{"id":2524,"date":"2022-05-30T15:22:00","date_gmt":"2022-05-30T15:22:00","guid":{"rendered":"https:\/\/prod-obypay.pavelcorp.com\/?post_type=success_story&#038;p=2524"},"modified":"2024-11-20T08:52:46","modified_gmt":"2024-11-20T08:52:46","slug":"comment-une-boulangerie-a-revolutionne-lexperience-client-grace-au-digital","status":"publish","type":"success_story","link":"https:\/\/obypay.com\/en\/success-stories\/how-a-bakery-revolutionized-customer-experience-with-digital\/","title":{"rendered":"Auguste &amp; Ferdinand"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"2524\" class=\"elementor elementor-2524\" data-elementor-post-type=\"success_story\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1b92b2a4 e-flex e-con-boxed e-con e-parent\" data-id=\"1b92b2a4\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a2f1b0c elementor-widget elementor-widget-article_body\" data-id=\"a2f1b0c\" data-element_type=\"widget\" data-widget_type=\"article_body.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<article data-theme=\"light\" class=\"oby-article-body theme-cream1\">\n\t<div class=\"wrapper\">\n\n\t\t<div class=\"mb4\">\n\t\t\t<ol itemscope itemtype=\"https:\/\/schema.org\/BreadcrumbList\" class=\"oby-breadcrumbs\">\n\t\t\t<li itemprop=\"itemListElement\" itemtype=\"https:\/\/schema.org\/ListItem\" itemscope>\n\t\t\t<meta itemprop=\"position\" content=\"1\"\/>\n\t\t\t<a \n\t\t\t\titemscope \n\t\t\t\titemprop=\"item\" \n\t\t\t\titemtype=\"https:\/\/schema.org\/WebPage\" \n\t\t\t\titemid=\"https:\/\/obypay.com\/en\/case-studies\/\" \n\t\t\t\thref=\"https:\/\/obypay.com\/en\/case-studies\/\" \n\t\t\t\tclass=\"x-small-txt  font-medium\"\n\t\t\t>\n\t\t\t\t<span itemprop=\"name\">Succ\u00e8s Clients<\/span>\n\t\t\t<\/a>\n\t\t<\/li>\n\t\t\t<li itemprop=\"itemListElement\" itemtype=\"https:\/\/schema.org\/ListItem\" itemscope>\n\t\t\t<meta itemprop=\"position\" content=\"2\"\/>\n\t\t\t<a \n\t\t\t\titemscope \n\t\t\t\titemprop=\"item\" \n\t\t\t\titemtype=\"https:\/\/schema.org\/WebPage\" \n\t\t\t\titemid=\"\" \n\t\t\t\thref=\"\" \n\t\t\t\tclass=\"x-small-txt font-regular x-orange\"\n\t\t\t>\n\t\t\t\t<span itemprop=\"name\"><\/span>\n\t\t\t<\/a>\n\t\t<\/li>\n\t<\/ol>\n\n\t\t<\/div>\n\t\t<div class=\"oby-article-body__tags mb4\">\n\t\t\t\t\t<\/div>\n\t\t<h1 class=\"mb2 mt4 t2 uppercase font-bold mb3\"><\/h1>\n\t\t\t\t\n\n\t\t\t\t\t<div class=\"img-rsp mb4\">\n\t<\/div>\n\n\t\t\n\t\t<div class=\"oby-article-body__grid grid-flex\">\n\t\t\t<div class=\"grid-flex__item md3 lg3\">\n\t\t\t\t<div class=\"oby-article-body__aside\">\n\t\t\t\t\t<div class=\"oby-summary mb5\">\n\n\t\t\t\t\t\t<span class=\"block uppercase font-bold mb2 txt obvi\">\n\t\t\t\t\t\t\tSommaire\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t<a href=\"#article-title-1\" class=\"x-small-txt font-regular i-120 block active\">\n\t\t\t\t\t\t\t\t\t\tLe d\u00e9fi d\u2019Auguste & Ferdinand : simplifier la gestion et booster les ventes sans cumuler les solutions et les interlocuteurs\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t<a href=\"#article-title-2\" class=\"x-small-txt font-regular i-120 block\">\n\t\t\t\t\t\t\t\t\t\tLa strat\u00e9gie d\u2019Obypay : une solution tout-en-un pour une gestion simple et performante\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t<a href=\"#article-title-3\" class=\"x-small-txt font-regular i-120 block\">\n\t\t\t\t\t\t\t\t\t\tLes r\u00e9sultats : une transformation compl\u00e8te de l'organisation et des ventes\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<span class=\"block uppercase font-bold mb2 txt obvi\">\n\t\t\t\t\t\tPartager l'article\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<div class=\"oby-article-body__socials\">\n\t\t\t\t\t\t<button onclick=\"copyLink(this)\" 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6.59042C21.0055 6.63373 20.9979 6.68018 20.9727 6.7174Z\" fill=\"#130401\"\/>\n<\/svg>\n\n\t\t\t\t\t\t<\/a>\n\n\t\t\t\t\t\t<a target=\"_blank\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=\" noreferrer nofollow rel=\"noopener\">\n\t\t\t\t\t\t\t<svg width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n\t<path d=\"M16.5 6H13.5C12.9477 6 12.5 6.44772 12.5 7V10H16.5C16.6137 9.99748 16.7216 10.0504 16.7892 10.1419C16.8568 10.2334 16.8758 10.352 16.84 10.46L16.1 12.66C16.0318 12.8619 15.8431 12.9984 15.63 13H12.5V20.5C12.5 20.7761 12.2761 21 12 21H9.5C9.22386 21 9 20.7761 9 20.5V13H7.5C7.22386 13 7 12.7761 7 12.5V10.5C7 10.2239 7.22386 10 7.5 10H9V7C9 4.79086 10.7909 3 13 3H16.5C16.7761 3 17 3.22386 17 3.5V5.5C17 5.77614 16.7761 6 16.5 6Z\" fill=\"#130401\"\/>\n<\/svg>\n\n\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<script>;(function () {\n  window.copyLink = function (element) {\n    navigator.clipboard.writeText(element.dataset.link)\n  }\n})()\n<\/script>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<div id=\"article-body\" class=\"grid-flex__item md9 lg9\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Fond&eacute;e en 2016 &agrave; Lille, <\/span><a href=\"https:\/\/www.augusteetferdinand.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Auguste &amp; Ferdinand<\/span><\/a><span style=\"font-weight: 400;\"> s'est rapidement fait un nom dans le monde du burger gastronomique.