{"id":12179,"date":"2026-03-27T09:31:34","date_gmt":"2026-03-27T09:31:34","guid":{"rendered":"https:\/\/obypay.com\/?p=12179"},"modified":"2026-03-27T09:31:36","modified_gmt":"2026-03-27T09:31:36","slug":"qr-code-outil-prefere-restaurants","status":"publish","type":"post","link":"https:\/\/obypay.com\/it\/blog\/qr-code-tool-preferito-ristoranti\/","title":{"rendered":"Pourquoi le QR Code est l\u2019outil pr\u00e9f\u00e9r\u00e9 des restaurateurs en 2026 ?"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"12179\" class=\"elementor elementor-12179\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-078bb13 e-flex e-con-boxed e-con e-parent\" data-id=\"078bb13\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ed6b6ec elementor-widget elementor-widget-article_body\" data-id=\"ed6b6ec\" data-element_type=\"widget\" data-widget_type=\"article_body.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<article data-theme=\"light\" class=\"oby-article-body theme-cream1\">\n\t<div class=\"wrapper\">\n\n\t\t<div class=\"mb4\">\n\t\t\t<ol itemscope itemtype=\"https:\/\/schema.org\/BreadcrumbList\" class=\"oby-breadcrumbs\">\n\t\t\t<li itemprop=\"itemListElement\" itemtype=\"https:\/\/schema.org\/ListItem\" itemscope>\n\t\t\t<meta itemprop=\"position\" content=\"1\"\/>\n\t\t\t<a \n\t\t\t\titemscope\titemprop=\"item\" \n\t\t\t\titemtype=\"https:\/\/schema.org\/WebPage\" \n\t\t\t\titemid=\"https:\/\/obypay.com\/it\/successo-cliente\/\" \n\t\t\t\thref=\"https:\/\/obypay.com\/it\/successo-cliente\/\" \n\t\t\t\tclass=\"x-small-txt  font-medium\"\n\t\t\t>\n\t\t\t\t<span itemprop=\"name\">Successo del cliente<\/span>\n\t\t\t<\/a>\n\t\t<\/li>\n\t\t\t<li itemprop=\"itemListElement\" itemtype=\"https:\/\/schema.org\/ListItem\" itemscope>\n\t\t\t<meta itemprop=\"position\" content=\"2\"\/>\n\t\t\t<a \n\t\t\t\titemscope\titemprop=\"item\" \n\t\t\t\titemtype=\"https:\/\/schema.org\/WebPage\" \n\t\t\t\titemid=\"\" \n\t\t\t\thref=\"\" \n\t\t\t\tclass=\"x-small-txt font-regular x-orange\"\n\t\t\t>\n\t\t\t\t<span itemprop=\"name\"><\/span>\n\t\t\t<\/a>\n\t\t<\/li>\n\t<\/ol>\n\n\t\t<\/div>\n\t\t<div class=\"oby-article-body__tags mb4\">\n\t\t\t\t\t<\/div>\n\t\t<h1 class=\"mb2 mt4 t2 uppercase font-bold mb3\"><\/h1>\n\t\t\t\t\n\n\t\t\t\t\t<div class=\"img-rsp mb4\">\n\t<\/div>\n\n\t\t\n\t\t<div class=\"oby-article-body__grid grid-flex\">\n\t\t\t<div class=\"grid-flex__item md3 lg3\">\n\t\t\t\t<div class=\"oby-article-body__aside\">\n\t\t\t\t\t<div class=\"oby-summary mb5\">\n\n\t\t\t\t\t\t<span class=\"block uppercase font-bold mb2 txt obvi\">\n\t\t\t\t\t\t\tContenuti\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t<a href=\"#article-title-1\" class=\"x-small-txt font-regular i-120 block active\">\n\t\t\t\t\t\t\t\t\t\tParce qu\u2019il centralise tout le parcours client, du menu au paiement\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t<a href=\"#article-title-2\" class=\"x-small-txt font-regular i-120 block\">\n\t\t\t\t\t\t\t\t\t\tParce que le QR code s\u2019adapte \u00e0 tous les mod\u00e8les de restauration\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t<a href=\"#article-title-3\" class=\"x-small-txt font-regular i-120 block\">\n\t\t\t\t\t\t\t\t\t\tParce que les clients l\u2019ont d\u00e9j\u00e0 adopt\u00e9 dans leur quotidien\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t<a href=\"#article-title-4\" class=\"x-small-txt font-regular i-120 block\">\n\t\t\t\t\t\t\t\t\t\tParce qu\u2019il se d\u00e9ploie facilement, sans engager tout l\u2019op\u00e9rationnel\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t<a href=\"#article-title-5\" class=\"x-small-txt font-regular i-120 block\">\n\t\t\t\t\t\t\t\t\t\tParce qu\u2019il \u00e9volue avec votre activit\u00e9 (et vos objectifs)\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t<a href=\"#article-title-6\" class=\"x-small-txt font-regular i-120 block\">\n\t\t\t\t\t\t\t\t\t\tObtenez une d\u00e9mo des solutions QR code Obypay d\u00e8s maintenant\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<span class=\"block uppercase font-bold mb2 txt obvi\">\n\t\t\t\t\t\tCondividi questo articolo\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<div class=\"oby-article-body__socials\">\n\t\t\t\t\t\t<button onclick=\"copyLink(this)\" data-link=\"\">\n\t\t\t\t\t\t\t<svg width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n\t<path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M20.9999 7.66008V8.00008C21.0007 9.06616 20.576 10.0885 19.8199 10.84L16.9999 13.67C16.4738 14.1911 15.6261 14.1911 15.1 13.67L15 13.56C14.8094 13.3656 14.8094 13.0544 15 12.86L18.4399 9.42006C18.807 9.03938 19.0083 8.52883 18.9999 8.00008V7.66008C19.0003 7.12705 18.788 6.61589 18.4099 6.2401L17.7599 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xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n\t<path d=\"M20.9727 6.7174C20.5083 7.33692 19.9469 7.87733 19.3102 8.31776C19.3102 8.47959 19.3102 8.64142 19.3102 8.81225C19.3153 11.7511 18.1414 14.5691 16.0517 16.6345C13.9619 18.6999 11.1311 19.8399 8.19393 19.7989C6.49587 19.8046 4.81955 19.4169 3.2963 18.6661C3.21416 18.6302 3.16119 18.549 3.1615 18.4593V18.3604C3.1615 18.2313 3.26611 18.1267 3.39515 18.1267C5.0643 18.0716 6.6739 17.4929 7.99622 16.4724C6.48541 16.4419 5.12607 15.5469 4.50048 14.1707C4.46889 14.0956 4.47872 14.0093 4.52645 13.9432C4.57417 13.8771 4.65288 13.8407 4.73413 13.8471C5.1933 13.8932 5.65706 13.8505 6.10008 13.7212C4.43227 13.375 3.17909 11.9904 2.99974 10.2957C2.99337 10.2144 3.0298 10.1357 3.09588 10.0879C3.16195 10.0402 3.24812 10.0303 3.32326 10.062C3.77082 10.2595 4.25397 10.3635 4.74312 10.3676C3.28172 9.40846 2.65049 7.58405 3.20643 5.92622C3.26382 5.76513 3.40169 5.64612 3.56938 5.61294C3.73706 5.57975 3.90984 5.63728 4.0242 5.76439C5.99627 7.86325 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16.8758 10.352 16.84 10.46L16.1 12.66C16.0318 12.8619 15.8431 12.9984 15.63 13H12.5V20.5C12.5 20.7761 12.2761 21 12 21H9.5C9.22386 21 9 20.7761 9 20.5V13H7.5C7.22386 13 7 12.7761 7 12.5V10.5C7 10.2239 7.22386 10 7.5 10H9V7C9 4.79086 10.7909 3 13 3H16.5C16.7761 3 17 3.22386 17 3.5V5.5C17 5.77614 16.7761 6 16.5 6Z\" fill=\"#130401\"\/>\n<\/svg>\n\n\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<script>;(function () {\n  window.copyLink = function (element) {\n    navigator.clipboard.writeText(element.dataset.link)\n  }\n})()\n<\/script>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<div id=\"article-body\" class=\"grid-flex__item md9 lg9\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><b>Rien qu&rsquo;entre 2022 et 2023, le nombre de QR codes d&eacute;ploy&eacute;s dans les restaurants a bondi de <\/b><a href=\"https:\/\/bitly.com\/blog\/bitly-qr-code-trends-2023\/\" target=\"_blank\" rel=\"noopener\"><b>187 %<\/b><\/a><b>.