{"id":12813,"date":"2026-06-26T09:03:48","date_gmt":"2026-06-26T09:03:48","guid":{"rendered":"https:\/\/obypay.com\/?p=12813"},"modified":"2026-06-26T09:03:49","modified_gmt":"2026-06-26T09:03:49","slug":"gamification-restaurant-idees-marketing-fideliser-clients","status":"publish","type":"post","link":"https:\/\/obypay.com\/en\/blog\/restaurant-gamification-marketing-ideas-customer-loyalty\/","title":{"rendered":"Gamification restaurant : 3 id\u00e9es marketing pour fid\u00e9liser vos clients"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"12813\" class=\"elementor elementor-12813\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-078bb13 e-flex e-con-boxed e-con e-parent\" data-id=\"078bb13\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ed6b6ec elementor-widget elementor-widget-article_body\" data-id=\"ed6b6ec\" data-element_type=\"widget\" data-widget_type=\"article_body.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<article data-theme=\"light\" class=\"oby-article-body theme-cream1\">\n\t<div class=\"wrapper\">\n\n\t\t<div class=\"mb4\">\n\t\t\t<ol itemscope itemtype=\"https:\/\/schema.org\/BreadcrumbList\" class=\"oby-breadcrumbs\">\n\t\t\t<li itemprop=\"itemListElement\" itemtype=\"https:\/\/schema.org\/ListItem\" itemscope>\n\t\t\t<meta itemprop=\"position\" content=\"1\"\/>\n\t\t\t<a \n\t\t\t\titemscope\titemprop=\"item\" \n\t\t\t\titemtype=\"https:\/\/schema.org\/WebPage\" \n\t\t\t\titemid=\"https:\/\/obypay.com\/en\/case-studies\/\" \n\t\t\t\thref=\"https:\/\/obypay.com\/en\/case-studies\/\" \n\t\t\t\tclass=\"x-small-txt  font-medium\"\n\t\t\t>\n\t\t\t\t<span itemprop=\"name\">Success Stories<\/span>\n\t\t\t<\/a>\n\t\t<\/li>\n\t\t\t<li itemprop=\"itemListElement\" itemtype=\"https:\/\/schema.org\/ListItem\" itemscope>\n\t\t\t<meta itemprop=\"position\" content=\"2\"\/>\n\t\t\t<a \n\t\t\t\titemscope\titemprop=\"item\" \n\t\t\t\titemtype=\"https:\/\/schema.org\/WebPage\" \n\t\t\t\titemid=\"\" \n\t\t\t\thref=\"\" \n\t\t\t\tclass=\"x-small-txt font-regular x-orange\"\n\t\t\t>\n\t\t\t\t<span itemprop=\"name\"><\/span>\n\t\t\t<\/a>\n\t\t<\/li>\n\t<\/ol>\n\n\t\t<\/div>\n\t\t<div class=\"oby-article-body__tags mb4\">\n\t\t\t\t\t<\/div>\n\t\t<h1 class=\"mb2 mt4 t2 uppercase font-bold mb3\"><\/h1>\n\t\t\t\t\n\n\t\t\t\t\t<div class=\"img-rsp mb4\">\n\t<\/div>\n\n\t\t\n\t\t<div class=\"oby-article-body__grid grid-flex\">\n\t\t\t<div class=\"grid-flex__item md3 lg3\">\n\t\t\t\t<div class=\"oby-article-body__aside\">\n\t\t\t\t\t<div class=\"oby-summary mb5\">\n\n\t\t\t\t\t\t<span class=\"block uppercase font-bold mb2 txt obvi\">\n\t\t\t\t\t\t\tContents\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t<a href=\"#article-title-1\" class=\"x-small-txt font-regular i-120 block active\">\n\t\t\t\t\t\t\t\t\t\tQu\u2019est-ce que la gamification ?\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t<a href=\"#article-title-2\" class=\"x-small-txt font-regular i-120 block\">\n\t\t\t\t\t\t\t\t\t\t Pourquoi la gamification fonctionne bien en restauration ?\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t<a href=\"#article-title-3\" class=\"x-small-txt font-regular i-120 block\">\n\t\t\t\t\t\t\t\t\t\t01. La roue de la fortune pour cr\u00e9er une r\u00e9compense imm\u00e9diate\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t<a href=\"#article-title-4\" class=\"x-small-txt font-regular i-120 block\">\n\t\t\t\t\t\t\t\t\t\t02. Les pronostics sportifs pour animer sur les temps forts \n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t<a href=\"#article-title-5\" class=\"x-small-txt font-regular i-120 block\">\n\t\t\t\t\t\t\t\t\t\t03. Les d\u00e9fis mensuels pour challenger\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t<a href=\"#article-title-6\" class=\"x-small-txt font-regular i-120 block\">\n\t\t\t\t\t\t\t\t\t\t Int\u00e9grez la gamification \u00e0 votre programme de fid\u00e9lit\u00e9 d\u00e8s maintenant\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<span class=\"block uppercase font-bold mb2 txt obvi\">\n\t\t\t\t\t\tShare this article\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<div class=\"oby-article-body__socials\">\n\t\t\t\t\t\t<button onclick=\"copyLink(this)\" data-link=\"\">\n\t\t\t\t\t\t\t<svg width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n\t<path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M20.9999 7.66008V8.00008C21.0007 9.06616 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rel=\"noopener\">\n\t\t\t\t\t\t\t<svg width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n\t<path d=\"M16.5 6H13.5C12.9477 6 12.5 6.44772 12.5 7V10H16.5C16.6137 9.99748 16.7216 10.0504 16.7892 10.1419C16.8568 10.2334 16.8758 10.352 16.84 10.46L16.1 12.66C16.0318 12.8619 15.8431 12.9984 15.63 13H12.5V20.5C12.5 20.7761 12.2761 21 12 21H9.5C9.22386 21 9 20.7761 9 20.5V13H7.5C7.22386 13 7 12.7761 7 12.5V10.5C7 10.2239 7.22386 10 7.5 10H9V7C9 4.79086 10.7909 3 13 3H16.5C16.7761 3 17 3.22386 17 3.5V5.5C17 5.77614 16.7761 6 16.5 6Z\" fill=\"#130401\"\/>\n<\/svg>\n\n\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<script>;(function () {\n  window.copyLink = function (element) {\n    navigator.clipboard.writeText(element.dataset.link)\n  }\n})()\n<\/script>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<div id=\"article-body\" class=\"grid-flex__item md9 lg9\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><b>La restauration a toujours jou&eacute; avec le jeu.<\/b><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Avant le digital, il y avait d&eacute;j&agrave; les tickets &agrave; gratter, les cartes &agrave; collectionner, les tirages au sort ou les animations en salle. <\/span><b>Divers formats pour une m&ecirc;me logique : attirer l&rsquo;attention, faire participer les clients et cr&eacute;er un rendez-vous autour d&rsquo;une enseigne.<\/b><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Pourquoi ? Car personne n&rsquo;est insensible &agrave; l&rsquo;id&eacute;e de gagner quelque chose.&nbsp;<\/span><\/p><p class=\"small-txt font-regular\"><b>En s&rsquo;inspirant des codes du <\/b><b>gaming<\/b><b> (le d&eacute;fi, la r&eacute;compense, la progression et la surprise) la gamification transforme une interaction classique en action engageante.