{"id":10064,"date":"2025-03-31T06:00:00","date_gmt":"2025-03-31T06:00:00","guid":{"rendered":"https:\/\/obypay.com\/?p=10064"},"modified":"2025-03-28T15:55:08","modified_gmt":"2025-03-28T15:55:08","slug":"ticket-moyen-commande-autonome-clients-restaurant","status":"publish","type":"post","link":"https:\/\/obypay.com\/en\/blog\/average-ticket-self-ordering-restaurant-customers\/","title":{"rendered":"Higher average ticket: the direct effect of self-order tools"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"10064\" class=\"elementor elementor-10064\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-078bb13 e-flex e-con-boxed e-con e-parent\" data-id=\"078bb13\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ed6b6ec elementor-widget elementor-widget-article_body\" data-id=\"ed6b6ec\" data-element_type=\"widget\" data-widget_type=\"article_body.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<article data-theme=\"light\" class=\"oby-article-body theme-cream1\">\n\t<div class=\"wrapper\">\n\n\t\t<div class=\"mb4\">\n\t\t\t<ol itemscope itemtype=\"https:\/\/schema.org\/BreadcrumbList\" class=\"oby-breadcrumbs\">\n\t\t\t<li itemprop=\"itemListElement\" itemtype=\"https:\/\/schema.org\/ListItem\" itemscope>\n\t\t\t<meta itemprop=\"position\" content=\"1\"\/>\n\t\t\t<a \n\t\t\t\titemscope\titemprop=\"item\" \n\t\t\t\titemtype=\"https:\/\/schema.org\/WebPage\" \n\t\t\t\titemid=\"https:\/\/obypay.com\/en\/case-studies\/\" \n\t\t\t\thref=\"https:\/\/obypay.com\/en\/case-studies\/\" \n\t\t\t\tclass=\"x-small-txt  font-medium\"\n\t\t\t>\n\t\t\t\t<span itemprop=\"name\">Success Stories<\/span>\n\t\t\t<\/a>\n\t\t<\/li>\n\t\t\t<li itemprop=\"itemListElement\" itemtype=\"https:\/\/schema.org\/ListItem\" itemscope>\n\t\t\t<meta itemprop=\"position\" content=\"2\"\/>\n\t\t\t<a \n\t\t\t\titemscope\titemprop=\"item\" \n\t\t\t\titemtype=\"https:\/\/schema.org\/WebPage\" \n\t\t\t\titemid=\"\" \n\t\t\t\thref=\"\" \n\t\t\t\tclass=\"x-small-txt font-regular x-orange\"\n\t\t\t>\n\t\t\t\t<span itemprop=\"name\"><\/span>\n\t\t\t<\/a>\n\t\t<\/li>\n\t<\/ol>\n\n\t\t<\/div>\n\t\t<div class=\"oby-article-body__tags mb4\">\n\t\t\t\t\t<\/div>\n\t\t<h1 class=\"mb2 mt4 t2 uppercase font-bold mb3\"><\/h1>\n\t\t\t\t\n\n\t\t\t\t\t<div class=\"img-rsp mb4\">\n\t<\/div>\n\n\t\t\n\t\t<div class=\"oby-article-body__grid grid-flex\">\n\t\t\t<div class=\"grid-flex__item md3 lg3\">\n\t\t\t\t<div class=\"oby-article-body__aside\">\n\t\t\t\t\t<div class=\"oby-summary mb5\">\n\n\t\t\t\t\t\t<span class=\"block uppercase font-bold mb2 txt obvi\">\n\t\t\t\t\t\t\tContents\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t<a href=\"#article-title-1\" class=\"x-small-txt font-regular i-120 block active\">\n\t\t\t\t\t\t\t\t\t\tA personalized order, at the right time\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t<a href=\"#article-title-2\" class=\"x-small-txt font-regular i-120 block\">\n\t\t\t\t\t\t\t\t\t\tThe digital journey: a well-honed conversion funnel\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t<a href=\"#article-title-3\" class=\"x-small-txt font-regular i-120 block\">\n\t\t\t\t\t\t\t\t\t\t Your customers spend more, and you see it immediately\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t<a href=\"#article-title-4\" class=\"x-small-txt font-regular i-120 block\">\n\t\t\t\t\t\t\t\t\t\tDisclaimer: digital is only as good as its configuration\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t<a href=\"#article-title-5\" class=\"x-small-txt font-regular i-120 block\">\n\t\t\t\t\t\t\t\t\t\t1,500 restaurateurs have put their trust in us, and they're the ones who talk about it best\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<span class=\"block uppercase font-bold mb2 txt obvi\">\n\t\t\t\t\t\tShare this 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17.5V12.9C18.0325 11.3108 16.8576 9.95452 15.28 9.76C14.177 9.65925 13.1083 10.1744 12.5 11.1V10.5C12.5 10.2239 12.2761 10 12 10H10.5C10.2239 10 10 10.2239 10 10.5V17.5C10 17.7761 10.2239 18 10.5 18H12C12.2761 18 12.5 17.7761 12.5 17.5V13.75C12.5 12.9216 13.1716 12.25 14 12.25C14.8284 12.25 15.5 12.9216 15.5 13.75V17.5C15.5 17.7761 15.7239 18 16 18H17.5Z\" fill=\"#130401\"\/>\n<\/svg>\n\n\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<a target=\"_blank\" href=\"https:\/\/twitter.com\/intent\/tweet?url=\" noreferrer nofollow rel=\"noopener\">\n\t\t\t\t\t\t\t<svg width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n\t<path d=\"M20.9727 6.7174C20.5083 7.33692 19.9469 7.87733 19.3102 8.31776C19.3102 8.47959 19.3102 8.64142 19.3102 8.81225C19.3153 11.7511 18.1414 14.5691 16.0517 16.6345C13.9619 