<\/b><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">On le retrouve sur les tables, en terrasse, au comptoir, du bistrot de quartier au un bar &agrave; tapas en passant par la restauration traditionnelle. <\/span><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\"><br><\/span><b>Ce qui s&eacute;duit, au-del&agrave; de son co&ucirc;t d&rsquo;installation r&eacute;duit, c&rsquo;est la libert&eacute; d&rsquo;utilisation.&nbsp;<\/b><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Dans un carr&eacute; de quelques centim&egrave;tres, le QR code s&rsquo;adapte &agrave; des fa&ccedil;ons d&rsquo;entreprendre tr&egrave;s diff&eacute;rentes, sans imposer un mod&egrave;le unique. <\/span><b>Certains l&rsquo;utilisent pour le <\/b><a href=\"https:\/\/obypay.com\/it\/ordine-e-pagamento\/menu-codice-qr\/\" target=\"_blank\" rel=\"noopener\"><b>menu<\/b><\/a><b>, d&rsquo;autres pour la <\/b><a href=\"https:\/\/obypay.com\/it\/ordine-e-pagamento\/ordine-al-tavolo\/\" target=\"_blank\" rel=\"noopener\"><b>ordine<\/b><\/a><b>, d&rsquo;autres encore uniquement pour le <\/b><a href=\"https:\/\/obypay.com\/it\/ordine-e-pagamento\/pagamento-al-tavolo\/\" target=\"_blank\" rel=\"noopener\"><b>pagamento<\/b><\/a><b>&hellip; ou tout &agrave; la fois !<\/b><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Retour sur les raisons qui expliquent le succ&egrave;s du QR code en restauration.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-1\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h2 class=\"uppercase font-bold mt3 t3\">\n\t\t\t\t\t\t\t\t\tParce qu\u2019il centralise tout le parcours client, du menu au paiement\n\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-2\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h3 class=\"uppercase font-bold mt5 t5\">\n\t\t\t\t\t\t\t\t\t01. Un menu digital toujours \u00e0 jour et \u00e0 votre image\n\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Le menu n&rsquo;est plus distribu&eacute; en coup de vent apr&egrave;s 5 minutes d&rsquo;attente. <\/span><a href=\"https:\/\/obypay.com\/it\/ordine-e-pagamento\/menu-codice-qr\/\" target=\"_blank\" rel=\"noopener\"><b>Il est d&eacute;j&agrave; l&agrave;, accessible d&egrave;s que le client s&rsquo;installe<\/b><\/a><b>.<\/b><span style=\"font-weight: 400;\"> Il peut parcourir la carte &agrave; son rythme, revenir dessus et r&eacute;fl&eacute;chir sans pression.<\/span><\/p><p class=\"small-txt font-regular\"><b>De votre c&ocirc;t&eacute;, vous ne subissez plus les contraintes du papier. <\/b><span style=\"font-weight: 400;\">Vous ajustez vos plats, vos prix ou vos visuels au fil du service. Et surtout, vous gardez une vraie coh&eacute;rence visuelle avec votre &eacute;tablissement. <\/span><a href=\"https:\/\/obypay.com\/it\/features\/menu-personalizzato-ristorazione\/\" target=\"_blank\" rel=\"noopener\"><b>Le menu ne ressemble pas &agrave; un outil externe, il fait partie de votre exp&eacute;rience<\/b><\/a><b>.<\/b><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-3\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h3 class=\"uppercase font-bold mt5 t5\">\n\t\t\t\t\t\t\t\t\t02. Une commande simplifi\u00e9e, directement \u00e0 table\n\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Le passage de la consultation &agrave; la <\/span><a href=\"https:\/\/obypay.com\/it\/ordine-e-pagamento\/ordine-al-tavolo\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">ordine<\/span><\/a><span style=\"font-weight: 400;\"> se fait naturellement. <\/span><b>Le client consulte, choisit et commande dans la foul&eacute;e, sans attendre qu&rsquo;un serveur soit disponible.<\/b><\/p><p class=\"small-txt font-regular\"><b>Au cours du repas, il peut ajouter ce qu&rsquo;il veut, quand il le souhaite.<\/b><span style=\"font-weight: 400;\"> Un autre coca ? Il le commande directement. Il ne pensait pas prendre de dessert au d&eacute;but, puis change d&rsquo;avis ? Il l&rsquo;ajoute &agrave; ce moment-l&agrave;, sans attendre.<\/span><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">La commande devient continue, presque instinctive. <\/span><b>Et de votre c&ocirc;t&eacute;, vous captez plus facilement ces ajouts, sans avoir &agrave; relancer ou repasser syst&eacute;matiquement faire le tour des tables.<\/b><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-4\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h3 class=\"uppercase font-bold mt5 t5\">\n\t\t\t\t\t\t\t\t\t03. Un paiement int\u00e9gr\u00e9 qui acc\u00e9l\u00e8re l\u2019encaissement et la rotation \n\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Le <\/span><a href=\"https:\/\/obypay.com\/it\/ordine-e-pagamento\/pagamento-al-tavolo\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">pagamento<\/span><\/a><span style=\"font-weight: 400;\"> n&rsquo;est plus le moment qui bloque toute une tabl&eacute;e. <\/span><b>Le client r&egrave;gle quand il le souhaite, sans attendre l&rsquo;addition ni relancer.<\/b> <a href=\"https:\/\/obypay.com\/it\/features\/condividere-il-conto-sul-cellulare\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Chacun peut payer sa part directement<\/span><\/a><span style=\"font-weight: 400;\">, sans avoir &agrave; recalculer ou &agrave; repasser par la caisse. <\/span><a href=\"https:\/\/obypay.com\/it\/features\/mance-terminali-codice-qr\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Le pourboire peut aussi &ecirc;tre ajout&eacute; au moment du paiement,<\/span><\/a><span style=\"font-weight: 400;\"> pour valoriser le travail de vos &eacute;quipes.<\/span><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">En salle, vous &eacute;vitez &ldquo;l&rsquo;effet tout le monde veut payer en m&ecirc;me temps&rdquo;. <\/span><b>Les tables se lib&egrave;rent plus naturellement, sans cr&eacute;er d&rsquo;attente en fin de service.<\/b><\/p><p class=\"small-txt font-regular\"><b>Volete saperne di pi\u00f9?<\/b><span> Consultate la nostra risorsa \u279c <\/span><a href=\"https:\/\/obypay.com\/it\/blog\/pagamento-codice-qr-vs-terminale-eftpos-soluzine-ristorante\/\" target=\"_blank\" rel=\"noopener\"><span>Paiement QR Code vs TPE : quelle solution pour votre restaurant ?