&nbsp;<\/span><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">De ses d&eacute;buts en food truck &agrave; un r&eacute;seau d'&eacute;tablissements alliant boulangeries-p&acirc;tisseries et traiteur, la marque s'est impos&eacute;e par sa qu&ecirc;te de qualit&eacute; et d'authenticit&eacute;.&nbsp;<\/span><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Ingr&eacute;dients locaux, artisanat et savoir-faire unique : autant de valeurs qui ont valu &agrave; Auguste &amp; Ferdinand le titre de meilleur burger de Lille en 2022.&nbsp;<\/span><\/p><p class=\"small-txt font-regular\">Aujourd'hui, la marque incarne une r&eacute;f&eacute;rence incontournable dans la sc&egrave;ne culinaire des Hauts-de-France.<\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-1\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h2 class=\"uppercase font-bold mt3 t3\">\n\t\t\t\t\t\t\t\t\tLe d\u00e9fi d\u2019Auguste & Ferdinand : simplifier la gestion et booster les ventes sans cumuler les solutions et les interlocuteurs\n\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Avec trois <\/span><a href=\"https:\/\/obypay.com\/boulangeries\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">boulangeries<\/span><\/a><span style=\"font-weight: 400;\"> en pleine expansion, <\/span><b>la direction d'Auguste &amp; Ferdinand cherchait une solution digitale capable de simplifier la gestion et d'augmenter le chiffre d'affaires.&nbsp;<\/b><\/p><p class=\"small-txt font-regular\"><b>Le besoin initial portait sur la mise en place d'un nouveau syst&egrave;me de Click &amp; Collect dans leurs boulangeries<\/b>, car la solution existante exigeait de retaper manuellement chaque commande dans le logiciel de caisse : un processus chronophage et non intuitif.<\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Par ailleurs, <\/span><b>Auguste &amp; Ferdinand souhaitait lancer un nouveau programme de fid&eacute;lit&eacute; pour renforcer l'engagement client<\/b><span style=\"font-weight: 400;\">, sans ajouter la complexit&eacute; d'un partenaire suppl&eacute;mentaire dans leur &eacute;cosyst&egrave;me.<\/span><\/p><p class=\"small-txt font-regular\"><b>Sur les conseils de leur logiciel de caisse <\/b><a href=\"https:\/\/www.lightspeedhq.fr\/\" target=\"_blank\" rel=\"noopener\"><b>LightSpeed<\/b><\/a><span style=\"font-weight: 400;\">, la marque a opt&eacute; pour Obypay, une solution compl&egrave;te permettant de centraliser la gestion du Click &amp; Collect et du programme de fid&eacute;lit&eacute;, simplifiant ainsi leurs op&eacute;rations au quotidien.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-2\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h2 class=\"uppercase font-bold mt3 t3\">\n\t\t\t\t\t\t\t\t\tLa strat\u00e9gie d\u2019Obypay : une solution tout-en-un pour une gestion simple et performante\n\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Pour aider Auguste &amp; Ferdinand &agrave; simplifier la gestion et renforcer la fid&eacute;lit&eacute; client, Obypay a d&eacute;ploy&eacute; 4 solutions cl&eacute;s : <\/span><a href=\"https:\/\/obypay.com\/commande-et-paiement\/click-and-collect\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Click &amp; Collect int&eacute;gr&eacute;<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/obypay.com\/fidelisation\/programme-de-fidelite-restaurant\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">programme de fid&eacute;lit&eacute; digital<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/obypay.com\/fidelisation\/campagnes-marketing-restaurant\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">campagnes marketing cibl&eacute;es<\/span><\/a><span style=\"font-weight: 400;\"> et <\/span><a href=\"https:\/\/obypay.com\/commande-et-paiement\/service-livraison-click-and-delivery-restaurant\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Click &amp; Delivery<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-3\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h3 class=\"uppercase font-bold mt5 t5\">\n\t\t\t\t\t\t\t\t\t01. Le Click & Collect\n\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Pour r&eacute;pondre au besoin d&rsquo;efficacit&eacute; d'Auguste &amp; Ferdinand, Obypay a d&eacute;ploy&eacute; un syst&egrave;me de <\/span><a href=\"https:\/\/obypay.com\/commande-et-paiement\/click-and-collect\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Click &amp; Collect<\/span><\/a><span style=\"font-weight: 400;\"> parfaitement int&eacute;gr&eacute; au <\/span><a href=\"https:\/\/obypay.com\/partenaire\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">logiciel de caisse<\/span><\/a><span style=\"font-weight: 400;\">. Cette solution permet une synchronisation automatique des commandes en ligne avec la caisse, supprimant ainsi les ressaisies manuelles et r&eacute;duisant les erreurs potentielles.&nbsp;<\/span><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Les clients peuvent commander facilement en ligne et retirer leurs achats en boutique, optimisant le flux de commandes et am&eacute;liorant l&rsquo;exp&eacute;rience client.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-4\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h3 class=\"uppercase font-bold mt5 t5\">\n\t\t\t\t\t\t\t\t\t02. Le programme de fid\u00e9lit\u00e9 digital\n\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Pour fid&eacute;liser sa client&egrave;le, Auguste &amp; Ferdinand a adopt&eacute; <\/span><a href=\"https:\/\/obypay.com\/fidelisation\/programme-de-fidelite-restaurant\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">le programme de fid&eacute;lit&eacute; digital<\/span><\/a><span style=\"font-weight: 400;\"> d&rsquo;Obypay.