions adapt&eacute;es &agrave; votre boulangerie, en les reliant &agrave; vos outils existants.<\/span><\/p><p class=\"small-txt font-regular\"><b>&#10140; <\/b><a href=\"https:\/\/obypay.com\/contact\/\" target=\"_blank\" rel=\"noopener\"><b>Demandez une d&eacute;mo<\/b><\/a><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">&#10140; D&eacute;couvrez comment <\/span><a href=\"https:\/\/obypay.com\/success-stories\/mamatte-artisanal-rencontre-le-digital\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Mamatte<\/span><\/a><span style=\"font-weight: 400;\"> et <\/span><a href=\"https:\/\/obypay.com\/success-stories\/comment-une-boulangerie-a-revolutionne-lexperience-client-grace-au-digital\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Auguste &amp; Ferdinand<\/span><\/a><span style=\"font-weight: 400;\"> ont repens&eacute; leur parcours de commande avec Obypay.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t<\/div>\n\t<\/div>\n<\/article>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-751b726 elementor-widget elementor-widget-call_to_action\" data-id=\"751b726\" data-element_type=\"widget\" data-widget_type=\"call_to_action.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\n<section class=\"theme-cream1 relative\">\n\t<div class=\"wrapper\">\n\t\t<div data-animate data-animation=\"fade-in-up\" class=\"obi-cta-block\">\n\n\t\t\t<div class=\"obi-cta-block__content\">\n\t\t\t\t<h2 class=\"mt3 t2 center uppercase font-bold\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"block mb1\">\n\t\t\t\t\t\t\t<span>\n\t\t\t\t\t\t\t\tL\u2019avenir appartient \u00e0 ceux qui\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"block mb1 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d=\"M31.0694 4.12106C30.8432 3.85043 30.4552 3.78163 30.1497 3.958C29.8442 4.13436 29.7098 4.50482 29.8311 4.83604L32.0465 10.8874C32.2474 11.4362 32.0824 12.052 31.634 12.4268L26.6897 16.5597C26.4191 16.786 26.3503 17.174 26.5266 17.4795C26.703 17.7849 27.0735 17.9194 27.4047 17.7981L33.456 15.5827C34.0048 15.3818 34.6207 15.5468 34.9955 15.9952L39.1284 20.9395C39.3546 21.2101 39.7426 21.2789 40.0481 21.1025C40.3536 20.9262 40.488 20.5557 40.3668 20.2245L38.1513 14.1731C37.9504 13.6244 38.1154 13.0085 38.5638 12.6337L43.5081 8.5008C43.7787 8.27458 43.8475 7.88654 43.6712 7.58107C43.4948 7.2756 43.1244 7.14116 42.7931 7.26242L36.7418 9.47783C36.193 9.67874 35.5772 9.51373 35.2024 9.06535L31.0694 4.12106Z\" fill=\"white\" stroke=\"#FF6B3C\" stroke-width=\"1.45154\" stroke-linejoin=\"round\"\/>\n\t<path d=\"M6.01809 11.2218C5.79187 10.9512 5.40383 10.8824 5.09836 11.0587C4.79289 11.2351 4.65845 11.6056 4.77971 11.9368L6.30279 16.097C6.40802 16.3845 6.32159 16.7071 6.08673 16.9034L2.68758 19.7447C2.41695 19.9709 2.34815 20.359 2.52452 20.6645C2.70088 20.9699 3.07133 21.1044 3.40256 20.9831L7.56281 19.46C7.85026 19.3548 8.17283 19.4412 8.36915 19.6761L11.2105 23.0752C11.4367 23.3459 11.8248 23.4147 12.1302 23.2383C12.4357 23.0619 12.5701 22.6915 12.4489 22.3603L10.9258 18.2C10.8206 17.9126 10.907 17.59 11.1419 17.3937L14.541 14.5523C14.8116 14.3261 14.8804 13.9381 14.7041 13.6326C14.5277 13.3271 14.1573 13.1927 13.826 13.3139L9.66578 14.837C9.37833 14.9423 9.05575 14.8558 8.85943 14.621L6.01809 11.2218Z\" fill=\"white\" stroke=\"#FF6B3C\" stroke-width=\"1.45154\" stroke-linejoin=\"round\"\/>\n<\/svg>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"block mb1\">\n\t\t\t\t\t\t\t<span>\n\t\t\t\t\t\t\t\t(surtout \u00e0 nos c\u00f4t\u00e9s)\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"obi-cta-block__cta\">\n\t\t\t\t\t<a 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1\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6c6361e elementor-widget elementor-widget-resource_grid\" data-id=\"6c6361e\" data-element_type=\"widget\" data-widget_type=\"resource_grid.