<\/b><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Et ce qui a chang&eacute; ces derni&egrave;res ann&eacute;es, c&rsquo;est la fa&ccedil;on de l&rsquo;activer. <\/span><b>Gr&acirc;ce au digital, ces m&eacute;caniques peuvent s&rsquo;int&eacute;grer directement au parcours client : au moment de <\/b><a href=\"https:\/\/obypay.com\/en\/order-and-payment\/\" target=\"_blank\" rel=\"noopener\"><b>order<\/b><\/a><b>, de rejoindre un <\/b><a href=\"https:\/\/obypay.com\/en\/loyalty\/loyalty-program-restaurant\/\" target=\"_blank\" rel=\"noopener\"><b>loyalty program<\/b><\/a><b> ou de recevoir une <\/b><a href=\"https:\/\/obypay.com\/en\/loyalty\/restaurant-marketing-campaigns\/\" target=\"_blank\" rel=\"noopener\"><b>offre personnalis&eacute;e par mail<\/b><\/a><b>.<\/b><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">C&rsquo;est aussi ce qui rend la gamification plus accessible aujourd&rsquo;hui. <\/span><b>Elle n&rsquo;est plus r&eacute;serv&eacute;e aux grandes cha&icirc;nes ni aux gros budgets marketing.<\/b><span style=\"font-weight: 400;\"> Du <\/span><a href=\"https:\/\/obypay.com\/en\/fast-food\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">fast food<\/span><\/a><span style=\"font-weight: 400;\"> to the <\/span><a href=\"https:\/\/obypay.com\/en\/bakeries\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">bakery<\/span><\/a><span style=\"font-weight: 400;\">, du <\/span><a href=\"https:\/\/obypay.com\/en\/order-and-payment\/digital-solution-food-court\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">food court<\/span><\/a><span style=\"font-weight: 400;\"> au <\/span><a href=\"https:\/\/obypay.com\/en\/traditional-restaurant\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">traditional restaurant<\/span><\/a><span style=\"font-weight: 400;\">, jusqu&rsquo;aux <\/span><a href=\"https:\/\/obypay.com\/en\/entertainment-complex\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">leisure complexes<\/span><\/a><span style=\"font-weight: 400;\"> o&ugrave; l&rsquo;exp&eacute;rience compte autant que l&rsquo;assiette, ces m&eacute;caniques peuvent s&rsquo;adapter &agrave; des concepts tr&egrave;s diff&eacute;rents.<\/span><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">On vous montre comment, avec 3 id&eacute;es marketing &agrave; tester dans votre restaurant.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-1\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h2 class=\"uppercase font-bold mt3 t3\">\n\t\t\t\t\t\t\t\t\tQu\u2019est-ce que la gamification ?\n\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><b>La gamification consiste &agrave; int&eacute;grer des m&eacute;caniques de jeu dans une exp&eacute;rience qui, &agrave; la base, n&rsquo;est pas un jeu.<\/b><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">On la retrouve dans de nombreux secteurs : applications de sport, formation, e-commerce, banque, assurances, ressources humaines, mobilit&eacute;&hellip; <\/span><b>Peu importe le secteur, la gamification sert &agrave; encourager une action pr&eacute;cise gr&acirc;ce &agrave; une m&eacute;canique plus stimulante qu&rsquo;une promotion classique ou une relance commerciale.&nbsp;<\/b><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">La gamification ne se r&eacute;sume pas &agrave; ajouter du &laquo; fun &raquo; pour rendre une op&eacute;ration plus sympathique.&nbsp;<\/span><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Pour fonctionner, elle repose sur 4 piliers :<\/span><\/p><ol><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Un objectif clair :<\/b><span style=\"font-weight: 400;\"> quelle action voulez-vous encourager ? Une inscription, un achat, une visite, une participation, une recommandation&hellip;<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Une r&egrave;gle simple :<\/b><span style=\"font-weight: 400;\"> la personne doit comprendre rapidement ce qu&rsquo;elle doit faire, comment participer et ce qu&rsquo;elle peut obtenir.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Une r&eacute;compense motivante :<\/b><span style=\"font-weight: 400;\"> le gain doit donner envie de participer, sans forc&eacute;ment &ecirc;tre &eacute;norme. Il doit surtout avoir de la valeur pour la personne cibl&eacute;e.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Une progression visible :<\/b><span style=\"font-weight: 400;\"> la personne doit sentir qu&rsquo;elle avance vers quelque chose : un avantage, un palier, un statut, une r&eacute;compense ou un objectif atteint.<\/span><\/li><\/ol>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-2\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h2 class=\"uppercase font-bold mt3 t3\">\n\t\t\t\t\t\t\t\t\t Pourquoi la gamification fonctionne bien en restauration ?\n\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-3\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h3 class=\"uppercase font-bold mt5 t5\">\n\t\t\t\t\t\t\t\t\t Vos clients ont d\u00e9j\u00e0 leurs petites habitudes \n\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><b>La restauration repose beaucoup sur la r&eacute;p&eacute;tition.<\/b><span style=\"font-weight: 400;\"> On va toujours dans la m&ecirc;me boulangerie parce qu&rsquo;on est fan de leurs chouquettes. On commence difficilement la semaine sans le caf&eacute; du <\/span><a href=\"https:\/\/obypay.com\/en\/bars-pubs-cafes\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">coffee shop<\/span><\/a><span style=\"font-weight: 400;\"> en bas de la maison. Tous les vendredis, c&rsquo;est burger au fast-food en face du bureau.<\/span><\/p><p class=\"small-txt font-regular\"><b>Mais une habitude seule ne cr&eacute;e pas toujours de l&rsquo;engagement.<\/b><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">&#10140; Un client peut revenir souvent sans jamais rejoindre votre <\/span><a href=\"https:\/\/obypay.com\/en\/loyalty\/loyalty-program-restaurant\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">loyalty program<\/span><\/a><span style=\"font-weight: 400;\">. <\/span><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\">&#10140; Commander r&eacute;guli&egrave;rement sans tester vos nouveaut&eacute;s. <\/span><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\">&#10140; Passer devant votre restaurant chaque semaine sans penser &agrave; <\/span><a href=\"https:\/\/obypay.com\/en\/order-and-payment\/click-and-delivery-restaurant\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">commander en ligne<\/span><\/a><span style=\"font-weight: 400;\">. <\/span><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\">&#10140; Aimer votre marque sans la suivre sur les r&eacute;seaux sociaux.