<\/span><\/a><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-5\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h2 class=\"uppercase font-bold mt3 t3\">\n\t\t\t\t\t\t\t\t\tParce que le QR code s\u2019adapte \u00e0 tous les mod\u00e8les de restauration\n\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><b>&#10004; Dans un <\/b><a href=\"https:\/\/obypay.com\/it\/ristorante-tradizionale\/\" target=\"_blank\" rel=\"noopener\"><b>ristorante tradizionale<\/b><\/a><b>, il peut simplement compl&eacute;ter le service.<\/b><span style=\"font-weight: 400;\"> Le client consulte le menu &agrave; son rythme, commande s&rsquo;il le souhaite, ou l&rsquo;utilise uniquement pour r&eacute;gler. Vous gardez la main sur l&rsquo;exp&eacute;rience, sans l&rsquo;imposer.<\/span><\/p><p class=\"small-txt font-regular\"><b>&#10004; En <\/b><a href=\"https:\/\/obypay.com\/it\/fast-food\/\" target=\"_blank\" rel=\"noopener\"><b>ristoranti fast-food<\/b><\/a><b>, le QR code acc&eacute;l&egrave;re le d&eacute;bit. <\/b><span style=\"font-weight: 400;\">Les clients qui souhaitent manger sur place peuvent commander sans passer par le comptoir, ce qui d&eacute;sengorge la file d&rsquo;attente et r&eacute;partit mieux les flux, surtout sur les heures de rush.<\/span><\/p><p class=\"small-txt font-regular\"><b>&#10004; Dans un <\/b><a href=\"https:\/\/obypay.com\/it\/bar-pub-caffe\/\" target=\"_blank\" rel=\"noopener\"><b>bar<\/b><\/a><b>, le client lance une premi&egrave;re tourn&eacute;e, puis en relance une autre quand il en a envie, sans attendre qu&rsquo;on passe en salle.<\/b><span style=\"font-weight: 400;\"> Il peut ajouter au fil de la soir&eacute;e, sans interrompre sa discussion. Vous ne d&eacute;pendez plus d&rsquo;un passage &agrave; table pour d&eacute;clencher une seconde tourn&eacute;e, et vous captez plus facilement ces moments o&ugrave; le client aurait pu ne rien reprendre.<\/span><\/p><p class=\"small-txt font-regular\"><b>&#10004; En <\/b><a href=\"https:\/\/obypay.com\/it\/ordine-e-pagamento\/soluzione-digitale-per-food-court\/\" target=\"_blank\" rel=\"noopener\"><b>food court<\/b><\/a><b>, il devient presque indispensable.<\/b><span style=\"font-weight: 400;\"> Le client peut <\/span><a href=\"https:\/\/obypay.com\/it\/features\/bancarelle-trasversali-food-court\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">commander sur plusieurs stands<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/obypay.com\/it\/features\/multi-carrello-ristorazione\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">avec un panier unique<\/span><\/a><span style=\"font-weight: 400;\"> et &eacute;viter les allers-retours entre les &eacute;choppes. De votre c&ocirc;t&eacute;, vous simplifiez la gestion des flux et des paiements.<\/span><\/p><p class=\"small-txt font-regular\"><b>Le point commun, c&rsquo;est l&rsquo;adaptabilit&eacute; de la solution.<\/b><span style=\"font-weight: 400;\"> Le QR code s&rsquo;int&egrave;gre dans votre fonctionnement, quel que soit votre mod&egrave;le, sans vous imposer une nouvelle mani&egrave;re de travailler.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"img-rsp oby-post-img\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/qr_code_solution_digitale_bar_obypay-scaled.jpg\" alt=\"Int\u00e9rieur d\u2019un bar en soir\u00e9e avec des clients attabl\u00e9s et au comptoir.\" loading=\"lazy\" sizes=\"(max-width: 768px) 100vw,(max-width: 1312px) 75vw, 700px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/qr_code_solution_digitale_bar_obypay-scaled.jpg 2560w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/qr_code_solution_digitale_bar_obypay-300x200.jpg 300w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/qr_code_solution_digitale_bar_obypay-1024x683.jpg 1024w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/qr_code_solution_digitale_bar_obypay-768x512.jpg 768w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/qr_code_solution_digitale_bar_obypay-1536x1024.jpg 1536w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/qr_code_solution_digitale_bar_obypay-2048x1365.jpg 2048w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/qr_code_solution_digitale_bar_obypay-18x12.jpg 18w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/qr_code_solution_digitale_bar_obypay-1920x1280.jpg 1920w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/qr_code_solution_digitale_bar_obypay-1440x960.jpg 1440w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/qr_code_solution_digitale_bar_obypay-1200x800.jpg 1200w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/qr_code_solution_digitale_bar_obypay-760x507.jpg 760w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/qr_code_solution_digitale_bar_obypay-480x320.jpg 480w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/qr_code_solution_digitale_bar_obypay-320x213.jpg 320w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/qr_code_solution_digitale_bar_obypay-160x107.jpg 160w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/qr_code_solution_digitale_bar_obypay-80x53.jpg 80w\"\/>\n\t\t\t\t\t<div style=\"padding-bottom: 66.6796875%\"><\/div>\n\t\t\t<\/div>\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-6\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h2 class=\"uppercase font-bold mt3 t3\">\n\t\t\t\t\t\t\t\t\tParce que les clients l\u2019ont d\u00e9j\u00e0 adopt\u00e9 dans leur quotidien\n\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><b>Le QR code fait d&eacute;j&agrave; partie du quotidien de vos clients.<\/b><span style=\"font-weight: 400;\"> Selon une &eacute;tude R&eacute;sonance pour M6 Publicit&eacute;, <\/span><b>35 % des fran&ccedil;ais scannent un QR Code au moins une fois par semaine.<\/b><span style=\"font-weight: 400;\"> Pour consulter un menu, bien s&ucirc;r, mais aussi pour acc&eacute;der &agrave; la composition d&rsquo;un produit, obtenir des informations de tra&ccedil;abilit&eacute;, r&eacute;cup&eacute;rer une notice, activer une offre promotionnelle, ouvrir un <\/span><a href=\"https:\/\/obypay.com\/it\/fidelizzazione\/programma-di-fidelizzazione-ristorante\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">programma fedelt\u00e0<\/span><\/a><span style=\"font-weight: 400;\">, t&eacute;l&eacute;charger un billet ou acc&eacute;der &agrave; un contenu depuis une affiche, un packaging ou une publicit&eacute;... <\/span><b>Le QR code n&rsquo;est plus un usage marginal mais un rep&egrave;re visuel connu et ma&icirc;tris&eacute;.