18.6999 11.1311 19.8399 8.19393 19.7989C6.49587 19.8046 4.81955 19.4169 3.2963 18.6661C3.21416 18.6302 3.16119 18.549 3.1615 18.4593V18.3604C3.1615 18.2313 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20.1684 6.70807 20.7481 6.49264C20.7969 6.45942 20.861 6.45942 20.9098 6.49264C20.9507 6.51134 20.9813 6.54711 20.9934 6.59042C21.0055 6.63373 20.9979 6.68018 20.9727 6.7174Z\" fill=\"#130401\"\/>\n<\/svg>\n\n\t\t\t\t\t\t<\/a>\n\n\t\t\t\t\t\t<a target=\"_blank\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=\" noreferrer nofollow rel=\"noopener\">\n\t\t\t\t\t\t\t<svg width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n\t<path d=\"M16.5 6H13.5C12.9477 6 12.5 6.44772 12.5 7V10H16.5C16.6137 9.99748 16.7216 10.0504 16.7892 10.1419C16.8568 10.2334 16.8758 10.352 16.84 10.46L16.1 12.66C16.0318 12.8619 15.8431 12.9984 15.63 13H12.5V20.5C12.5 20.7761 12.2761 21 12 21H9.5C9.22386 21 9 20.7761 9 20.5V13H7.5C7.22386 13 7 12.7761 7 12.5V10.5C7 10.2239 7.22386 10 7.5 10H9V7C9 4.79086 10.7909 3 13 3H16.5C16.7761 3 17 3.22386 17 3.5V5.5C17 5.77614 16.7761 6 16.5 6Z\" fill=\"#130401\"\/>\n<\/svg>\n\n\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<script>;(function () {\n  window.copyLink = function (element) {\n    navigator.clipboard.writeText(element.dataset.link)\n  }\n})()\n<\/script>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<div id=\"article-body\" class=\"grid-flex__item md9 lg9\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">A customer sits down, reads the menu on the screen, takes his time. There's no one to pressure him. No queues. No waiter waiting for his order.<\/span><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">He adds a supplement. Then a drink. Then dessert.<\/span><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\">It wasn't planned. <\/span><b>But that's it, the average basket has gone up by 5 euros.<\/b><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">You won't always see this scene. But it does happen, over and over again, when a digital journey is well designed.<\/span><span style=\"font-weight: 400;\"><br><\/span><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">No need to be aggressive. No need to go looking for the sale. <\/span><b>All you need to do is leave space, and guide at the right moment.<\/b><\/p>\n<p class=\"small-txt font-regular\"><a href=\"https:\/\/obypay.com\/en\/order-and-payment\/restaurant-ordering-kiosk\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Control terminals<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/obypay.com\/en\/order-and-payment\/table-ordering-feature\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">QR code<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/obypay.com\/en\/order-and-payment\/click-and-collect\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">order online<\/span><\/a><span style=\"font-weight: 400;\"> When properly configured, these tools do not replace your teams. They work with them, continuously, without forgetting to offer what makes the difference.<\/span><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">\u2714 More complete controls.&nbsp;<\/span><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">\u2714 A smoother experience.&nbsp;<\/span><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">\u2714 And concrete data to understand what works.<\/span><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">In this article, we show you <\/span><b>how to move from a passive tool to a real performance driver.<\/b><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-1\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h2 class=\"uppercase font-bold mt3 t3\">\n\t\t\t\t\t\t\t\t\tA personalized order, at the right time\n\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Offering an extra sauce, the right dessert or an XL version of the menu is more effective when it's done at the right time. And that's precisely where digital technology comes into its own.<\/span><\/p>\n<p class=\"small-txt font-regular\"><b>Digital tools allow you to :<\/b><\/p>\n<p class=\"small-txt font-regular\"><b>\u279c trigger suggestions along the buying journey,<\/b><span style=\"font-weight: 400;\"> without drowning the customer in options right from the home screen,<\/span><\/p>\n<p class=\"small-txt font-regular\"><b>\u279c adapt the suggestions to the selected dish<\/b><span style=\"font-weight: 400;\"> (and avoid absurd suggestions),<\/span><\/p>\n<p class=\"small-txt font-regular\"><b>\u279c adjust recommendations according to time of day,<\/b><span style=\"font-weight: 400;\"> weather or stocks.