<\/span><\/p><p class=\"small-txt font-regular\"><b>La gamification donne plus de poids &agrave; ces comportements d&eacute;j&agrave; pr&eacute;sents.<\/b><span> Elle transforme une visite ou une commande en action suivie, avec une bonne raison d&rsquo;aller plus loin : d&eacute;bloquer un avantage, terminer un d&eacute;fi ou utiliser une r&eacute;compense.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-4\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h3 class=\"uppercase font-bold mt5 t5\">\n\t\t\t\t\t\t\t\t\tChaque temps fort peut devenir une animation marketing \n\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Matchs, vacances, f&ecirc;tes locales, rentr&eacute;e, Halloween, <\/span><a href=\"https:\/\/obypay.com\/en\/blog\/customer-birthday-first-loyalty-campaign\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">anniversaires<\/span><\/a><span style=\"font-weight: 400;\">, lancement d&rsquo;une nouvelle carte, <\/span><a href=\"https:\/\/obypay.com\/en\/blog\/8-effective-ideas-to-nail-your-restaurant-opening-night\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">ouverture d&rsquo;un point de vente<\/span><\/a><span style=\"font-weight: 400;\">, p&eacute;riode creuse&hellip; Chaque moment peut devenir un pr&eacute;texte pour animer la relation client.<\/span><\/p><p class=\"small-txt font-regular\"><b>La gamification permet de transformer ces temps forts en op&eacute;rations plus participatives.<\/b><span style=\"font-weight: 400;\"> Au lieu de communiquer uniquement sur une offre, le restaurant peut inviter ses clients &agrave; jouer, voter, pronostiquer, relever un d&eacute;fi ou tenter de d&eacute;bloquer un avantage.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-5\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h3 class=\"uppercase font-bold mt5 t5\">\n\t\t\t\t\t\t\t\t\t Les m\u00e9caniques de jeu s\u2019int\u00e8grent facilement au parcours client \n\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Il faut toujours garder &agrave; l&rsquo;esprit que le client n&rsquo;est initialement pas venu pour jouer. <\/span><b>Il vient commander un caf&eacute; avant d&rsquo;aller travailler, d&eacute;jeuner pendant sa pause ou r&eacute;cup&eacute;rer son repas avant de rentrer.<\/b><span style=\"font-weight: 400;\"> Son attention est d&eacute;j&agrave; prise : choisir vite, payer, repartir.<\/span><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">La gamification fonctionne bien en restauration parce qu&rsquo;elle peut se greffer sur des moments d&eacute;j&agrave; existants.<\/span><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Le client commande sur une <\/span><a href=\"https:\/\/obypay.com\/en\/order-and-payment\/restaurant-ordering-kiosk\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">terminal<\/span><\/a><span style=\"font-weight: 400;\">, scanne un <\/span><a href=\"https:\/\/obypay.com\/en\/order-and-payment\/table-ordering-feature\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">QR Code &agrave; table<\/span><\/a><span style=\"font-weight: 400;\">, passe par la commande en <\/span><a href=\"https:\/\/obypay.com\/en\/order-and-payment\/click-and-collect\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Click &amp; Collect<\/span><\/a><span style=\"font-weight: 400;\">, consulte son espace fid&eacute;lit&eacute;, re&ccedil;oit <\/span><a href=\"https:\/\/obypay.com\/en\/loyalty\/restaurant-marketing-campaigns\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">un e-mail ou un SMS<\/span><\/a><span style=\"font-weight: 400;\">. Autant de points de contact o&ugrave; une m&eacute;canique peut facilement &ecirc;tre ajout&eacute;e sans perturber son parcours.<\/span><\/p><p class=\"small-txt font-regular\"><b>C&rsquo;est ce qui fait la diff&eacute;rence avec une animation isol&eacute;e en restaurant.<\/b><span style=\"font-weight: 400;\"> Une op&eacute;ration papier, une urne ou une grande roue en salle peuvent cr&eacute;er de l&rsquo;attention, mais elles demandent souvent une organisation &agrave; part. <\/span><b>Quand la m&eacute;canique est int&eacute;gr&eacute;e au parcours, le client n&rsquo;a pas d&rsquo;effort suppl&eacute;mentaire &agrave; faire.<\/b><span style=\"font-weight: 400;\"> Il voit l&rsquo;op&eacute;ration pendant sa commande, comprend vite ce qu&rsquo;il peut gagner et participe dans la continuit&eacute; de son parcours.&nbsp;<\/span><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Pour le restaurant, l&rsquo;op&eacute;ration gagne aussi en int&eacute;r&ecirc;t. <\/span><b>Reli&eacute;e &agrave; un compte fid&eacute;lit&eacute;, une commande en ligne ou une campagne de relance, elle ne sert pas seulement &agrave; cr&eacute;er de l&rsquo;animation, mais de <\/b><a href=\"https:\/\/obypay.com\/en\/features\/history-of-competition-entries\/\" target=\"_blank\" rel=\"noopener\"><b>suivre les participations<\/b><\/a><b>, les r&eacute;compenses utilis&eacute;es et les retours apr&egrave;s l&rsquo;op&eacute;ration.&nbsp;<\/b><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-6\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h2 class=\"uppercase font-bold mt3 t3\">\n\t\t\t\t\t\t\t\t\t01. La roue de la fortune pour cr\u00e9er une r\u00e9compense imm\u00e9diate\n\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><b>Visit <\/b><a href=\"https:\/\/obypay.com\/en\/features\/gamification-catering-loyalty\/\" target=\"_blank\" rel=\"noopener\"><b>wheel of fortune<\/b><\/a><b> est l&rsquo;une des m&eacute;caniques de gamification les plus simples &agrave; comprendre : <\/b><span style=\"font-weight: 400;\">le client r&eacute;alise une action, lance la roue, puis d&eacute;couvre imm&eacute;diatement ce qu&rsquo;il a gagn&eacute;. <\/span><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\">La roue sert de d&eacute;clencheur : <\/span><span style=\"font-weight: 400;\"><br><\/span><b>&#10140; Vous voulez <\/b><a href=\"https:\/\/obypay.com\/en\/loyalty\/customer-reviews\/\" target=\"_blank\" rel=\"noopener\"><b>collecter plus d&rsquo;avis clients<\/b><\/a><b> ?<\/b><span style=\"font-weight: 400;\"> Le client laisse son avis, puis tente de gagner une boisson, un dessert ou des points bonus.