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<section data-theme=\"cream2\" class=\"obi-rg theme-cream2 relative\">\n\t<div class=\"wrapper\">\n\t\t<div class=\"obi-rg-header mb3 mbmd6\">\n\t\t\t<h2 class=\"obi-rg__title mt3 t2 uppercase font-bold\">nos autres articles<\/h2>\n\t\t\t\t\t\t\t<div class=\"obi-rg__cta\">\n\t\t\t\t\t<a href=\"https:\/\/obypay.com\/blog\/\" class=\"btn btn--orange\">\n\ttoutes les ressources\n<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<div class=\"grid-slider grid-wrapper hide-sb\">\n\t\t\t<div class=\"grid-flex\">\n\t\t\t\t\t\t\t\t\t<div class=\"grid-flex__item sm6 md4 lg4\">\n\t\t\t\t\t\t\t<article class=\"obi-post-card\">\n\n\t\t<div class=\"img-rsp obi-post-card__image mb2\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2022\/01\/pexels-live-on-shot-2788792-scaled-1.jpg\" alt=\"alt\" loading=\"lazy\" sizes=\"(max-width: 480px) 100vw, (max-width: 768px) 50vw, (max-width: 1312px) 33vw, 420px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2022\/01\/pexels-live-on-shot-2788792-scaled-1.jpg 1920w, https:\/\/obypay.com\/wp-json\/images\/v1\/2022\/01\/pexels-live-on-shot-2788792-scaled-1-300x200.jpg 300w, https:\/\/obypay.com\/wp-json\/images\/v1\/2022\/01\/pexels-live-on-shot-2788792-scaled-1-1024x683.jpg 1024w, https:\/\/obypay.com\/wp-json\/images\/v1\/2022\/01\/pexels-live-on-shot-2788792-scaled-1-768x512.jpg 768w, https:\/\/obypay.com\/wp-json\/images\/v1\/2022\/01\/pexels-live-on-shot-2788792-scaled-1-1536x1024.jpg 1536w, https:\/\/obypay.com\/wp-json\/images\/v1\/2022\/01\/pexels-live-on-shot-2788792-scaled-1-18x12.jpg 18w, 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href=\"https:\/\/obypay.com\/it\/blog\/8-tendenze-digitali-ristoranti\/\">\n\t\t\t\t<h3 class=\"mt3 uppercase font-bold mb2\">8 tendances digitales pour les restaurants \u00e0 surveiller<\/h3>\n\t\t\t<\/a>\n\t\t\t<div class=\"small-txt mb2\"><p>Apr\u00e8s deux ann\u00e9es \u00e9prouvantes, le secteur de la restauration devrait retrouver des couleurs en 2022. Les restrictions sanitaires et les fermetures forc\u00e9es en 2020 et...<\/p>\n<\/div>\n\t\t<\/div>\n\t<\/article>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"grid-flex__item sm6 md4 lg4\">\n\t\t\t\t\t\t\t<article class=\"obi-post-card\">\n\n\t\t<div class=\"img-rsp obi-post-card__image mb2\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2022\/01\/Copie-de-IT-mise-en-oeuvre-1.jpg\" alt=\"alt\" loading=\"lazy\" sizes=\"(max-width: 480px) 100vw, (max-width: 768px) 50vw, (max-width: 1312px) 33vw, 420px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2022\/01\/Copie-de-IT-mise-en-oeuvre-1.jpg 1707w, https:\/\/obypay.com\/wp-json\/images\/v1\/2022\/01\/Copie-de-IT-mise-en-oeuvre-1-300x225.jpg 300w, https:\/\/obypay.com\/wp-json\/images\/v1\/2022\/01\/Copie-de-IT-mise-en-oeuvre-1-1024x768.jpg 1024w, https:\/\/obypay.com\/wp-json\/images\/v1\/2022\/01\/Copie-de-IT-mise-en-oeuvre-1-768x576.jpg 768w, https:\/\/obypay.com\/wp-json\/images\/v1\/2022\/01\/Copie-de-IT-mise-en-oeuvre-1-1536x1152.jpg 1536w, https:\/\/obypay.com\/wp-json\/images\/v1\/2022\/01\/Copie-de-IT-mise-en-oeuvre-1-16x12.jpg 16w, https:\/\/obypay.com\/wp-json\/images\/v1\/2022\/01\/Copie-de-IT-mise-en-oeuvre-1-1440x1080.jpg 1440w, https:\/\/obypay.com\/wp-json\/images\/v1\/2022\/01\/Copie-de-IT-mise-en-oeuvre-1-1200x900.jpg 1200w, https:\/\/obypay.com\/wp-json\/images\/v1\/2022\/01\/Copie-de-IT-mise-en-oeuvre-1-760x570.jpg 760w, https:\/\/obypay.com\/wp-json\/images\/v1\/2022\/01\/Copie-de-IT-mise-en-oeuvre-1-480x360.jpg 480w, https:\/\/obypay.com\/wp-json\/images\/v1\/2022\/01\/Copie-de-IT-mise-en-oeuvre-1-320x240.jpg 320w, https:\/\/obypay.com\/wp-json\/images\/v1\/2022\/01\/Copie-de-IT-mise-en-oeuvre-1-160x120.jpg 160w, https:\/\/obypay.com\/wp-json\/images\/v1\/2022\/01\/Copie-de-IT-mise-en-oeuvre-1-80x60.jpg 80w\"\/>\n\t\t\t\t\t<div style=\"padding-bottom: 74.985354422964%\"><\/div>\n\t\t\t<\/div>\n\n\n\n\t\t<div class=\"obi-post-card__content\">\n\t\t\t<a class=\"link-trick\" href=\"https:\/\/obypay.com\/it\/blog\/7-buone-ragioni-per-passare-al-menu-digitale\/\">\n\t\t\t\t<h3 class=\"mt3 uppercase font-bold mb2\">Quels sont les avantages du menu digital en restauration\u00a0?