<\/b><\/p><p class=\"small-txt font-regular\"><b>La bascule technique a &eacute;galement jou&eacute; un r&ocirc;le important.<\/b><span style=\"font-weight: 400;\"> Il y a quelques ann&eacute;es, il fallait passer par une application d&eacute;di&eacute;e pour scanner un QR code. <\/span><b>Aujourd&rsquo;hui, la lecture est int&eacute;gr&eacute;e directement dans l&rsquo;appareil photo sur la quasi-totalit&eacute; des smartphones.<\/b><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-7\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h3 class=\"uppercase font-bold mt5 t5\">\n\t\t\t\t\t\t\t\t\tQR Code, un format en passe de devenir le nouveau standard\n\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Le QR code ne progresse pas uniquement c&ocirc;t&eacute; usages. <\/span><b>Il s&rsquo;installe aussi comme standard technique dans plusieurs secteurs, notamment dans le retail.<\/b><span style=\"font-weight: 400;\"> L&rsquo;initiative port&eacute;e par GS1 vise &agrave; remplacer progressivement le code-barres traditionnel par des QR codes nouvelle g&eacute;n&eacute;ration.<\/span><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">L&agrave; o&ugrave; un code-barres se limite &agrave; l'identification produit, un QR code peut int&eacute;grer des informations d&eacute;taill&eacute;es, des liens, ou des services accessibles directement depuis n&rsquo;importe quel t&eacute;l&eacute;phone. <\/span><b>Cette transition est d&eacute;j&agrave; en cours chez les industriels et les distributeurs, avec un objectif de g&eacute;n&eacute;ralisation dans les prochaines ann&eacute;es.<\/b><\/p><p class=\"small-txt font-regular\"><b>En l&rsquo;adoptant aujourd&rsquo;hui, vous ne testez pas une tendance, vous vous familiarisez d&egrave;s maintenant avec un format qui va &eacute;voluer et se renforcer. <\/b><span style=\"font-weight: 400;\">Vous prenez de l&rsquo;avance sur des usages qui seront de plus en plus pr&eacute;sents, plut&ocirc;t que de devoir vous adapter dans l&rsquo;urgence quand ils seront d&eacute;j&agrave; install&eacute;s partout.<\/span><\/p><p class=\"small-txt font-regular\"><b>Volete saperne di pi\u00f9?<\/b><span style=\"font-weight: 400;\"> Consultate la nostra risorsa \u279c <\/span><a href=\"https:\/\/obypay.com\/it\/blog\/ristorazione-2030-5-cambiamenti-da-prevedere\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Ristorazione 2030: 5 cambiamenti a cui pensare subito<\/span><\/a><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-8\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h2 class=\"uppercase font-bold mt3 t3\">\n\t\t\t\t\t\t\t\t\tParce qu\u2019il se d\u00e9ploie facilement, sans engager tout l\u2019op\u00e9rationnel\n\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><b>Le QR code se d&eacute;ploie facilement, sans engager tout l&rsquo;op&eacute;rationnel.<\/b><span style=\"font-weight: 400;\"> Sa mise en place ne demande ni travaux, ni transformation lourde du service. <\/span><b>Quelques supports suffisent pour d&eacute;marrer, sans impacter le fonctionnement en place.<\/b><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Cette simplicit&eacute; permet d&rsquo;avancer progressivement. <\/span><b>Certains &eacute;tablissements commencent par la consultation du menu, puis ajoutent la commande ou le paiement selon les besoins.<\/b><span style=\"font-weight: 400;\"> Le QR code peut aussi &ecirc;tre limit&eacute; &agrave; certaines zones, certains moments de la journ&eacute;e ou certains usages, sans &ecirc;tre g&eacute;n&eacute;ralis&eacute; imm&eacute;diatement.<\/span><\/p><p class=\"small-txt font-regular\"><b>Ce mode de d&eacute;ploiement laisse de la souplesse. <\/b><span style=\"font-weight: 400;\">Il permet d&rsquo;ajuster en fonction du terrain, d&rsquo;observer les usages, et de faire &eacute;voluer le dispositif sans contrainte. <\/span><b>Le QR code s&rsquo;int&egrave;gre dans l&rsquo;existant, sans imposer de changement brutal dans l&rsquo;organisation.<\/b><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-9\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h2 class=\"uppercase font-bold mt3 t3\">\n\t\t\t\t\t\t\t\t\tParce qu\u2019il \u00e9volue avec votre activit\u00e9 (et vos objectifs)\n\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Au quotidien, il accompagne facilement les changements. <\/span><b>S&rsquo;il y a besoin de modifier la carte, d&rsquo;ajuster un prix, d&rsquo;ajouter un produit ou de mettre en avant une offre, tout se fait rapidement.<\/b><span style=\"font-weight: 400;\"> Le support reste le m&ecirc;me, seul le contenu &eacute;volue.<\/span><b> Cela permet d&rsquo;ajuster sans contrainte, au fil du service ou des saisons.<\/b><\/p><p class=\"small-txt font-regular\"><b>Sur le plus long terme, il accompagne aussi les projets de d&eacute;veloppement.<\/b><span style=\"font-weight: 400;\"> Lorsqu&rsquo;un &eacute;tablissement ouvre un second point de vente, structure un r&eacute;seau ou teste un nouveau format, le QR code s&rsquo;adapte sans difficult&eacute;. <\/span><b>Il peut &ecirc;tre d&eacute;ploy&eacute; sur plusieurs sites, harmonis&eacute; &agrave; l&rsquo;&eacute;chelle d&rsquo;une <\/b><a href=\"https:\/\/obypay.com\/it\/franchising\/\" target=\"_blank\" rel=\"noopener\"><b>franchising<\/b><\/a><b>, ou ajust&eacute; selon les sp&eacute;cificit&eacute;s de chaque lieu.<\/b><\/p><p class=\"small-txt font-regular\"><b>Il trouve aussi sa place dans des projets encore en construction.<\/b><span> Un &eacute;tablissement qui &eacute;volue, qui teste de nouveaux usages, qui combine plusieurs activit&eacute;s : le QR code peut &ecirc;tre mis en place sans attendre que tout soit finalis&eacute;. <\/span><b>Il s&rsquo;int&egrave;gre progressivement, en suivant le rythme du projet.<\/b><\/p><p class=\"small-txt font-regular\"><b>Il permet d&rsquo;avancer &eacute;tape par &eacute;tape, sans bloquer sur un d&eacute;ploiement global, tout en gardant une base qui reste coh&eacute;rente dans le temps.<\/b><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-10\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h2 class=\"uppercase font-bold mt3 t3\">\n\t\t\t\t\t\t\t\t\tObtenez une d\u00e9mo des solutions QR code Obypay d\u00e8s maintenant\n\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><a href=\"https:\/\/obypay.com\/it\/contattaci\/\" target=\"_blank\" rel=\"noopener\"><b>Contatta il nostro team<\/b><\/a><span style=\"font-weight: 400;\"> pour obtenir des informations personnalis&eacute;es selon vos besoins.