<\/span><\/p><p class=\"small-txt font-regular\"><b>&#10140; Vous voulez <\/b><a href=\"https:\/\/obypay.com\/en\/loyalty\/restaurant-customer-database\/\" target=\"_blank\" rel=\"noopener\"><b>d&eacute;velopper votre base de donn&eacute;es<\/b><\/a><b> ?<\/b><span style=\"font-weight: 400;\"> Il cr&eacute;e son compte fid&eacute;lit&eacute;, puis acc&egrave;de &agrave; une r&eacute;compense imm&eacute;diate.<\/span><\/p><p class=\"small-txt font-regular\"><b>&#10140; Vous voulez faire grandir votre communaut&eacute; sur les r&eacute;seaux sociaux ?<\/b><span style=\"font-weight: 400;\"> Il s&rsquo;abonne &agrave; votre compte, puis participe &agrave; l&rsquo;op&eacute;ration.<\/span><\/p><p class=\"small-txt font-regular\"><b>La roue de la fortune peut aussi servir &agrave; pr&eacute;parer une prochaine visite. <\/b><span style=\"font-weight: 400;\">Certains gains peuvent &ecirc;tre utilis&eacute;s tout de suite, d&rsquo;autres plus tard : une remise valable pendant 7 jours, un bonus fid&eacute;lit&eacute; &agrave; d&eacute;bloquer &agrave; la prochaine commande, une surprise &agrave; r&eacute;cup&eacute;rer en restaurant.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"img-rsp oby-post-img\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/11\/gamification.png\" alt=\"gamification principle in foodservice for loyal customers\" loading=\"lazy\" sizes=\"(max-width: 768px) 100vw,(max-width: 1312px) 75vw, 700px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/11\/gamification.png 1280w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/11\/gamification-300x169.png 300w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/11\/gamification-1024x576.png 1024w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/11\/gamification-768x432.png 768w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/11\/gamification-18x10.png 18w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/11\/gamification-1200x675.png 1200w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/11\/gamification-760x428.png 760w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/11\/gamification-480x270.png 480w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/11\/gamification-320x180.png 320w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/11\/gamification-160x90.png 160w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/11\/gamification-80x45.png 80w\"\/>\n\t\t\t\t\t<div style=\"padding-bottom: 56.25%\"><\/div>\n\t\t\t<\/div>\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-7\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h2 class=\"uppercase font-bold mt3 t3\">\n\t\t\t\t\t\t\t\t\t02. Les pronostics sportifs pour animer sur les temps forts \n\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Vous diffusez des matchs dans votre &eacute;tablissement ? <\/span><b>Visit <\/b><a href=\"https:\/\/obypay.com\/en\/features\/betting-matches\/\" target=\"_blank\" rel=\"noopener\"><b>pronostics sportifs<\/b><\/a><b> peuvent transformer ces soir&eacute;es en rendez-vous communautaires.<\/b><\/p><p class=\"small-txt font-regular\"><b>Vos clients pronostiquent le r&eacute;sultat d&rsquo;un match directement depuis le <\/b><a href=\"https:\/\/obypay.com\/en\/order-and-payment\/table-ordering-feature\/\" target=\"_blank\" rel=\"noopener\"><b>QR Code de prise de commande &agrave; table<\/b><\/a><b>. <\/b><span style=\"font-weight: 400;\">S&rsquo;ils voient juste, ils remportent une r&eacute;compense : points fid&eacute;lit&eacute;, remise, produit offert ou avantage &agrave; utiliser lors d&rsquo;une prochaine visite.<\/span><\/p><p class=\"small-txt font-regular\"><b>Cette m&eacute;canique fonctionne aussi pour les temps forts ponctuels :<\/b><span style=\"font-weight: 400;\"> Coupe du monde, Euro, Jeux Olympiques, Ligue des Champions, Tournoi des 6 Nations&hellip; Chaque &eacute;v&eacute;nement peut devenir une occasion de faire revenir vos clients.<\/span><\/p><p class=\"small-txt font-regular\"><b>Want to find out more?<\/b><span style=\"font-weight: 400;\"> See our resource \u279c <\/span><a href=\"https:\/\/obypay.com\/en\/blog\/increase-restaurant-revenue-sporting-events\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Comp&eacute;titions sportives en restauration : 5 strat&eacute;gies pour booster vos ventes<\/span><\/a><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"img-rsp oby-post-img\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/MATCH.png\" alt=\"fonctionnnalit\u00e9 de gamification pour pouvoir parier sur des matchs de foot\" loading=\"lazy\" sizes=\"(max-width: 768px) 100vw,(max-width: 1312px) 75vw, 700px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/MATCH.png 1280w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/MATCH-300x169.png 300w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/MATCH-1024x576.png 1024w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/MATCH-768x432.png 768w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/MATCH-18x10.png 18w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/MATCH-1200x675.png 1200w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/MATCH-760x428.png 760w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/MATCH-480x270.png 480w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/MATCH-320x180.png 320w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/MATCH-160x90.png 160w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/MATCH-80x45.png 80w\"\/>\n\t\t\t\t\t<div style=\"padding-bottom: 56.25%\"><\/div>\n\t\t\t<\/div>\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-8\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h2 class=\"uppercase font-bold mt3 t3\">\n\t\t\t\t\t\t\t\t\t03. Les d\u00e9fis mensuels pour challenger\n\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><b>Les d&eacute;fis mensuels permettent d&rsquo;animer votre programme de fid&eacute;lit&eacute; sur la dur&eacute;e, en proposant &agrave; vos clients de r&eacute;aliser une action sur une p&eacute;riode donn&eacute;e.<\/b><span style=\"font-weight: 400;\"><br><br><\/span><\/p><p class=\"small-txt font-regular\"><b>&#10140; Vous voulez booster une nouveaut&eacute; ?<\/b><span style=\"font-weight: 400;\"> Lancez un d&eacute;fi autour du produit du mois.<\/span><\/p><p class=\"small-txt font-regular\"><b>&#10140; Vous voulez augmenter la fr&eacute;quence de visite ?<\/b><span style=\"font-weight: 400;\"> R&eacute;compensez les clients qui reviennent plusieurs fois sur une p&eacute;riode courte.