&nbsp;<\/span><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Auparavant, la marque utilisait des cartes de fid&eacute;lit&eacute; &agrave; tamponner, un syst&egrave;me simple mais limit&eacute; en termes de suivi et d&rsquo;engagement client. <\/span><b>Ce processus ne permettait ni de collecter des donn&eacute;es clients ni d&rsquo;&eacute;tablir un contact r&eacute;gulier avec la client&egrave;le<\/b><span style=\"font-weight: 400;\">, rendant difficile la mise en place de strat&eacute;gies de fid&eacute;lisation efficaces.<\/span><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Avec le programme de fid&eacute;lit&eacute; digital, <\/span><b>les clients cumulent d&eacute;sormais des points &agrave; chaque achat, que ce soit en Click &amp; Collect ou au comptoir.<\/b><span style=\"font-weight: 400;\"> Gr&acirc;ce &agrave; une carte de fid&eacute;lit&eacute; d&eacute;mat&eacute;rialis&eacute;e, accessible via un QR Code enregistr&eacute; sur leur t&eacute;l&eacute;phone, il leur suffit de scanner leur carte &agrave; chaque passage en caisse.&nbsp;<\/span><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Cette solution a non seulement simplifi&eacute; l&rsquo;exp&eacute;rience client, mais aussi permis &agrave; l&rsquo;&eacute;quipe d&rsquo;Auguste &amp; Ferdinand de <\/span><b>mieux conna&icirc;tre ses clients et de renforcer leur engagement gr&acirc;ce &agrave; un suivi plus personnalis&eacute;.<\/b><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-5\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h3 class=\"uppercase font-bold mt5 t5\">\n\t\t\t\t\t\t\t\t\t03. Les campagnes marketing\n\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">En compl&eacute;ment des solutions de commande et de fid&eacute;lisation, Obypay permet &agrave; Auguste &amp; Ferdinand de <\/span><b>maximiser l'impact de sa <\/b><a href=\"https:\/\/obypay.com\/fidelisation\/base-clients-restaurant\/\" target=\"_blank\" rel=\"noopener\"><b>base de donn&eacute;es clients<\/b><\/a><b> gr&acirc;ce &agrave; des campagnes marketing cibl&eacute;es.<\/b><span style=\"font-weight: 400;\">&nbsp;<\/span><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Les donn&eacute;es clients, collect&eacute;es en continu via le CRM, offrent <\/span><b>une vue d&eacute;taill&eacute;e des comportements et des pr&eacute;f&eacute;rences des consommateurs.<\/b><span style=\"font-weight: 400;\"> Cette connaissance approfondie permet &agrave; l&rsquo;&eacute;quipe d&rsquo;envoyer <\/span><a href=\"https:\/\/obypay.com\/fidelisation\/campagnes-marketing-restaurant\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">des messages personnalis&eacute;s par mail ou SMS<\/span><\/a><span style=\"font-weight: 400;\"> pour informer des nouveaut&eacute;s, <\/span><a href=\"https:\/\/obypay.com\/fidelisation\/avis-client\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">recueillir des avis<\/span><\/a><span style=\"font-weight: 400;\"> ou promouvoir des &eacute;v&eacute;nements sp&eacute;cifiques.&nbsp;<\/span><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Qu&rsquo;il s&rsquo;agisse de la f&ecirc;te des m&egrave;res, des lancements de produits saisonniers ou de l&rsquo;ouverture pendant les vacances,<\/span><b> ces campagnes renforcent le lien avec la client&egrave;le et dynamisent les ventes.<\/b><span style=\"font-weight: 400;\"> Ce contact r&eacute;gulier et pertinent aide &agrave; fid&eacute;liser les clients tout en stimulant l'int&eacute;r&ecirc;t et la fr&eacute;quentation des points de vente.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-6\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h3 class=\"uppercase font-bold mt5 t5\">\n\t\t\t\t\t\t\t\t\t04. Le Click & Delivery\n\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Enfin, pour r&eacute;pondre &agrave; l&rsquo;&eacute;volution des attentes des clients et offrir un service complet, Auguste &amp; Ferdinand a int&eacute;gr&eacute; notre solution de <\/span><a href=\"https:\/\/obypay.com\/commande-et-paiement\/service-livraison-click-and-delivery-restaurant\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Click &amp; Delivery<\/span><\/a><span style=\"font-weight: 400;\">, en partenariat avec <\/span><a href=\"https:\/\/obypay.com\/partner\/uber-direct\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Uber Direct<\/span><\/a><span style=\"font-weight: 400;\">.&nbsp;<\/span><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Cette collaboration permet aux clients de passer commande en ligne et de se faire livrer directement &agrave; domicile, avec la m&ecirc;me fluidit&eacute; que pour le Click &amp; Collect.<\/span><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">La gestion des commandes est simplifi&eacute;e gr&acirc;ce &agrave; l&rsquo;int&eacute;gration avec le logiciel de caisse, ce qui permet aux &eacute;quipes de suivre facilement le statut des livraisons et d&rsquo;offrir un service r&eacute;actif.&nbsp;<\/span><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Ce service r&eacute;pond non seulement aux besoins des clients cherchant le confort de la livraison, <\/span><b>mais contribue &eacute;galement &agrave; &eacute;largir la base de clients potentiels et &agrave; augmenter le chiffre d&rsquo;affaires.