<\/h3>\n\t\t\t<\/a>\n\t\t\t<div class=\"small-txt mb2\"><p>Comment et pourquoi proposer un menu digital dans son restaurant ? Avec la crise sanitaire, les consommateurs ont chang\u00e9 leurs habitudes de consommation : ils<\/p>\n<\/div>\n\t\t<\/div>\n\t<\/article>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"grid-flex__item sm6 md4 lg4\">\n\t\t\t\t\t\t\t<article class=\"obi-post-card\">\n\n\t\t<div class=\"img-rsp obi-post-card__image mb2\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2022\/04\/kdo-dispo.png\" alt=\"alt\" loading=\"lazy\" sizes=\"(max-width: 480px) 100vw, (max-width: 768px) 50vw, (max-width: 1312px) 33vw, 420px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2022\/04\/kdo-dispo.png 1280w, https:\/\/obypay.com\/wp-json\/images\/v1\/2022\/04\/kdo-dispo-300x169.png 300w, https:\/\/obypay.com\/wp-json\/images\/v1\/2022\/04\/kdo-dispo-1024x576.png 1024w, https:\/\/obypay.com\/wp-json\/images\/v1\/2022\/04\/kdo-dispo-768x432.png 768w, https:\/\/obypay.com\/wp-json\/images\/v1\/2022\/04\/kdo-dispo-18x10.png 18w, https:\/\/obypay.com\/wp-json\/images\/v1\/2022\/04\/kdo-dispo-1200x675.png 1200w, https:\/\/obypay.com\/wp-json\/images\/v1\/2022\/04\/kdo-dispo-760x428.png 760w, https:\/\/obypay.com\/wp-json\/images\/v1\/2022\/04\/kdo-dispo-480x270.png 480w, https:\/\/obypay.com\/wp-json\/images\/v1\/2022\/04\/kdo-dispo-320x180.png 320w, https:\/\/obypay.com\/wp-json\/images\/v1\/2022\/04\/kdo-dispo-160x90.png 160w, https:\/\/obypay.com\/wp-json\/images\/v1\/2022\/04\/kdo-dispo-80x45.png 80w\"\/>\n\t\t\t\t\t<div style=\"padding-bottom: 56.25%\"><\/div>\n\t\t\t<\/div>\n\n\n\n\t\t<div class=\"obi-post-card__content\">\n\t\t\t<a class=\"link-trick\" href=\"https:\/\/obypay.com\/it\/blog\/ristoranti-lincremento-delle-carte-fidelizzazione-digitali\/\">\n\t\t\t\t<h3 class=\"mt3 uppercase font-bold mb2\">Restaurants : le boom de la carte de fid\u00e9lit\u00e9 digitale<\/h3>\n\t\t\t<\/a>\n\t\t\t<div class=\"small-txt mb2\"><p>La fid\u00e9lit\u00e9 des clients, c\u2019est le nerf de la guerre pour les commerces. C\u2019est d\u2019autant plus vrai pour le secteur tr\u00e8s concurrentiel de la restauration.<\/p>\n<\/div>\n\t\t<\/div>\n\t<\/article>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"grid-flex__item sm6 md4 lg4\">\n\t\t\t\t\t\t\t<article class=\"obi-post-card\">\n\n\t\t<div class=\"img-rsp obi-post-card__image mb2\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/01\/boulangerie_hybride_restauration_obypay-scaled.jpg\" alt=\"alt\" loading=\"lazy\" sizes=\"(max-width: 480px) 100vw, (max-width: 768px) 50vw, (max-width: 1312px) 33vw, 420px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/01\/boulangerie_hybride_restauration_obypay-scaled.jpg 2560w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/01\/boulangerie_hybride_restauration_obypay-300x200.jpg 300w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/01\/boulangerie_hybride_restauration_obypay-1024x683.jpg 1024w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/01\/boulangerie_hybride_restauration_obypay-768x512.jpg 768w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/01\/boulangerie_hybride_restauration_obypay-1536x1024.jpg 1536w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/01\/boulangerie_hybride_restauration_obypay-2048x1365.jpg 2048w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/01\/boulangerie_hybride_restauration_obypay-18x12.jpg 18w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/01\/boulangerie_hybride_restauration_obypay-1920x1280.jpg 1920w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/01\/boulangerie_hybride_restauration_obypay-1440x960.jpg 1440w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/01\/boulangerie_hybride_restauration_obypay-1200x800.jpg 