<\/span><\/p><p class=\"small-txt font-regular\"><b>&#10140; Vous voulez encourager la <\/b><a href=\"https:\/\/obypay.com\/en\/order-and-payment\/click-and-delivery-restaurant\/\" target=\"_blank\" rel=\"noopener\"><b>commande en livraison<\/b><\/a><b> ?<\/b> <a href=\"https:\/\/obypay.com\/en\/features\/loyalty-booster\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Doubler les points de fid&eacute;lit&eacute;<\/span><\/a><span style=\"font-weight: 400;\"> pour les clients qui commandent depuis votre site ou votre application.<\/span><\/p><p class=\"small-txt font-regular\"><b>Le d&eacute;fi mensuel encourage la r&eacute;currence sans tomber dans la promotion permanente. <\/b><span style=\"font-weight: 400;\">Vous animez votre relation client, tout en orientant les comportements qui comptent pour votre restaurant.&nbsp;<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-9\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h2 class=\"uppercase font-bold mt3 t3\">\n\t\t\t\t\t\t\t\t\t Int\u00e9grez la gamification \u00e0 votre programme de fid\u00e9lit\u00e9 d\u00e8s maintenant\n\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><b>Envie de donner une bonne raison de revenir, avant m&ecirc;me d&rsquo;avoir quitt&eacute; votre restaurant ?<\/b><\/p><p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Avec Obypay, ajoutez des modules de gamification &agrave; votre <\/span><a href=\"https:\/\/obypay.com\/en\/loyalty\/loyalty-program-restaurant\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">loyalty program<\/span><\/a><span style=\"font-weight: 400;\"> et g&eacute;rez vos animations et vos donn&eacute;es clients depuis une seule interface.<\/span><\/p><p class=\"small-txt font-regular\"><a href=\"https:\/\/obypay.com\/en\/contact\/\" target=\"_blank\" rel=\"noopener\"><b>Demander une d&eacute;mo d&egrave;s maintenant<\/b><\/a><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t<\/div>\n\t<\/div>\n<\/article>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-751b726 elementor-widget elementor-widget-call_to_action\" data-id=\"751b726\" data-element_type=\"widget\" data-widget_type=\"call_to_action.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\n<section class=\"theme-cream1 relative\">\n\t<div class=\"wrapper\">\n\t\t<div data-animate data-animation=\"fade-in-up\" class=\"obi-cta-block\">\n\n\t\t\t<div class=\"obi-cta-block__content\">\n\t\t\t\t<h2 class=\"mt3 t2 center uppercase font-bold\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"block mb1\">\n\t\t\t\t\t\t\t<span>\n\t\t\t\t\t\t\t\tThe future belongs to those who\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"block mb1 font-wide-semibold\">\n\t\t\t\t\t\t\t<span>\n\t\t\t\t\t\t\t\tengage leur communaut\u00e9\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<svg viewbox=\"0 0 53 61\" fill=\"none\">\n\t<path d=\"M19.5745 19.0959C19.3483 18.8252 18.9603 18.7564 18.6548 18.9328C18.3493 19.1091 18.2149 19.4796 18.3361 19.8108L23.1677 33.0081C23.4038 33.6531 23.2099 34.377 22.6828 34.8176L11.9 43.8309C11.6293 44.0572 11.5605 44.4452 11.7369 44.7507C11.9133 45.0561 12.2837 45.1906 12.6149 45.0693L25.8122 40.2378C26.4572 40.0016 27.1811 40.1956 27.6217 40.7226L36.6351 51.5055C36.8613 51.7761 37.2493 51.8449 37.5548 51.6686C37.8603 51.4922 37.9947 51.1217 37.8734 50.7905L33.0419 37.5933C32.8057 36.9482 32.9997 36.2243 33.5268 35.7838L44.3096 26.7704C44.5802 26.5442 44.649 26.1561 44.4727 25.8507C44.2963 25.5452 43.9259 25.4108 43.5946 25.532L30.3974 30.3636C29.7523 30.5997 29.0284 30.4058 28.5879 29.8787L19.5745 19.0959Z\" fill=\"white\" stroke=\"#FF6B3C\" stroke-width=\"1.45154\" stroke-linejoin=\"round\"\/>\n\t<path d=\"M31.0694 4.12106C30.8432 3.85043 30.4552 3.78163 30.1497 3.958C29.8442 4.13436 29.7098 4.50482 29.8311 4.83604L32.0465 10.8874C32.2474 11.4362 32.0824 12.052 31.634 12.4268L26.6897 16.5597C26.4191 16.786 26.3503 17.174 26.5266 17.4795C26.703 17.7849 27.0735 17.9194 27.4047 17.7981L33.456 15.5827C34.0048 15.3818 34.6207 15.5468 34.9955 15.9952L39.1284 20.9395C39.3546 21.2101 39.7426 21.2789 40.0481 21.1025C40.3536 20.9262 40.488 20.5557 40.3668 20.2245L38.1513 14.1731C37.9504 13.6244 38.1154 13.0085 38.5638 12.6337L43.5081 8.5008C43.7787 8.27458 43.8475 7.88654 43.6712 7.58107C43.4948 7.2756 43.1244 7.14116 42.7931 7.26242L36.7418 9.47783C36.193 9.67874 35.5772 9.51373 35.2024 9.06535L31.0694 4.12106Z\" fill=\"white\" stroke=\"#FF6B3C\" stroke-width=\"1.45154\" stroke-linejoin=\"round\"\/>\n\t<path d=\"M6.01809 11.2218C5.79187 10.9512 5.40383 10.8824 5.09836 11.0587C4.79289 11.2351 4.65845 11.6056 4.77971 11.9368L6.30279 16.097C6.40802 16.3845 6.32159 16.7071 6.08673 16.9034L2.68758 19.7447C2.41695 19.9709 2.34815 20.359 2.52452 20.6645C2.70088 20.9699 3.07133 21.1044 3.40256 20.9831L7.56281 19.46C7.85026 19.3548 8.17283 19.4412 8.36915 19.6761L11.2105 23.0752C11.4367 23.3459 11.8248 23.4147 12.1302 23.2383C12.4357 23.0619 12.5701 22.6915 12.4489 22.3603L10.9258 18.2C10.8206 17.9126 10.907 17.59 11.1419 17.3937L14.541 14.5523C14.8116 14.3261 14.8804 13.9381 14.7041 13.6326C14.5277 13.3271 14.1573 13.1927 13.826 13.3139L9.66578 14.837C9.37833 14.9423 9.05575 14.8558 8.85943 14.621L6.01809 11.2218Z\" fill=\"white\" stroke=\"#FF6B3C\" stroke-width=\"1.45154\" stroke-linejoin=\"round\"\/>\n<\/svg>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"block mb1\">\n\t\t\t\t\t\t\t<span>\n\t\t\t\t\t\t\t\t(especially at our side)\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"obi-cta-block__cta\">\n\t\t\t\t\t<a href=\"https:\/\/obypay.com\/en\/contact\/\" class=\"btn btn--solid-white\">\n\tGet more info\n<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-784fbe4 elementor-widget elementor-widget-separator\" data-id=\"784fbe4\" data-element_type=\"widget\" data-widget_type=\"separator.