<\/b><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-7\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h2 class=\"uppercase font-bold mt3 t3\">\n\t\t\t\t\t\t\t\t\tLes r\u00e9sultats : une transformation compl\u00e8te de l'organisation et des ventes\n\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">L'int&eacute;gration des solutions digitales d'Obypay a eu un impact significatif sur l'organisation quotidienne et la performance des 3 points de vente :<\/span><\/p><p class=\"small-txt font-regular\"><b>&#10004; Une meilleure efficacit&eacute; op&eacute;rationnelle : <\/b><span style=\"font-weight: 400;\">gr&acirc;ce &agrave; la synchronisation automatique des commandes en Click &amp; Collect avec le logiciel de caisse, l&rsquo;&eacute;quipe a gagn&eacute; un temps pr&eacute;cieux en &eacute;liminant les ressaisies manuelles. Cela a permis d&rsquo;acc&eacute;l&eacute;rer le traitement des commandes, surtout en p&eacute;riode de forte affluence.<\/span><\/p><p class=\"small-txt font-regular\"><b>&#10004;&nbsp; Une augmentation du volume de commandes en Click &amp; Collect : <\/b><span style=\"font-weight: 400;\">la simplicit&eacute; et la rapidit&eacute; de la solution ont contribu&eacute; &agrave; une adoption rapide par la client&egrave;le, entra&icirc;nant une augmentation notable du volume de commandes en ligne. Cette hausse a permis de g&eacute;n&eacute;rer un chiffre d'affaires additionnel et d'optimiser le flux de travail des boulangeries.<\/span><\/p><p class=\"small-txt font-regular\"><b>&#10004; Plus d&rsquo;engagement client : <\/b><span style=\"font-weight: 400;\">le programme de fid&eacute;lit&eacute; digital a rapidement trouv&eacute; son public, incitant les clients &agrave; revenir r&eacute;guli&egrave;rement pour cumuler des points et obtenir des avantages.&nbsp;<\/span><\/p><p class=\"small-txt font-regular\"><b>&#10004; Une communication proactive et cibl&eacute;e : <\/b><span style=\"font-weight: 400;\">les campagnes marketing ont permis &agrave; l&rsquo;&eacute;quipe de rester en contact r&eacute;gulier avec sa client&egrave;le, envoyant des messages personnalis&eacute;s pour informer des nouveaut&eacute;s, recueillir des avis et promouvoir des &eacute;v&eacute;nements sp&eacute;ciaux. Cette strat&eacute;gie a non seulement stimul&eacute; les ventes lors d&rsquo;occasions pr&eacute;cises mais a aussi renforc&eacute; le lien avec les clients, augmentant leur attachement &agrave; la marque.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-quote\">\n\t\t\t\t\t\t\t\t<blockquote class=\"mb2 font-medium txt i-100\">\n\t\t\t\t\t\t\t\t\t\u201cObypay fait beaucoup de choses, mais fait bien les choses. Au lieu d\u2019avoir un syst\u00e8me de fid\u00e9lit\u00e9, un syst\u00e8me de Click & Collect, un syst\u00e8me de bornes de commande [...] Obypay regroupe l\u2019ensemble, et c\u2019est tr\u00e8s bien fait.\n\u201d\n\t\t\t\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t\t\t<span class=\"block x-small-txt font-medium\">Yoann<\/span>\n\t\t\t\t\t\t\t\t<span class=\"block x-small-txt font-medium\">co-g\u00e9rant<\/span>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Avec ces solutions bien int&eacute;gr&eacute;es, Auguste &amp; Ferdinand a r&eacute;ussi &agrave; <\/span><b>simplifier sa gestion quotidienne, fid&eacute;liser ses clients et dynamiser son activit&eacute;<\/b><span style=\"font-weight: 400;\">, tout en conservant son image artisanale et chaleureuse qui fait son succ&egrave;s.<\/span><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">D&eacute;couvrez le retour d&rsquo;exp&eacute;rience complet de Yohan, co-g&eacute;rant des &eacute;tablissements Auguste &amp; Ferdinand.<\/span><\/p><p class=\"small-txt font-regular\"><b>Et ne passez pas &agrave; c&ocirc;t&eacute; de ces ressources qui pourraient vous int&eacute;resser :&nbsp;<\/b><\/p><p class=\"small-txt font-regular\"><b>&#10132;<\/b> <a href=\"https:\/\/obypay.com\/blog\/3-solutions-livraison-a-domicile-restaurant\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">3 solutions pour mettre en place la livraison &agrave; domicile dans son restaurant<\/span><\/a><\/p><p class=\"small-txt font-regular\"><b>&#10132; <\/b><a href=\"https:\/\/obypay.com\/blog\/restaurant-augmenter-la-frequentation\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">10 id&eacute;es pour augmenter la fr&eacute;quentation de son &eacute;tablissement<\/span><\/a><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t<\/div>\n\t<\/div>\n<\/article>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-21d27816 elementor-widget elementor-widget-youtube_video\" data-id=\"21d27816\" data-element_type=\"widget\" data-widget_type=\"youtube_video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<section data-theme=\"cream1\" class=\"theme-cream1 relative yt-video-container\">\n\t<div class=\"wrapper\">\n\t\t\t\t\t<div class=\"mb3\">\n\t\t\t\t<!DOCTYPE html PUBLIC \"-\/\/W3C\/\/DTD HTML 4.0 Transitional\/\/EN\" \"http:\/\/www.w3.org\/TR\/REC-html40\/loose.dtd\">\n<html><head><meta charset=\"utf8\"><\/head><body><p class=\"small-txt mb2 font-regular\"><a href=\"https:\/\/www.youtube.com\/watch?v=Uvib2RaW5pU\" target=\"_blank\" rel=\"noopener\">D&eacute;couvrez dans cette vid&eacute;o<\/a>&nbsp;comment la boulangerie&nbsp;<strong><em>Auguste &amp; Ferdinand<\/em><\/strong> a boost&eacute; le panier moyen et augment&eacute; la fid&eacute;lit&eacute; client avec Obypay.