<\/span><\/p><p class=\"small-txt font-regular\"><b>D&eacute;couvrez comment d&rsquo;autres &eacute;tablissements ont int&eacute;gr&eacute; le QR code dans leur fonctionnement :<\/b><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">&#10140; <\/span><a href=\"https:\/\/obypay.com\/it\/success-stories\/3-brasseurs-programma-fedelta-pagamento-codice-qr\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">3 Brasseurs: il digitale per la convivialit\u00e0<\/span><\/a><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">&#10140; <\/span><a href=\"https:\/\/obypay.com\/it\/success-stories\/beers-corner-servizio-clienti-centro-sviluppo-franchising\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Beer's Corner: il servizio clienti al centro del suo sviluppo<\/span><\/a><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">&#10140; <\/span><a href=\"https:\/\/obypay.com\/it\/success-stories\/mangia-strutturare-franchigia-cucina-italiana\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Mangia : structurer une franchise fid&egrave;le &agrave; l'h&eacute;ritage italien<\/span><\/a><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t<\/div>\n\t<\/div>\n<\/article>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-751b726 elementor-widget elementor-widget-call_to_action\" data-id=\"751b726\" data-element_type=\"widget\" data-widget_type=\"call_to_action.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\n<section class=\"theme-cream1 relative\">\n\t<div class=\"wrapper\">\n\t\t<div data-animate data-animation=\"fade-in-up\" class=\"obi-cta-block\">\n\n\t\t\t<div class=\"obi-cta-block__content\">\n\t\t\t\t<h2 class=\"mt3 t2 center uppercase font-bold\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"block mb1\">\n\t\t\t\t\t\t\t<span>\n\t\t\t\t\t\t\t\tIl futuro appartiene a coloro che\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"block mb1 font-wide-semibold\">\n\t\t\t\t\t\t\t<span>\n\t\t\t\t\t\t\t\tadoptent les bons outils\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<svg viewbox=\"0 0 53 61\" fill=\"none\">\n\t<path d=\"M19.5745 19.0959C19.3483 18.8252 18.9603 18.7564 18.6548 18.9328C18.3493 19.1091 18.2149 19.4796 18.3361 19.8108L23.1677 33.0081C23.4038 33.6531 23.2099 34.377 22.6828 34.8176L11.9 43.8309C11.6293 44.0572 11.5605 44.4452 11.7369 44.7507C11.9133 45.0561 12.2837 45.1906 12.6149 45.0693L25.8122 40.2378C26.4572 40.0016 27.1811 40.1956 27.6217 40.7226L36.6351 51.5055C36.8613 51.7761 37.2493 51.8449 37.5548 51.6686C37.8603 51.4922 37.9947 51.1217 37.8734 50.7905L33.0419 37.5933C32.8057 36.9482 32.9997 36.2243 33.5268 35.7838L44.3096 26.7704C44.5802 26.5442 44.649 26.1561 44.4727 25.8507C44.2963 25.5452 43.9259 25.4108 43.5946 25.532L30.3974 30.3636C29.7523 30.5997 29.0284 30.4058 28.5879 29.8787L19.5745 19.0959Z\" fill=\"white\" stroke=\"#FF6B3C\" stroke-width=\"1.45154\" stroke-linejoin=\"round\"\/>\n\t<path d=\"M31.0694 4.12106C30.8432 3.85043 30.4552 3.78163 30.1497 3.958C29.8442 4.13436 29.7098 4.50482 29.8311 4.83604L32.0465 10.8874C32.2474 11.4362 32.0824 12.052 31.634 12.4268L26.6897 16.5597C26.4191 16.786 26.3503 17.174 26.5266 17.4795C26.703 17.7849 27.0735 17.9194 27.4047 17.7981L33.456 15.5827C34.0048 15.3818 34.6207 15.5468 34.9955 15.9952L39.1284 20.9395C39.3546 21.2101 39.7426 21.2789 40.0481 21.1025C40.3536 20.9262 40.488 20.5557 40.3668 20.2245L38.1513 14.1731C37.9504 13.6244 38.1154 13.0085 38.5638 12.6337L43.5081 8.5008C43.7787 8.27458 43.8475 7.88654 43.6712 7.58107C43.4948 7.2756 43.1244 7.14116 42.7931 7.26242L36.7418 9.47783C36.193 9.67874 35.5772 9.51373 35.2024 9.06535L31.0694 4.12106Z\" fill=\"white\" stroke=\"#FF6B3C\" stroke-width=\"1.45154\" stroke-linejoin=\"round\"\/>\n\t<path d=\"M6.01809 11.2218C5.79187 10.9512 5.40383 10.8824 5.09836 11.0587C4.79289 11.2351 4.65845 11.6056 4.77971 11.9368L6.30279 16.097C6.40802 16.3845 6.32159 16.7071 6.08673 16.9034L2.68758 19.7447C2.41695 19.9709 2.34815 20.359 2.52452 20.6645C2.70088 20.9699 3.07133 21.1044 3.40256 20.9831L7.56281 19.46C7.85026 19.3548 8.17283 19.4412 8.36915 19.6761L11.2105 23.0752C11.4367 23.3459 11.8248 23.4147 12.1302 23.2383C12.4357 23.0619 12.5701 22.6915 12.4489 22.3603L10.9258 18.2C10.8206 17.9126 10.907 17.59 11.1419 17.3937L14.541 14.5523C14.8116 14.3261 14.8804 13.9381 14.7041 13.6326C14.5277 13.3271 14.1573 13.1927 13.826 13.3139L9.66578 14.837C9.37833 14.9423 9.05575 14.8558 8.85943 14.621L6.01809 11.2218Z\" fill=\"white\" stroke=\"#FF6B3C\" stroke-width=\"1.45154\" stroke-linejoin=\"round\"\/>\n<\/svg>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"block mb1\">\n\t\t\t\t\t\t\t<span>\n\t\t\t\t\t\t\t\t(soprattutto al nostro fianco)\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"obi-cta-block__cta\">\n\t\t\t\t\t<a href=\"https:\/\/obypay.com\/it\/contattaci\/\" class=\"btn btn--solid-white\">\n\tUlteriori informazioni\n<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-784fbe4 elementor-widget elementor-widget-separator\" data-id=\"784fbe4\" data-element_type=\"widget\" data-widget_type=\"separator.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div data-theme=\"cream1\" class=\"obi-separator\" style=\"--top: var(--x-cream1);--bottom: var(--x-cream1);--size: 1\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2e73d41 elementor-widget elementor-widget-separator\" data-id=\"2e73d41\" data-element_type=\"widget\" data-widget_type=\"separator.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div data-theme=\"cream2\" class=\"obi-separator\" style=\"--top: var(--x-cream1);--bottom: var(--x-cream2);--size: 1\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6c6361e elementor-widget elementor-widget-resource_grid\" data-id=\"6c6361e\" data-element_type=\"widget\" data-widget_type=\"resource_grid.