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div 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class=\"obi-rg__title mt3 t2 uppercase font-bold\">our other articles<\/h2>\n\t\t\t\t\t\t\t<div class=\"obi-rg__cta\">\n\t\t\t\t\t<a href=\"https:\/\/obypay.com\/en\/blog\/\" class=\"btn btn--orange\">\n\tall resources\n<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<div class=\"grid-slider grid-wrapper hide-sb\">\n\t\t\t<div class=\"grid-flex\">\n\t\t\t\t\t\t\t\t\t<div class=\"grid-flex__item sm6 md4 lg4\">\n\t\t\t\t\t\t\t<article class=\"obi-post-card\">\n\n\t\t<div class=\"img-rsp obi-post-card__image mb2\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/fried_chicken_fastfood_concept_obypay-scaled.jpg\" alt=\"alt\" loading=\"lazy\" sizes=\"(max-width: 480px) 100vw, (max-width: 768px) 50vw, (max-width: 1312px) 33vw, 420px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/fried_chicken_fastfood_concept_obypay-scaled.jpg 2560w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/fried_chicken_fastfood_concept_obypay-300x200.jpg 300w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/fried_chicken_fastfood_concept_obypay-1024x683.jpg 1024w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/fried_chicken_fastfood_concept_obypay-768x512.jpg 768w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/fried_chicken_fastfood_concept_obypay-1536x1024.jpg 1536w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/fried_chicken_fastfood_concept_obypay-2048x1365.jpg 2048w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/fried_chicken_fastfood_concept_obypay-18x12.jpg 18w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/fried_chicken_fastfood_concept_obypay-1920x1280.jpg 1920w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/fried_chicken_fastfood_concept_obypay-1440x960.jpg 1440w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/fried_chicken_fastfood_concept_obypay-1200x800.jpg 1200w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/fried_chicken_fastfood_concept_obypay-760x507.jpg 760w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/fried_chicken_fastfood_concept_obypay-480x320.jpg 480w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/fried_chicken_fastfood_concept_obypay-320x213.jpg 320w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/fried_chicken_fastfood_concept_obypay-160x107.jpg 160w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/fried_chicken_fastfood_concept_obypay-80x53.jpg 80w\"\/>\n\t\t\t\t\t<div style=\"padding-bottom: 66.6796875%\"><\/div>\n\t\t\t<\/div>\n\n\n\n\t\t<div class=\"obi-post-card__content\">\n\t\t\t<a class=\"link-trick\" href=\"https:\/\/obypay.com\/en\/blog\/fast-food-most-profitable-concepts\/\">\n\t\t\t\t<h3 class=\"mt3 uppercase font-bold mb2\">Restauration rapide : les 4 concepts les plus rentables en 2026<\/h3>\n\t\t\t<\/a>\n\t\t\t<div class=\"small-txt mb2\"><p>Si le fast-food s\u2019impose comme le moteur du secteur de la restauration, tous les concepts ne performent pas de la m\u00eame mani\u00e8re. Quels formats dominent le march\u00e9 ? Lesquels tirent leur \u00e9pingle du jeu et m\u00e9ritent qu\u2019on s\u2019y int\u00e9resse ? Dans cet article, d\u00e9couvrez les concepts qui vont marquer l'ann\u00e9e 2026, avec des chiffres cl\u00e9s et une analyse de leur performance. Pizza, burger, poulet frit, K-food\u2026 identifiez les mod\u00e8les les plus solides et rep\u00e9rez les opportunit\u00e9s pour votre projet ou votre d\u00e9veloppement. Un d\u00e9cryptage complet pour prendre du recul et faire les bons choix.<\/p>\n<\/div>\n\t\t<\/div>\n\t<\/article>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"grid-flex__item sm6 md4 lg4\">\n\t\t\t\t\t\t\t<article class=\"obi-post-card\">\n\n\t\t<div class=\"img-rsp obi-post-card__image mb2\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/tips_pourboires_carte_bancaire_france_obypay-scaled.jpg\" alt=\"alt\" loading=\"lazy\" sizes=\"(max-width: 480px) 100vw, (max-width: 768px) 50vw, (max-width: 1312px) 33vw, 420px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/tips_pourboires_carte_bancaire_france_obypay-scaled.jpg 2560w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/tips_pourboires_carte_bancaire_france_obypay-300x200.jpg 300w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/tips_pourboires_carte_bancaire_france_obypay-1024x683.jpg 1024w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/tips_pourboires_carte_bancaire_france_obypay-768x512.jpg 768w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/tips_pourboires_carte_bancaire_france_obypay-1536x1024.jpg 1536w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/tips_pourboires_carte_bancaire_france_obypay-2048x1365.jpg 2048w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/tips_pourboires_carte_bancaire_france_obypay-18x12.jpg 18w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/tips_pourboires_carte_bancaire_france_obypay-1920x1280.jpg 1920w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/tips_pourboires_carte_bancaire_france_obypay-1440x960.jpg 1440w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/tips_pourboires_carte_bancaire_france_obypay-1200x800.jpg 1200w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/tips_pourboires_carte_bancaire_france_obypay-760x507.jpg 760w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/tips_pourboires_carte_bancaire_france_obypay-480x320.jpg 480w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/tips_pourboires_carte_bancaire_france_obypay-320x213.jpg 320w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/tips_pourboires_carte_bancaire_france_obypay-160x107.jpg 160w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/tips_pourboires_carte_bancaire_france_obypay-80x53.jpg 80w\"\/>\n\t\t\t\t\t<div style=\"padding-bottom: 66.6796875%\"><\/div>\n\t\t\t<\/div>\n\n\n\n\t\t<div class=\"obi-post-card__content\">\n\t\t\t<a class=\"link-trick\" href=\"https:\/\/obypay.com\/en\/blog\/restaurant-how-card-tipping-works\/\">\n\t\t\t\t<h3 class=\"mt3 uppercase font-bold mb2\">Restauration : comment fonctionne le pourboire par carte bancaire ?<\/h3>\n\t\t\t<\/a>\n\t\t\t<div class=\"small-txt mb2\"><p>Bonne nouvelle pour le secteur CHR : la d\u00e9fiscalisation des pourboires par carte bancaire, qui devait s\u2019arr\u00eater fin 2025, est prolong\u00e9e jusqu\u2019au 31 d\u00e9cembre 2028. L\u2019occasion pour vous de (re)mettre le sujet sur la table, alors que les paiements en esp\u00e8ces reculent et que les clients continuent, eux, \u00e0 vouloir laisser un geste apr\u00e8s un bon service. Dans cet article, on fait un point complet sur le fonctionnement du pourboire digital, les outils qui permettent de le collecter, les bonnes pratiques \u00e0 adopter et le cadre r\u00e9glementaire \u00e0 conna\u00eetre. P.S : Vos \u00e9quipes vous remercieront !