<\/p><\/body><\/html>\n\n\t\t\t<\/div>\n\t\t\t\t<div class=\"yt-video\">\n\t\t\t<iframe allowfullscreen frameborder=\"0\"  src=\"https:\/\/www.youtube.com\/embed\/sY8BCLN3Nvw\"><\/iframe>\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7fddc47 elementor-widget elementor-widget-separator\" data-id=\"7fddc47\" data-element_type=\"widget\" data-widget_type=\"separator.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div data-theme=\"cream1\" class=\"obi-separator\" style=\"--top: var(--x-cream1);--bottom: var(--x-cream1);--size: 1\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-18e3920d elementor-widget elementor-widget-call_to_action\" data-id=\"18e3920d\" data-element_type=\"widget\" data-widget_type=\"call_to_action.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\n<section class=\"theme-cream1 relative\">\n\t<div class=\"wrapper\">\n\t\t<div data-animate data-animation=\"fade-in-up\" class=\"obi-cta-block\">\n\n\t\t\t<div class=\"obi-cta-block__content\">\n\t\t\t\t<h2 class=\"mt3 t2 center uppercase font-bold\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"block mb1\">\n\t\t\t\t\t\t\t<span>\n\t\t\t\t\t\t\t\tl\u2019avenir appartient \u00e0 ceux qui\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"block mb1 font-wide-semibold\">\n\t\t\t\t\t\t\t<span>\n\t\t\t\t\t\t\t\tse lancent t\u00f4t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<svg viewbox=\"0 0 53 61\" fill=\"none\">\n\t<path d=\"M19.5745 19.0959C19.3483 18.8252 18.9603 18.7564 18.6548 18.9328C18.3493 19.1091 18.2149 19.4796 18.3361 19.8108L23.1677 33.0081C23.4038 33.6531 23.2099 34.377 22.6828 34.8176L11.9 43.8309C11.6293 44.0572 11.5605 44.4452 11.7369 44.7507C11.9133 45.0561 12.2837 45.1906 12.6149 45.0693L25.8122 40.2378C26.4572 40.0016 27.1811 40.1956 27.6217 40.7226L36.6351 51.5055C36.8613 51.7761 37.2493 51.8449 37.5548 51.6686C37.8603 51.4922 37.9947 51.1217 37.8734 50.7905L33.0419 37.5933C32.8057 36.9482 32.9997 36.2243 33.5268 35.7838L44.3096 26.7704C44.5802 26.5442 44.649 26.1561 44.4727 25.8507C44.2963 25.5452 43.9259 25.4108 43.5946 25.532L30.3974 30.3636C29.7523 30.5997 29.0284 30.4058 28.5879 29.8787L19.5745 19.0959Z\" fill=\"white\" stroke=\"#FF6B3C\" stroke-width=\"1.45154\" stroke-linejoin=\"round\"\/>\n\t<path d=\"M31.0694 4.12106C30.8432 3.85043 30.4552 3.78163 30.1497 3.958C29.8442 4.13436 29.7098 4.50482 29.8311 4.83604L32.0465 10.8874C32.2474 11.4362 32.0824 12.052 31.634 12.4268L26.6897 16.5597C26.4191 16.786 26.3503 17.174 26.5266 17.4795C26.703 17.7849 27.0735 17.9194 27.4047 17.7981L33.456 15.5827C34.0048 15.3818 34.6207 15.5468 34.9955 15.9952L39.1284 20.9395C39.3546 21.2101 39.7426 21.2789 40.0481 21.1025C40.3536 20.9262 40.488 20.5557 40.3668 20.2245L38.1513 14.1731C37.9504 13.6244 38.1154 13.0085 38.5638 12.6337L43.5081 8.5008C43.7787 8.27458 43.8475 7.88654 43.6712 7.58107C43.4948 7.2756 43.1244 7.14116 42.7931 7.26242L36.7418 9.47783C36.193 9.67874 35.5772 9.51373 35.2024 9.06535L31.0694 4.12106Z\" fill=\"white\" stroke=\"#FF6B3C\" stroke-width=\"1.45154\" stroke-linejoin=\"round\"\/>\n\t<path d=\"M6.01809 11.2218C5.79187 10.9512 5.40383 10.8824 5.09836 11.0587C4.79289 11.2351 4.65845 11.6056 4.77971 11.9368L6.30279 16.097C6.40802 16.3845 6.32159 16.7071 6.08673 16.9034L2.68758 19.7447C2.41695 19.9709 2.34815 20.359 2.52452 20.6645C2.70088 20.9699 3.07133 21.1044 3.40256 20.9831L7.56281 19.46C7.85026 19.3548 8.17283 19.4412 8.36915 19.6761L11.2105 23.0752C11.4367 23.3459 11.8248 23.4147 12.1302 23.2383C12.4357 23.0619 12.5701 22.6915 12.4489 22.3603L10.9258 18.2C10.8206 17.9126 10.907 17.59 11.1419 17.3937L14.541 14.5523C14.8116 14.3261 14.8804 13.9381 14.7041 13.6326C14.5277 13.3271 14.1573 13.1927 13.826 13.3139L9.66578 14.837C9.37833 14.9423 9.05575 14.8558 8.85943 14.621L6.01809 11.2218Z\" fill=\"white\" stroke=\"#FF6B3C\" stroke-width=\"1.45154\" stroke-linejoin=\"round\"\/>\n<\/svg>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"block mb1\">\n\t\t\t\t\t\t\t<span>\n\t\t\t\t\t\t\t\t(surtout \u00e0 nos c\u00f4t\u00e9s)\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"obi-cta-block__cta\">\n\t\t\t\t\t<a href=\"https:\/\/obypay.com\/contact\/\" class=\"btn btn--solid-white\">\n\tdemander une d\u00e9mo\n<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5f30553 elementor-widget elementor-widget-separator\" data-id=\"5f30553\" data-element_type=\"widget\" data-widget_type=\"separator.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div data-theme=\"cream1\" class=\"obi-separator\" style=\"--top: var(--x-cream1);--bottom: var(--x-cream1);--size: 1\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7fcdd36e elementor-widget elementor-widget-separator\" data-id=\"7fcdd36e\" data-element_type=\"widget\" data-widget_type=\"separator.