1200w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/01\/boulangerie_hybride_restauration_obypay-760x507.jpg 760w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/01\/boulangerie_hybride_restauration_obypay-480x320.jpg 480w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/01\/boulangerie_hybride_restauration_obypay-320x213.jpg 320w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/01\/boulangerie_hybride_restauration_obypay-160x107.jpg 160w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/01\/boulangerie_hybride_restauration_obypay-80x53.jpg 80w\"\/>\n\t\t\t\t\t<div style=\"padding-bottom: 66.6796875%\"><\/div>\n\t\t\t<\/div>\n\n\n\n\t\t<div class=\"obi-post-card__content\">\n\t\t\t<a class=\"link-trick\" href=\"https:\/\/obypay.com\/it\/blog\/panificio-ibrido-come-sfruttare-ogni-momento-della-giornata\/\">\n\t\t\t\t<h3 class=\"mt3 uppercase font-bold mb2\">Boulangerie hybride : comment exploiter chaque temps fort de la journ\u00e9e<\/h3>\n\t\t\t<\/a>\n\t\t\t<div class=\"small-txt mb2\"><p>Boulangerie ne rime plus seulement avec croissants au lever du jour. La journ\u00e9e s\u2019est \u00e9tendue, les habitudes ont \u00e9volu\u00e9 et les moments de consommation se sont multipli\u00e9s. Petit d\u00e9jeuner, brunch, d\u00e9jeuner, go\u00fbter : chaque cr\u00e9neau fonctionne d\u00e9sormais avec ses propres codes et ses propres contraintes. Comment structurer cette succession de temps forts sans d\u00e9sorganiser le quotidien ? Dans cet article, on d\u00e9crypte la journ\u00e9e type d\u2019une boulangerie hybride et les leviers qui permettent d\u2019exploiter chaque moment pour cr\u00e9er de la valeur du matin au soir.<\/p>\n<\/div>\n\t\t<\/div>\n\t<\/article>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"grid-flex__item sm6 md4 lg4\">\n\t\t\t\t\t\t\t<article class=\"obi-post-card\">\n\n\t\t<div class=\"img-rsp obi-post-card__image mb2\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/09\/strategie_marketing_communication_multicanale_restaurant_obypay-scaled.jpg\" alt=\"alt\" loading=\"lazy\" sizes=\"(max-width: 480px) 100vw, (max-width: 768px) 50vw, (max-width: 1312px) 33vw, 420px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/09\/strategie_marketing_communication_multicanale_restaurant_obypay-scaled.jpg 2560w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/09\/strategie_marketing_communication_multicanale_restaurant_obypay-300x200.jpg 300w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/09\/strategie_marketing_communication_multicanale_restaurant_obypay-1024x683.jpg 1024w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/09\/strategie_marketing_communication_multicanale_restaurant_obypay-768x512.jpg 768w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/09\/strategie_marketing_communication_multicanale_restaurant_obypay-1536x1024.jpg 1536w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/09\/strategie_marketing_communication_multicanale_restaurant_obypay-2048x1365.jpg 2048w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/09\/strategie_marketing_communication_multicanale_restaurant_obypay-18x12.jpg 18w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/09\/strategie_marketing_communication_multicanale_restaurant_obypay-1920x1280.jpg 1920w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/09\/strategie_marketing_communication_multicanale_restaurant_obypay-1440x960.jpg 1440w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/09\/strategie_marketing_communication_multicanale_restaurant_obypay-1200x800.jpg 1200w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/09\/strategie_marketing_communication_multicanale_restaurant_obypay-760x507.jpg 760w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/09\/strategie_marketing_communication_multicanale_restaurant_obypay-480x320.jpg 