<\/p>\n<\/div>\n\t\t<\/div>\n\t<\/article>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"grid-flex__item sm6 md4 lg4\">\n\t\t\t\t\t\t\t<article class=\"obi-post-card\">\n\n\t\t<div class=\"img-rsp obi-post-card__image mb2\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/restaurant_service_continu_creanau_apresmidi_obypay-scaled.jpg\" alt=\"alt\" loading=\"lazy\" sizes=\"(max-width: 480px) 100vw, (max-width: 768px) 50vw, (max-width: 1312px) 33vw, 420px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/restaurant_service_continu_creanau_apresmidi_obypay-scaled.jpg 2560w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/restaurant_service_continu_creanau_apresmidi_obypay-300x200.jpg 300w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/restaurant_service_continu_creanau_apresmidi_obypay-1024x683.jpg 1024w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/restaurant_service_continu_creanau_apresmidi_obypay-768x512.jpg 768w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/restaurant_service_continu_creanau_apresmidi_obypay-1536x1024.jpg 1536w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/restaurant_service_continu_creanau_apresmidi_obypay-2048x1365.jpg 2048w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/restaurant_service_continu_creanau_apresmidi_obypay-18x12.jpg 18w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/restaurant_service_continu_creanau_apresmidi_obypay-1920x1280.jpg 1920w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/restaurant_service_continu_creanau_apresmidi_obypay-1440x960.jpg 1440w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/restaurant_service_continu_creanau_apresmidi_obypay-1200x800.jpg 1200w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/restaurant_service_continu_creanau_apresmidi_obypay-760x507.jpg 760w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/restaurant_service_continu_creanau_apresmidi_obypay-480x320.jpg 480w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/restaurant_service_continu_creanau_apresmidi_obypay-320x213.jpg 320w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/restaurant_service_continu_creanau_apresmidi_obypay-160x107.jpg 160w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/05\/restaurant_service_continu_creanau_apresmidi_obypay-80x53.jpg 80w\"\/>\n\t\t\t\t\t<div style=\"padding-bottom: 66.6796875%\"><\/div>\n\t\t\t<\/div>\n\n\n\n\t\t<div class=\"obi-post-card__content\">\n\t\t\t<a class=\"link-trick\" href=\"https:\/\/obypay.com\/en\/blog\/all-day-service-restaurant-campaigns-boost-afternoon\/\">\n\t\t\t\t<h3 class=\"mt3 uppercase font-bold mb2\">Restaurant service continu : 4 campagnes pour booster l\u2019apr\u00e8s-midi<\/h3>\n\t\t\t<\/a>\n\t\t\t<div class=\"small-txt mb2\"><p>Le service continu int\u00e9resse de plus en plus de restaurateurs, mais il y a un cr\u00e9neau qui reste difficile \u00e0 apprivoiser : l\u2019apr\u00e8s-midi.  Il peut tr\u00e8s bien tourner quand le quartier s\u2019anime, que les touristes sont de passage ou que la m\u00e9t\u00e9o est cl\u00e9mente, puis devenir beaucoup plus irr\u00e9gulier le reste du temps. Pour \u00e9viter de d\u00e9pendre uniquement des samedis, des vacances ou du passage spontan\u00e9, il faut donner une vraie raison de venir entre 14h et 18h. Dans cet article, on vous partage 4 id\u00e9es de campagnes pour dynamiser l\u2019apr\u00e8s-midi, en ciblant les bons profils de clients.<\/p>\n<\/div>\n\t\t<\/div>\n\t<\/article>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"grid-flex__item sm6 md4 lg4\">\n\t\t\t\t\t\t\t<article class=\"obi-post-card\">\n\n\t\t<div class=\"img-rsp obi-post-card__image mb2\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/06\/OBYPAYxLORD_3032_LogicielCaisse-scaled.jpg\" alt=\"alt\" loading=\"lazy\" sizes=\"(max-width: 480px) 100vw, (max-width: 768px) 50vw, (max-width: 1312px) 33vw, 420px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/06\/OBYPAYxLORD_3032_LogicielCaisse-scaled.jpg 2560w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/06\/OBYPAYxLORD_3032_LogicielCaisse-300x200.jpg 300w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/06\/OBYPAYxLORD_3032_LogicielCaisse-1024x683.jpg 1024w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/06\/OBYPAYxLORD_3032_LogicielCaisse-768x512.jpg 768w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/06\/OBYPAYxLORD_3032_LogicielCaisse-1536x1024.jpg 1536w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/06\/OBYPAYxLORD_3032_LogicielCaisse-2048x1365.jpg 2048w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/06\/OBYPAYxLORD_3032_LogicielCaisse-18x12.jpg 18w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/06\/OBYPAYxLORD_3032_LogicielCaisse-1920x1280.jpg 1920w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/06\/OBYPAYxLORD_3032_LogicielCaisse-1440x960.jpg 1440w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/06\/OBYPAYxLORD_3032_LogicielCaisse-1200x800.jpg 1200w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/06\/OBYPAYxLORD_3032_LogicielCaisse-760x507.jpg 760w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/06\/OBYPAYxLORD_3032_LogicielCaisse-480x320.jpg 480w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/06\/OBYPAYxLORD_3032_LogicielCaisse-320x213.jpg 320w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/06\/OBYPAYxLORD_3032_LogicielCaisse-160x107.jpg 160w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/06\/OBYPAYxLORD_3032_LogicielCaisse-80x53.jpg 80w\"\/>\n\t\t\t\t\t<div style=\"padding-bottom: 66.6796875%\"><\/div>\n\t\t\t<\/div>\n\n\n\n\t\t<div class=\"obi-post-card__content\">\n\t\t\t<a class=\"link-trick\" href=\"https:\/\/obypay.com\/en\/blog\/opening-restaurant-sales-channels-launch-day\/\">\n\t\t\t\t<h3 class=\"mt3 uppercase font-bold mb2\">Ouvrir un restaurant : faut-il lancer tous vos canaux de vente d\u00e8s le jour J ?<\/h3>\n\t\t\t<\/a>\n\t\t\t<div class=\"small-txt mb2\"><p>Ouvrir un restaurant, c\u2019est coordonner mille sujets \u00e0 la fois. Alors quand il faut d\u00e9cider quels canaux de vente lancer d\u00e8s les premiers jours, le sujet peut rapidement devenir sensible : service sur place, vente \u00e0 emporter, Click & Collect, livraison\u2026 faut-il tout activer tout de suite ou avancer \u00e9tape par \u00e9tape ? Entre prudence op\u00e9rationnelle et besoin de g\u00e9n\u00e9rer du chiffre d\u2019affaires, le bon \u00e9quilibre n\u2019est pas toujours \u00e9vident. Dans cet article, d\u00e9couvrez comment anticiper vos canaux d\u00e8s l\u2019ouverture, sans figer votre organisation ni cr\u00e9er un nouveau chantier \u00e0 chaque \u00e9volution.