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div data-theme=\"cream2\" class=\"obi-separator\" style=\"--top: var(--x-cream1);--bottom: var(--x-cream2);--size: 1\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-47fc9834 elementor-widget elementor-widget-success_stories_slider\" data-id=\"47fc9834\" data-element_type=\"widget\" data-widget_type=\"success_stories_slider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<section data-theme=\"cream2\" class=\"theme-cream2 relative oby-sss\">\n\t<div class=\"wrapper\">\n\t\t<div class=\"oby-sss__header mb6\">\n\t\t\t<h2 data-animate data-animation=\"fade-in-up\" class=\"mt3 t2 uppercase font-bold\">\n\n\t\t\t\tnos autres succ\u00e8s client\n\t\t\t<\/h2>\n\n\t\t\t<div data-animate data-animation=\"fade-in-up\">\n\t\t\t\t<a href=\"https:\/\/obypay.com\/succes-clients\/\" class=\"btn btn--orange\">\n\ttous les succ\u00e8s clients\n<\/a>\n\n\t\t\t<\/div>\n\t\t<\/div>\n\n\t\t<div data-animate data-animation=\"fade-in-up\" class=\"grid-slider grid-wrapper hide-sb\">\n\t\t\t<div class=\"grid-flex\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"grid-flex__item\">\n\t\t\t\t\t\t\t<article class=\"oby-ssc\">\n\t<div class=\"oby-ssc__container mb2\">\n\t\t<div class=\"img-rsp oby-ssc__image\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/07\/OBYPAY-02-HEAT-WEB-V2-frame-at-0m6s-1.webp\" alt=\"alt\" loading=\"lazy\" sizes=\"(max-width: 768px) 100vw, (max-width:1312px) 50vw, 650px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/07\/OBYPAY-02-HEAT-WEB-V2-frame-at-0m6s-1.webp 1920w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/07\/OBYPAY-02-HEAT-WEB-V2-frame-at-0m6s-1-300x169.webp 300w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/07\/OBYPAY-02-HEAT-WEB-V2-frame-at-0m6s-1-1024x576.webp 1024w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/07\/OBYPAY-02-HEAT-WEB-V2-frame-at-0m6s-1-768x432.webp 768w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/07\/OBYPAY-02-HEAT-WEB-V2-frame-at-0m6s-1-1536x864.webp 1536w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/07\/OBYPAY-02-HEAT-WEB-V2-frame-at-0m6s-1-18x10.webp 18w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/07\/OBYPAY-02-HEAT-WEB-V2-frame-at-0m6s-1-1440x810.webp 1440w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/07\/OBYPAY-02-HEAT-WEB-V2-frame-at-0m6s-1-1200x675.webp 1200w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/07\/OBYPAY-02-HEAT-WEB-V2-frame-at-0m6s-1-760x428.webp 760w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/07\/OBYPAY-02-HEAT-WEB-V2-frame-at-0m6s-1-480x270.webp 480w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/07\/OBYPAY-02-HEAT-WEB-V2-frame-at-0m6s-1-320x180.webp 320w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/07\/OBYPAY-02-HEAT-WEB-V2-frame-at-0m6s-1-160x90.webp 160w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/07\/OBYPAY-02-HEAT-WEB-V2-frame-at-0m6s-1-80x45.webp 80w\"\/>\n\t\t\t\t\t<div style=\"padding-bottom: 56.25%\"><\/div>\n\t\t\t<\/div>\n\n\t\t<div class=\"img-rsp oby-ssc__logo\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/03\/heat.png\" alt=\"alt\" loading=\"lazy\" sizes=\"200px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/03\/heat.png 372w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/03\/heat-300x184.png 300w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/03\/heat-320x196.png 320w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/03\/heat-160x98.png 160w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/03\/heat-80x49.png 80w\"\/>\n\t\t\t\t\t<div style=\"padding-bottom: 61.290322580645%\"><\/div>\n\t\t\t<\/div>\n\n\t<\/div>\n\t<div class=\"oby-ssc__header mb2\">\n\t\t<h3 class=\"mt4 t5 font-bold uppercase\">HEAT : une vision unique du Food Court \u00e0 Lyon<\/h3>\n\n\t\t\t\t\t<span class=\"oby-ssc__tag\">Food Court<\/span>\n\t\t\n\t<\/div>\n\t\t\t<div class=\"small-txt font-regular\"><p>Optimiser la gestion des flux de commandes pour simplifier le travail des \u00e9quipes, tout en am\u00e9liorant le parcours client, gr\u00e2ce \u00e0 une interface unique.<\/p>\n<\/div>\n\t\n\t<div>\n\t\t<a href=\"https:\/\/obypay.com\/en\/success-stories\/heat-food-court-chooses-obypay\/\" class=\"link-trick\">\n\t\n<\/a>\n\n\t<\/div>\n<\/article>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"grid-flex__item\">\n\t\t\t\t\t\t\t<article class=\"oby-ssc\">\n\t<div class=\"oby-ssc__container mb2\">\n\t\t<div class=\"img-rsp oby-ssc__image\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/02\/1V9A6572.jpg\" alt=\"alt\" loading=\"lazy\" sizes=\"(max-width: 768px) 100vw, (max-width:1312px) 50vw, 650px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/02\/1V9A6572.jpg 680w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/02\/1V9A6572-300x183.jpg 300w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/02\/1V9A6572-18x12.jpg 18w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/02\/1V9A6572-480x293.jpg 480w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/02\/1V9A6572-320x195.jpg 320w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/02\/1V9A6572-160x98.jpg 160w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/02\/1V9A6572-80x49.jpg 80w\"\/>\n\t\t\t\t\t<div style=\"padding-bottom: 61.029411764706%\"><\/div>\n\t\t\t<\/div>\n\n\t\t<div class=\"img-rsp oby-ssc__logo\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/03\/rocknroll.png\" alt=\"alt\" loading=\"lazy\" sizes=\"200px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/03\/rocknroll.png 284w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/03\/rocknroll-150x150.png 150w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/03\/rocknroll-160x160.png 160w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/03\/rocknroll-80x80.png 80w\"\/>\n\t\t\t\t\t<div style=\"padding-bottom: 100%\"><\/div>\n\t\t\t<\/div>\n\n\t<\/div>\n\t<div class=\"oby-ssc__header mb2\">\n\t\t<h3 class=\"mt4 t5 font-bold uppercase\">Pock\u2019n\u2019Roll : la n\u00e9o-restauration healthy et rapide<\/h3>\n\n\t\t\t\t\t<span class=\"oby-ssc__tag\">Borne de commande<\/span>\n\t\t\n\t<\/div>\n\t\t\t<div class=\"small-txt font-regular\"><p>Simplifier le parcours client, optimiser le flux de commandes et am\u00e9liorer la fid\u00e9lit\u00e9 gr\u00e2ce \u00e0 une solution unique et compl\u00e8te.