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<section data-theme=\"cream2\" class=\"obi-rg theme-cream2 relative\">\n\t<div class=\"wrapper\">\n\t\t<div class=\"obi-rg-header mb3 mbmd6\">\n\t\t\t<h2 class=\"obi-rg__title mt3 t2 uppercase font-bold\">altri articoli<\/h2>\n\t\t\t\t\t\t\t<div class=\"obi-rg__cta\">\n\t\t\t\t\t<a href=\"https:\/\/obypay.com\/it\/blog\/\" class=\"btn btn--orange\">\n\ttutte le risorse\n<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<div class=\"grid-slider grid-wrapper hide-sb\">\n\t\t\t<div class=\"grid-flex\">\n\t\t\t\t\t\t\t\t\t<div class=\"grid-flex__item sm6 md4 lg4\">\n\t\t\t\t\t\t\t<article class=\"obi-post-card\">\n\n\t\t<div class=\"img-rsp obi-post-card__image mb2\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/01\/tiers_lieux_hybride_restauration_digitalisation-obypay-scaled.jpg\" alt=\"alt\" loading=\"lazy\" sizes=\"(max-width: 480px) 100vw, (max-width: 768px) 50vw, (max-width: 1312px) 33vw, 420px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/01\/tiers_lieux_hybride_restauration_digitalisation-obypay-scaled.jpg 2560w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/01\/tiers_lieux_hybride_restauration_digitalisation-obypay-300x200.jpg 300w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/01\/tiers_lieux_hybride_restauration_digitalisation-obypay-1024x683.jpg 1024w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/01\/tiers_lieux_hybride_restauration_digitalisation-obypay-768x512.jpg 768w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/01\/tiers_lieux_hybride_restauration_digitalisation-obypay-1536x1024.jpg 1536w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/01\/tiers_lieux_hybride_restauration_digitalisation-obypay-2048x1365.jpg 2048w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/01\/tiers_lieux_hybride_restauration_digitalisation-obypay-18x12.jpg 18w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/01\/tiers_lieux_hybride_restauration_digitalisation-obypay-1920x1280.jpg 1920w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/01\/tiers_lieux_hybride_restauration_digitalisation-obypay-1440x960.jpg 1440w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/01\/tiers_lieux_hybride_restauration_digitalisation-obypay-1200x800.jpg 1200w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/01\/tiers_lieux_hybride_restauration_digitalisation-obypay-760x507.jpg 760w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/01\/tiers_lieux_hybride_restauration_digitalisation-obypay-480x320.jpg 480w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/01\/tiers_lieux_hybride_restauration_digitalisation-obypay-320x213.jpg 320w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/01\/tiers_lieux_hybride_restauration_digitalisation-obypay-160x107.jpg 160w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/01\/tiers_lieux_hybride_restauration_digitalisation-obypay-80x53.jpg 80w\"\/>\n\t\t\t\t\t<div style=\"padding-bottom: 66.6796875%\"><\/div>\n\t\t\t<\/div>\n\n\n\n\t\t<div class=\"obi-post-card__content\">\n\t\t\t<a class=\"link-trick\" href=\"https:\/\/obypay.com\/it\/blog\/digitalizzazione-concetti-ristorazione-ibrida\/\">\n\t\t\t\t<h3 class=\"mt3 uppercase font-bold mb2\">Concetti di ristorazione ibridi: come digitalizzare con successo?<\/h3>\n\t\t\t<\/a>\n\t\t\t<div class=\"small-txt mb2\"><p>Gestite un locale ibrido, una food court, un terzo luogo o un concetto che combina ristorazione, attivit\u00e0 ricreative ed eventi. Avete gi\u00e0 un registratore di cassa, e a volte diversi strumenti che lo circondano, e sentite che l'organizzazione potrebbe guadagnare in chiarezza. Ma le domande sorgono subito: da dove iniziare? Cosa digitalizzare per primo? Come fare le scelte giuste senza ritrovarsi con un accumulo di abbonamenti e strumenti difficili da gestire? Questa guida fa al caso vostro. Descrive i primi passi da compiere, le decisioni da prendere in materia di strutturazione e le basi da porre per digitalizzare la vostra sede ibrida senza sbagliare fin dall'inizio.<\/p>\n<\/div>\n\t\t<\/div>\n\t<\/article>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"grid-flex__item sm6 md4 lg4\">\n\t\t\t\t\t\t\t<article class=\"obi-post-card\">\n\n\t\t<div class=\"img-rsp obi-post-card__image mb2\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/tendances_food_experience_restauration_obypay-scaled.jpg\" alt=\"alt\" loading=\"lazy\" sizes=\"(max-width: 480px) 100vw, (max-width: 768px) 50vw, (max-width: 1312px) 33vw, 420px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/tendances_food_experience_restauration_obypay-scaled.jpg 2560w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/tendances_food_experience_restauration_obypay-300x200.jpg 300w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/tendances_food_experience_restauration_obypay-1024x683.jpg 1024w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/tendances_food_experience_restauration_obypay-768x512.jpg 768w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/tendances_food_experience_restauration_obypay-1536x1024.jpg 1536w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/tendances_food_experience_restauration_obypay-2048x1365.jpg 2048w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/tendances_food_experience_restauration_obypay-18x12.jpg 18w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/tendances_food_experience_restauration_obypay-1920x1280.jpg 1920w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/tendances_food_experience_restauration_obypay-1440x960.jpg 1440w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/tendances_food_experience_restauration_obypay-1200x800.jpg 1200w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/tendances_food_experience_restauration_obypay-760x507.jpg 760w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/tendances_food_experience_restauration_obypay-480x320.jpg 480w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/tendances_food_experience_restauration_obypay-320x213.jpg 320w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/tendances_food_experience_restauration_obypay-160x107.jpg 160w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/tendances_food_experience_restauration_obypay-80x53.jpg 80w\"\/>\n\t\t\t\t\t<div style=\"padding-bottom: 66.6796875%\"><\/div>\n\t\t\t<\/div>\n\n\n\n\t\t<div class=\"obi-post-card__content\">\n\t\t\t<a class=\"link-trick\" href=\"https:\/\/obypay.com\/it\/blog\/tendenze-food-esperienza-ristorazione-2026\/\">\n\t\t\t\t<h3 class=\"mt3 uppercase font-bold mb2\">Le 5 tendenze chiave del food &amp; experience per il 2026<\/h3>\n\t\t\t<\/a>\n\t\t\t<div class=\"small-txt mb2\"><p>Cosa hanno in comune una blanquette domenicale, una serata karaoke e una salsa al peperoncino? Fanno tutti parte dei segnali che daranno forma al settore della ristorazione nel 2026.<br \/>\nDietro questi segnali, a volte inaspettati, si nascondono soprattutto nuove abitudini: i clienti cercano significato, piacere, comfort o esperienza, a seconda del momento. Comprendendo queste tendenze, possiamo anticipare meglio ci\u00f2 che si affermer\u00e0 a lungo termine, ben oltre gli effetti della moda.