<\/p>\n<\/div>\n\t\t<\/div>\n\t<\/article>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"grid-flex__item sm6 md4 lg4\">\n\t\t\t\t\t\t\t<article class=\"obi-post-card\">\n\n\t\t<div class=\"img-rsp obi-post-card__image mb2\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/06\/restaurant_reservation_groupe_clients_gestion_obypay-scaled.jpg\" alt=\"alt\" loading=\"lazy\" sizes=\"(max-width: 480px) 100vw, (max-width: 768px) 50vw, (max-width: 1312px) 33vw, 420px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/06\/restaurant_reservation_groupe_clients_gestion_obypay-scaled.jpg 2560w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/06\/restaurant_reservation_groupe_clients_gestion_obypay-300x200.jpg 300w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/06\/restaurant_reservation_groupe_clients_gestion_obypay-1024x683.jpg 1024w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/06\/restaurant_reservation_groupe_clients_gestion_obypay-768x512.jpg 768w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/06\/restaurant_reservation_groupe_clients_gestion_obypay-1536x1024.jpg 1536w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/06\/restaurant_reservation_groupe_clients_gestion_obypay-2048x1365.jpg 2048w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/06\/restaurant_reservation_groupe_clients_gestion_obypay-18x12.jpg 18w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/06\/restaurant_reservation_groupe_clients_gestion_obypay-1920x1280.jpg 1920w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/06\/restaurant_reservation_groupe_clients_gestion_obypay-1440x960.jpg 1440w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/06\/restaurant_reservation_groupe_clients_gestion_obypay-1200x800.jpg 1200w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/06\/restaurant_reservation_groupe_clients_gestion_obypay-760x507.jpg 760w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/06\/restaurant_reservation_groupe_clients_gestion_obypay-480x320.jpg 480w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/06\/restaurant_reservation_groupe_clients_gestion_obypay-320x213.jpg 320w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/06\/restaurant_reservation_groupe_clients_gestion_obypay-160x107.jpg 160w, https:\/\/obypay.com\/wp-json\/images\/v1\/2026\/06\/restaurant_reservation_groupe_clients_gestion_obypay-80x53.jpg 80w\"\/>\n\t\t\t\t\t<div style=\"padding-bottom: 66.6796875%\"><\/div>\n\t\t\t<\/div>\n\n\n\n\t\t<div class=\"obi-post-card__content\">\n\t\t\t<a class=\"link-trick\" href=\"https:\/\/obypay.com\/en\/blog\/restaurant-how-to-manage-group-bookings\/\">\n\t\t\t\t<h3 class=\"mt3 uppercase font-bold mb2\">Restaurant : comment g\u00e9rer les r\u00e9servations de groupe ?<\/h3>\n\t\t\t<\/a>\n\t\t\t<div class=\"small-txt mb2\"><p>Attirer plus de groupes fait peut-\u00eatre partie de vos objectifs cette ann\u00e9e. Et pour cause, les grandes tabl\u00e9es font grimper le chiffre du service et ouvrent la voie \u00e0 des commandes plus g\u00e9n\u00e9reuses. Mais pour en faire un vrai moteur de croissance, il faut aussi pr\u00e9parer tout ce qui entoure la r\u00e9servation : l\u2019exp\u00e9rience \u00e0 table, l\u2019organisation du service, les flux en parall\u00e8le, la fin de repas. On vous partage les ajustements auxquels on ne pense pas toujours en premier, mais qui peuvent grandement faciliter l\u2019accueil des groupes.<\/p>\n<\/div>\n\t\t<\/div>\n\t<\/article>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2f0dda4 elementor-widget elementor-widget-separator\" data-id=\"2f0dda4\" data-element_type=\"widget\" data-widget_type=\"separator.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div data-theme=\"cream2\" class=\"obi-separator\" style=\"--top: var(--x-cream2);--bottom: var(--x-cream2);--size: 2\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Vous voulez collecter plus d\u2019avis clients ? D\u00e9velopper votre base de donn\u00e9es ? Faire grandir votre communaut\u00e9 sur les r\u00e9seaux sociaux ? Int\u00e9grez des modules de jeu \u00e0 votre programme de fid\u00e9lit\u00e9 pour transformer ces actions en animations engageantes. Dans cet article, on vous partage 3 id\u00e9es de gamification \u00e0 tester d\u00e8s maintenant.<\/p>","protected":false},"author":11,"featured_media":12814,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","rank_math_lock_modified_date":false,"footnotes":""},"categories":[1],"tags":[],"post_solution":[48,37,39,56],"post_sector":[50,86,60,52,54,42,55,43,61,51,44],"class_list":["post-12813","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","post_solution-avis-clients","post_solution-click-collect","post_solution-programme-de-fidelite","post_solution-solutions-digitales","post_sector-bar-pub-cafe","post_sector-boulangerie","post_sector-bowling","post_sector-complexe-de-loisirs","post_sector-dark-kitchen","post_sector-fast-food","post_sector-food-court","post_sector-franchise","post_sector-karaoke","post_sector-restaurant-traditionnel","post_sector-solutions-digitales-restauration"],"acf":[],"_links":{"self":[{"href":"https:\/\/obypay.com\/en\/wp-json\/wp\/v2\/posts\/12813","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/obypay.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/obypay.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/obypay.com\/en\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/obypay.com\/en\/wp-json\/wp\/v2\/comments?post=12813"}],"version-history":[{"count":8,"href":"https:\/\/obypay.com\/en\/wp-json\/wp\/v2\/posts\/12813\/revisions"}],"predecessor-version":[{"id":12822,"href":"https:\/\/obypay.com\/en\/wp-json\/wp\/v2\/posts\/12813\/revisions\/12822"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/obypay.com\/en\/wp-json\/wp\/v2\/media\/12814"}],"wp:attachment":[{"href":"https:\/\/obypay.com\/en\/wp-json\/wp\/v2\/media?parent=12813"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/obypay.com\/en\/wp-json\/wp\/v2\/categories?post=12813"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/obypay.com\/en\/wp-json\/wp\/v2\/tags?post=12813"},{"taxonomy":"post_solution","embeddable":true,"href":"https:\/\/obypay.com\/en\/wp-json\/wp\/v2\/post_solution?post=12813"},{"taxonomy":"post_sector","embeddable":true,"href":"https:\/\/obypay.com\/en\/wp-json\/wp\/v2\/post_sector?post=12813"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}