<\/p>\n<\/div>\n\t\n\t<div>\n\t\t<a href=\"https:\/\/obypay.com\/en\/success-stories\/how-pockn-roll-restaurant-streamlined-customer-journey-with-obypay\/\" class=\"link-trick\">\n\t\n<\/a>\n\n\t<\/div>\n<\/article>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"grid-flex__item\">\n\t\t\t\t\t\t\t<article class=\"oby-ssc\">\n\t<div class=\"oby-ssc__container mb2\">\n\t\t<div class=\"img-rsp oby-ssc__image\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/03\/20220720_143338-scaled-1.jpg\" alt=\"alt\" loading=\"lazy\" sizes=\"(max-width: 768px) 100vw, (max-width:1312px) 50vw, 650px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/03\/20220720_143338-scaled-1.jpg 1920w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/03\/20220720_143338-scaled-1-300x169.jpg 300w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/03\/20220720_143338-scaled-1-1024x578.jpg 1024w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/03\/20220720_143338-scaled-1-768x433.jpg 768w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/03\/20220720_143338-scaled-1-1536x866.jpg 1536w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/03\/20220720_143338-scaled-1-18x10.jpg 18w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/03\/20220720_143338-scaled-1-1440x812.jpg 1440w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/03\/20220720_143338-scaled-1-1200x677.jpg 1200w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/03\/20220720_143338-scaled-1-760x429.jpg 760w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/03\/20220720_143338-scaled-1-480x271.jpg 480w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/03\/20220720_143338-scaled-1-320x181.jpg 320w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/03\/20220720_143338-scaled-1-160x90.jpg 160w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/03\/20220720_143338-scaled-1-80x45.jpg 80w\"\/>\n\t\t\t\t\t<div style=\"padding-bottom: 56.40625%\"><\/div>\n\t\t\t<\/div>\n\n\t\t<div class=\"img-rsp oby-ssc__logo\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/03\/palmito.png\" alt=\"alt\" loading=\"lazy\" sizes=\"200px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/03\/palmito.png 446w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/03\/palmito-300x86.png 300w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/03\/palmito-320x92.png 320w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/03\/palmito-160x46.png 160w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/03\/palmito-80x23.png 80w\"\/>\n\t\t\t\t\t<div style=\"padding-bottom: 28.699551569507%\"><\/div>\n\t\t\t<\/div>\n\n\t<\/div>\n\t<div class=\"oby-ssc__header mb2\">\n\t\t<h3 class=\"mt4 t5 font-bold uppercase\">Palmito : le Food Market \u00e0 l\u2019esprit \u201cAloha\u201d<\/h3>\n\n\t\t\t\t\t<span class=\"oby-ssc__tag\">Borne de commande<\/span>\n\t\t\n\t<\/div>\n\t\t\t<div class=\"small-txt font-regular\"><p>Comment le Food Court Palmito a simplifi\u00e9 le parcours client et optimis\u00e9 la gestion des commandes gr\u00e2ce \u00e0 la commande et au paiement multi-enseignes.<\/p>\n<\/div>\n\t\n\t<div>\n\t\t<a href=\"https:\/\/obypay.com\/en\/success-stories\/multi-brand-ordering-and-payment-food-court\/\" class=\"link-trick\">\n\t\n<\/a>\n\n\t<\/div>\n<\/article>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"grid-flex__item\">\n\t\t\t\t\t\t\t<article class=\"oby-ssc\">\n\t<div class=\"oby-ssc__container mb2\">\n\t\t<div class=\"img-rsp oby-ssc__image\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/04\/OBYPAY-KK-V2-frame-at-0m9s.jpg\" alt=\"alt\" loading=\"lazy\" sizes=\"(max-width: 768px) 100vw, (max-width:1312px) 50vw, 650px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/04\/OBYPAY-KK-V2-frame-at-0m9s.jpg 1920w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/04\/OBYPAY-KK-V2-frame-at-0m9s-300x169.jpg 300w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/04\/OBYPAY-KK-V2-frame-at-0m9s-1024x576.jpg 1024w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/04\/OBYPAY-KK-V2-frame-at-0m9s-768x432.jpg 768w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/04\/OBYPAY-KK-V2-frame-at-0m9s-1536x864.jpg 1536w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/04\/OBYPAY-KK-V2-frame-at-0m9s-18x10.webp 18w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/04\/OBYPAY-KK-V2-frame-at-0m9s-1440x810.jpg 1440w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/04\/OBYPAY-KK-V2-frame-at-0m9s-1200x675.jpg 1200w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/04\/OBYPAY-KK-V2-frame-at-0m9s-760x428.jpg 760w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/04\/OBYPAY-KK-V2-frame-at-0m9s-480x270.jpg 480w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/04\/OBYPAY-KK-V2-frame-at-0m9s-320x180.jpg 320w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/04\/OBYPAY-KK-V2-frame-at-0m9s-160x90.jpg 160w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/04\/OBYPAY-KK-V2-frame-at-0m9s-80x45.jpg 