<br \/>\nIn questa nuova guida, decifriamo le principali tendenze food &amp; experience del 2026, con le chiavi per comprenderle, farle proprie e adattarle alla realt\u00e0 del vostro locale.<\/p>\n<\/div>\n\t\t<\/div>\n\t<\/article>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"grid-flex__item sm6 md4 lg4\">\n\t\t\t\t\t\t\t<article class=\"obi-post-card\">\n\n\t\t<div class=\"img-rsp obi-post-card__image mb2\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/paiement_especes_cashless_solutions_digitales_obypay-scaled.jpg\" alt=\"alt\" loading=\"lazy\" sizes=\"(max-width: 480px) 100vw, (max-width: 768px) 50vw, (max-width: 1312px) 33vw, 420px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/paiement_especes_cashless_solutions_digitales_obypay-scaled.jpg 2560w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/paiement_especes_cashless_solutions_digitales_obypay-300x200.jpg 300w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/paiement_especes_cashless_solutions_digitales_obypay-1024x683.jpg 1024w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/paiement_especes_cashless_solutions_digitales_obypay-768x512.jpg 768w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/paiement_especes_cashless_solutions_digitales_obypay-1536x1025.jpg 1536w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/paiement_especes_cashless_solutions_digitales_obypay-2048x1366.jpg 2048w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/paiement_especes_cashless_solutions_digitales_obypay-18x12.jpg 18w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/paiement_especes_cashless_solutions_digitales_obypay-1920x1281.jpg 1920w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/paiement_especes_cashless_solutions_digitales_obypay-1440x960.jpg 1440w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/paiement_especes_cashless_solutions_digitales_obypay-1200x800.jpg 1200w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/paiement_especes_cashless_solutions_digitales_obypay-760x507.jpg 760w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/paiement_especes_cashless_solutions_digitales_obypay-480x320.jpg 480w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/paiement_especes_cashless_solutions_digitales_obypay-320x213.jpg 320w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/paiement_especes_cashless_solutions_digitales_obypay-160x107.jpg 160w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/paiement_especes_cashless_solutions_digitales_obypay-80x53.jpg 80w\"\/>\n\t\t\t\t\t<div style=\"padding-bottom: 66.71875%\"><\/div>\n\t\t\t<\/div>\n\n\n\n\t\t<div class=\"obi-post-card__content\">\n\t\t\t<a class=\"link-trick\" href=\"https:\/\/obypay.com\/it\/blog\/cash-vs-cashless-impatto-sulle-prestazioni-del-ristorante\/\">\n\t\t\t\t<h3 class=\"mt3 uppercase font-bold mb2\">Cash vs Cashless: quale impatto sulle prestazioni del ristorante?<\/h3>\n\t\t\t<\/a>\n\t\t\t<div class=\"small-txt mb2\"><p>Mentre nel 2016 quasi 70% di pagamenti venivano ancora effettuati in contanti, questa cifra \u00e8 scesa a circa 40% in meno di 10 anni. Questo passaggio \u00e8 tutt'altro che neutro per il settore del commercio al dettaglio, e in particolare per quello della ristorazione, dove il pagamento struttura il servizio quanto l'organizzazione. Il traffico nelle ore di punta, le code, la gestione della cassa, l'affidabilit\u00e0 delle cifre, l'esperienza del pranzo: la scelta del metodo di pagamento ha un impatto sull'intera operazione. Dobbiamo continuare a gestire il contante \"come prima\" o ripensare l'incasso per renderlo pi\u00f9 fluido ed efficiente? Dietro a questa domanda si celano questioni operative, logistiche e finanziarie che hanno un impatto diretto sulle prestazioni (e sulla redditivit\u00e0) degli esercizi.<\/p>\n<\/div>\n\t\t<\/div>\n\t<\/article>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"grid-flex__item sm6 md4 lg4\">\n\t\t\t\t\t\t\t<article class=\"obi-post-card\">\n\n\t\t<div class=\"img-rsp obi-post-card__image mb2\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/OBYPAYxLORD_4813_Smartphone_Mockup-scaled.jpg\" alt=\"alt\" loading=\"lazy\" sizes=\"(max-width: 480px) 100vw, (max-width: 768px) 50vw, (max-width: 1312px) 33vw, 420px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/OBYPAYxLORD_4813_Smartphone_Mockup-scaled.jpg 2560w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/OBYPAYxLORD_4813_Smartphone_Mockup-300x200.jpg 300w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/OBYPAYxLORD_4813_Smartphone_Mockup-1024x683.jpg 1024w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/OBYPAYxLORD_4813_Smartphone_Mockup-768x512.jpg 768w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/OBYPAYxLORD_4813_Smartphone_Mockup-1536x1024.jpg 1536w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/OBYPAYxLORD_4813_Smartphone_Mockup-2048x1365.jpg 2048w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/OBYPAYxLORD_4813_Smartphone_Mockup-18x12.jpg 18w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/OBYPAYxLORD_4813_Smartphone_Mockup-1920x1280.jpg 1920w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/OBYPAYxLORD_4813_Smartphone_Mockup-1440x960.jpg 1440w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/OBYPAYxLORD_4813_Smartphone_Mockup-1200x800.jpg 1200w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/OBYPAYxLORD_4813_Smartphone_Mockup-760x507.jpg 760w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/OBYPAYxLORD_4813_Smartphone_Mockup-480x320.jpg 480w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/OBYPAYxLORD_4813_Smartphone_Mockup-320x213.jpg 320w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/OBYPAYxLORD_4813_Smartphone_Mockup-160x107.jpg 160w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/02\/OBYPAYxLORD_4813_Smartphone_Mockup-80x53.jpg 80w\"\/>\n\t\t\t\t\t<div style=\"padding-bottom: 66.640625%\"><\/div>\n\t\t\t<\/div>\n\n\n\n\t\t<div class=\"obi-post-card__content\">\n\t\t\t<a class=\"link-trick\" href=\"https:\/\/obypay.com\/it\/blog\/ristorante-come-ridurre-abbandono-carrello\/\">\n\t\t\t\t<h3 class=\"mt3 uppercase font-bold mb2\">Foodservice: come ridurre l'abbandono del carrello?<\/h3>\n\t\t\t<\/a>\n\t\t\t<div class=\"small-txt mb2\"><p>L'abbandono del carrello della spesa viene spesso definito un problema dell'e-commerce. Nel settore della ristorazione, tuttavia, \u00e8 un fenomeno molto reale, ma spesso invisibile. Clienti che se ne vanno quando vedono la coda, ordini click &amp; collect mai completati, cestini convalidati ma ridotti al minimo indispensabile... sono tutte situazioni che intaccano il vostro fatturato senza lasciare tracce evidenti nelle vostre statistiche.