480w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/09\/strategie_marketing_communication_multicanale_restaurant_obypay-320x213.jpg 320w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/09\/strategie_marketing_communication_multicanale_restaurant_obypay-160x107.jpg 160w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/09\/strategie_marketing_communication_multicanale_restaurant_obypay-80x53.jpg 80w\"\/>\n\t\t\t\t\t<div style=\"padding-bottom: 66.6796875%\"><\/div>\n\t\t\t<\/div>\n\n\n\n\t\t<div class=\"obi-post-card__content\">\n\t\t\t<a class=\"link-trick\" href=\"https:\/\/obypay.com\/it\/blog\/strategia-marketing-multicanale-ristorante\/\">\n\t\t\t\t<h3 class=\"mt3 uppercase font-bold mb2\">Restaurant : comment construire une strat\u00e9gie marketing multicanale ?<\/h3>\n\t\t\t<\/a>\n\t\t\t<div class=\"small-txt mb2\"><p>Comment \u00e9viter d\u2019envoyer 4 fois le m\u00eame message \u00e0 tous vos clients, en changeant uniquement de canal ? R\u00e9seaux sociaux, e-mails, SMS, notifications push : les restaurateurs disposent aujourd\u2019hui de nombreux moyens pour communiquer avec leurs clients. Vous lancez un nouveau burger, ouvrez prochainement un \u00e9tablissement ou cherchez \u00e0 relancer les livraisons du mardi soir ? On a pr\u00e9par\u00e9 3 campagnes sur mesure pour vous aider \u00e0 les construire de A \u00e0 Z : les clients \u00e0 cibler, les informations \u00e0 transmettre, les canaux \u00e0 choisir et les envois \u00e0 coordonner. En bonus, un tableau pour comparer les forces et les limites de chaque canal.<\/p>\n<\/div>\n\t\t<\/div>\n\t<\/article>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2f0dda4 elementor-widget elementor-widget-separator\" data-id=\"2f0dda4\" data-element_type=\"widget\" data-widget_type=\"separator.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div data-theme=\"cream2\" class=\"obi-separator\" style=\"--top: var(--x-cream2);--bottom: var(--x-cream2);--size: 2\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>La boulangerie, the place to eat ? 61 % des fran\u00e7ais la citent parmi leurs lieux de snacking pr\u00e9f\u00e9r\u00e9s. La pause d\u00e9j\u2019 a tout pour booster votre CA. Mais pour vos clients, le chrono tourne : 46 minutes pour d\u00e9jeuner et tout le monde qui arrive au m\u00eame moment. Comment servir plus de clients sans rallonger l\u2019attente ni les presser de choisir ? On vous dit tout.<\/p>","protected":false},"author":11,"featured_media":15148,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","rank_math_lock_modified_date":false,"footnotes":""},"categories":[1],"tags":[],"post_solution":[38,37,39,56],"post_sector":[86,44],"class_list":["post-15147","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","post_solution-borne-de-commande","post_solution-click-collect","post_solution-programme-de-fidelite","post_solution-solutions-digitales","post_sector-boulangerie","post_sector-solutions-digitales-restauration"],"acf":[],"_links":{"self":[{"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/posts\/15147","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/comments?post=15147"}],"version-history":[{"count":12,"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/posts\/15147\/revisions"}],"predecessor-version":[{"id":15161,"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/posts\/15147\/revisions\/15161"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/media\/15148"}],"wp:attachment":[{"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/media?parent=15147"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/categories?post=15147"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/tags?post=15147"},{"taxonomy":"post_solution","embeddable":true,"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/post_solution?post=15147"},{"taxonomy":"post_sector","embeddable":true,"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/post_sector?post=15147"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}