80w\"\/>\n\t\t\t\t\t<div style=\"padding-bottom: 56.25%\"><\/div>\n\t\t\t<\/div>\n\n\t\t<div class=\"img-rsp oby-ssc__logo\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/04\/Obypay-partenaire-Krispy-Kreme-borne-de-commande-restaurant-logo-succes-client.png\" alt=\"alt\" loading=\"lazy\" sizes=\"200px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/04\/Obypay-partenaire-Krispy-Kreme-borne-de-commande-restaurant-logo-succes-client.png 860w, 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class=\"link-trick\">\n\t\n<\/a>\n\n\t<\/div>\n<\/article>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"grid-flex__item\">\n\t\t\t\t\t\t\t<article class=\"oby-ssc\">\n\t<div class=\"oby-ssc__container mb2\">\n\t\t<div class=\"img-rsp oby-ssc__image\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/09\/Beers-Corner-Brasserie-Franchise-Obypay-13-scaled.jpg\" alt=\"alt\" loading=\"lazy\" sizes=\"(max-width: 768px) 100vw, (max-width:1312px) 50vw, 650px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/09\/Beers-Corner-Brasserie-Franchise-Obypay-13-scaled.jpg 2560w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/09\/Beers-Corner-Brasserie-Franchise-Obypay-13-300x200.jpg 300w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/09\/Beers-Corner-Brasserie-Franchise-Obypay-13-1024x681.jpg 1024w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/09\/Beers-Corner-Brasserie-Franchise-Obypay-13-768x511.jpg 768w, 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https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/09\/Beers-Corner-Brasserie-Franchise-Obypay-13-320x213.jpg 320w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/09\/Beers-Corner-Brasserie-Franchise-Obypay-13-160x106.jpg 160w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/09\/Beers-Corner-Brasserie-Franchise-Obypay-13-80x53.jpg 80w\"\/>\n\t\t\t\t\t<div style=\"padding-bottom: 66.5234375%\"><\/div>\n\t\t\t<\/div>\n\n\t\t<div class=\"img-rsp oby-ssc__logo\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/09\/Beers-Corner-franchise-digitale-obypay-logo-succes-client.png\" alt=\"alt\" loading=\"lazy\" sizes=\"200px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/09\/Beers-Corner-franchise-digitale-obypay-logo-succes-client.png 372w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/09\/Beers-Corner-franchise-digitale-obypay-logo-succes-client-300x185.png 300w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/09\/Beers-Corner-franchise-digitale-obypay-logo-succes-client-18x12.png 18w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/09\/Beers-Corner-franchise-digitale-obypay-logo-succes-client-320x198.png 320w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/09\/Beers-Corner-franchise-digitale-obypay-logo-succes-client-160x99.png 160w, https:\/\/obypay.com\/wp-json\/images\/v1\/2024\/09\/Beers-Corner-franchise-digitale-obypay-logo-succes-client-80x49.png 80w\"\/>\n\t\t\t\t\t<div style=\"padding-bottom: 61.827956989247%\"><\/div>\n\t\t\t<\/div>\n\n\t<\/div>\n\t<div class=\"oby-ssc__header mb2\">\n\t\t<h3 class=\"mt4 t5 font-bold uppercase\">Beer\u2019s Corner : le service client au c\u0153ur de son d\u00e9veloppement<\/h3>\n\n\t\t\t\t\t<span class=\"oby-ssc__tag\">Franchise<\/span>\n\t\t\n\t<\/div>\n\t\t\t<div class=\"small-txt font-regular\"><p>Centraliser les op\u00e9rations et fluidifier l'exp\u00e9rience client gr\u00e2ce au menu QR Code, au paiement int\u00e9gr\u00e9 et au programme de fid\u00e9lit\u00e9 multi-sites d'Obypay.<\/p>\n<\/div>\n\t\n\t<div>\n\t\t<a href=\"https:\/\/obypay.com\/en\/success-stories\/beers-corner-customer-service-core-franchise-development\/\" class=\"link-trick\">\n\t\n<\/a>\n\n\t<\/div>\n<\/article>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\n\t<\/div>\n<\/section>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-18486b22 elementor-widget elementor-widget-separator\" data-id=\"18486b22\" data-element_type=\"widget\" data-widget_type=\"separator.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div data-theme=\"cream2\" class=\"obi-separator\" style=\"--top: var(--x-cream2);--bottom: var(--x-cream2);--size: 2\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"featured_media":2526,"template":"","success_story_category":[27],"success_story_sector":[25],"class_list":["post-2524","success_story","type-success_story","status-publish","has-post-thumbnail","hentry","success_story_category-click-collect","success_story_sector-boulangerie"],"acf":[],"_links":{"self":[{"href":"https:\/\/obypay.com\/en\/wp-json\/wp\/v2\/success_story\/2524","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/obypay.com\/en\/wp-json\/wp\/v2\/success_story"}],"about":[{"href":"https:\/\/obypay.com\/en\/wp-json\/wp\/v2\/types\/success_story"}],"version-history":[{"count":0,"href":"https:\/\/obypay.com\/en\/wp-json\/wp\/v2\/success_story\/2524\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/obypay.com\/en\/wp-json\/wp\/v2\/media\/2526"}],"wp:attachment":[{"href":"https:\/\/obypay.com\/en\/wp-json\/wp\/v2\/media?parent=2524"}],"wp:term":[{"taxonomy":"success_story_category","embeddable":true,"href":"https:\/\/obypay.com\/en\/wp-json\/wp\/v2\/success_story_category?post=2524"},{"taxonomy":"success_story_sector","embeddable":true,"href":"https:\/\/obypay.com\/en\/wp-json\/wp\/v2\/success_story_sector?post=2524"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}