<br \/>\nIn questo articolo, decifriamo i meccanismi alla base di queste perdite silenziose, facciamo la differenza tra abbandono reale e abbandono fasullo e vi forniamo chiavi concrete per riprendere il controllo sul percorso dell'ordine e sul valore acquisito.<\/p>\n<\/div>\n\t\t<\/div>\n\t<\/article>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"grid-flex__item sm6 md4 lg4\">\n\t\t\t\t\t\t\t<article class=\"obi-post-card\">\n\n\t\t<div class=\"img-rsp obi-post-card__image mb2\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/selfservice_bar_biere_loisirs_indoor_obypay-scaled.jpg\" alt=\"alt\" loading=\"lazy\" sizes=\"(max-width: 480px) 100vw, (max-width: 768px) 50vw, (max-width: 1312px) 33vw, 420px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/selfservice_bar_biere_loisirs_indoor_obypay-scaled.jpg 2560w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/selfservice_bar_biere_loisirs_indoor_obypay-300x200.jpg 300w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/selfservice_bar_biere_loisirs_indoor_obypay-1024x683.jpg 1024w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/selfservice_bar_biere_loisirs_indoor_obypay-768x512.jpg 768w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/selfservice_bar_biere_loisirs_indoor_obypay-1536x1024.jpg 1536w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/selfservice_bar_biere_loisirs_indoor_obypay-2048x1365.jpg 2048w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/selfservice_bar_biere_loisirs_indoor_obypay-18x12.jpg 18w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/selfservice_bar_biere_loisirs_indoor_obypay-1920x1280.jpg 1920w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/selfservice_bar_biere_loisirs_indoor_obypay-1440x960.jpg 1440w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/selfservice_bar_biere_loisirs_indoor_obypay-1200x800.jpg 1200w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/selfservice_bar_biere_loisirs_indoor_obypay-760x507.jpg 760w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/selfservice_bar_biere_loisirs_indoor_obypay-480x320.jpg 480w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/selfservice_bar_biere_loisirs_indoor_obypay-320x213.jpg 320w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/selfservice_bar_biere_loisirs_indoor_obypay-160x107.jpg 160w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/03\/selfservice_bar_biere_loisirs_indoor_obypay-80x53.jpg 80w\"\/>\n\t\t\t\t\t<div style=\"padding-bottom: 66.6796875%\"><\/div>\n\t\t\t<\/div>\n\n\n\n\t\t<div class=\"obi-post-card__content\">\n\t\t\t<a class=\"link-trick\" href=\"https:\/\/obypay.com\/it\/blog\/muro-birra-centri-ricreativi\/\">\n\t\t\t\t<h3 class=\"mt3 uppercase font-bold mb2\">Mur \u00e0 bi\u00e8res : la solution self-service qui s\u00e9duit les complexes de loisirs<\/h3>\n\t\t\t<\/a>\n\t\t\t<div class=\"small-txt mb2\"><p>Dans les bars sp\u00e9cialis\u00e9s, les stades ou les food courts, un nouveau format s\u2019impose progressivement : le mur \u00e0 bi\u00e8res. Ce dispositif en libre-service permet aux clients de se servir eux-m\u00eames, tout en transformant l\u2019organisation du service dans les lieux tr\u00e8s fr\u00e9quent\u00e9s. Longtemps associ\u00e9 aux bars \u00e0 bi\u00e8re, il s\u00e9duit d\u00e9sormais de plus en plus de complexes de loisirs. Pourquoi cette tendance prend-elle de l\u2019ampleur ? Quels sont ses avantages pour les exploitants ? Et comment l\u2019associer \u00e0 un syst\u00e8me de paiement cashless pour fluidifier les consommations ? D\u00e9cryptage d\u2019un concept qui s\u2019installe peu \u00e0 peu dans les lieux de loisirs.<\/p>\n<\/div>\n\t\t<\/div>\n\t<\/article>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2f0dda4 elementor-widget elementor-widget-separator\" data-id=\"2f0dda4\" data-element_type=\"widget\" data-widget_type=\"separator.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div data-theme=\"cream2\" class=\"obi-separator\" style=\"--top: var(--x-cream2);--bottom: var(--x-cream2);--size: 2\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Rien qu\u2019entre 2022 et 2023, l\u2019adoption des QR Codes a bondi de 187% en restauration. En terrasse, en salle, au comptoir, difficile de passer \u00e0 c\u00f4t\u00e9 de ce petit carr\u00e9 qui semble s\u00e9duire tous les secteurs de la restauration (et pas seulement). Pourquoi un tel engouement ? Quels b\u00e9n\u00e9fices sur le service et l\u2019exp\u00e9rience client ? Qu\u2019en pensent les clients ? On fait le point sur un outil qui a de belles ann\u00e9es devant lui.<\/p>","protected":false},"author":11,"featured_media":12181,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","rank_math_lock_modified_date":false,"footnotes":""},"categories":[1],"tags":[],"post_solution":[20,45,39,56],"post_sector":[86,60,42,55,43,61,51,44],"class_list":["post-12179","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","post_solution-menu-qr-code","post_solution-paiement-a-table","post_solution-programme-de-fidelite","post_solution-solutions-digitales","post_sector-boulangerie","post_sector-bowling","post_sector-fast-food","post_sector-food-court","post_sector-franchise","post_sector-karaoke","post_sector-restaurant-traditionnel","post_sector-solutions-digitales-restauration"],"acf":[],"_links":{"self":[{"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/posts\/12179","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/comments?post=12179"}],"version-history":[{"count":11,"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/posts\/12179\/revisions"}],"predecessor-version":[{"id":12192,"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/posts\/12179\/revisions\/12192"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/media\/12181"}],"wp:attachment":[{"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/media?parent=12179"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/categories?post=12179"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/tags?post=12179"},{"taxonomy":"post_solution","embeddable":true,"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/post_solution?post=12179"},{"taxonomy":"post_sector","embeddable":true,"href":"https:\/\/obypay.com\/it\/wp-json\/wp\/v2\/post_sector?post=12179"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}