<\/span><span style=\"font-weight: 400;\"><br><\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-quote\">\n\t\t\t\t\t\t\t\t<blockquote class=\"mb2 font-medium txt i-100\">\n\t\t\t\t\t\t\t\t\t\"Offer a hot drink in the morning or an ice cream when it's 30\u00b0C. It sounds obvious, but in the dining room, few waiters have the time (or the reflex) to do it. With digital technology, it's automatic.\"\n\t\t\t\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t\t\t<span class=\"block x-small-txt font-medium\">Example of daily use<\/span>\n\t\t\t\t\t\t\t\t<span class=\"block x-small-txt font-medium\"><\/span>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">And it's not just a question of algorithms: it's a question of context. <\/span><b>You guide the customer without interrupting, with suggestions that make sense.<\/b><span style=\"font-weight: 400;\"> No need to over-solicit. Just be there at the right time.<br><br><\/span><b>And that's good for the average shopping basket. And for the customer experience.<\/b><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-2\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h2 class=\"uppercase font-bold mt3 t3\">\n\t\t\t\t\t\t\t\t\tThe digital journey: a well-honed conversion funnel\n\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">A good digital journey is like a good sales tunnel: fluid, logical, and designed to ensure that the customer follows through to the end.<\/span><\/p>\n<p class=\"small-txt font-regular\"><b>Each stage is an opportunity to optimize :<\/b><\/p>\n<p class=\"small-txt font-regular\"><b>\u279c a clear menu,<\/b><span style=\"font-weight: 400;\"> legible, organized by stage (starter \/ main course \/ dessert, or menu \/ personalization \/ payment).<\/span><\/p>\n<p class=\"small-txt font-regular\"><b>\u279c appealing visuals,<\/b><span style=\"font-weight: 400;\"> without overloading the screen.<\/span><\/p>\n<p class=\"small-txt font-regular\"><b>\u279c short messages<\/b><span style=\"font-weight: 400;\"> to guide without distracting.<\/span><span style=\"font-weight: 400;\"><br><\/span><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">You don't leave the customer with an XXL map to decipher. You accompany them, without ever getting in their way.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-quote\">\n\t\t\t\t\t\t\t\t<blockquote class=\"mb2 font-medium txt i-100\">\n\t\t\t\t\t\t\t\t\t\"The results for our customers? Fewer abandonments, more complete purchases, and faster checkouts. Even during rush hour.\"\n\t\t\t\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t\t\t<span class=\"block x-small-txt font-medium\">Things to remember<\/span>\n\t\t\t\t\t\t\t\t<span class=\"block x-small-txt font-medium\"><\/span>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">And above all: you control the display order, the products highlighted and the upsells visible at each stage.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-3\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h2 class=\"uppercase font-bold mt3 t3\">\n\t\t\t\t\t\t\t\t\t Your customers spend more, and you see it immediately\n\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Digital tools don't force sales, <\/span><b>they make choices easier.<\/b><span style=\"font-weight: 400;\"> And when the experience is seamless, the average shopping basket rises, <\/span><b>without having to train your teams in sales techniques.<\/b><\/p>\n<p class=\"small-txt font-regular\"><b>The figures speak for themselves:<\/b><span style=\"font-weight: 400;\"><br><\/span><b>\u279c The average basket climbs from 10 to 30 % in the first few weeks.<\/b><b><br><\/b><span style=\"font-weight: 400;\">Not because customers consume more than they'd like, but because they have the time, freedom and clarity to choose what they really want.<\/span><\/p>\n<p class=\"small-txt font-regular\"><b>Concrete changes:<\/b><\/p>\n<p class=\"small-txt font-regular\"><b>\u2714 Supplements (sauces, garnishes, toppings) are better valued: <\/b><span style=\"font-weight: 400;\">in theatres, they are sometimes forgotten or skimmed over. In digital, they are systematically proposed.<\/span><\/p>\n<p class=\"small-txt font-regular\"><b>\u2714 Drinks and desserts are more visible. <\/b><span style=\"font-weight: 400;\">In the dining room, they often depend on the waiter's prompting. On screen, they fit naturally into the course.<\/span><\/p>\n<p class=\"small-txt font-regular\"><b>\u2714 Full menus are more often selected than single courses,<\/b><span style=\"font-weight: 400;\"> because they are presented as a simple and advantageous option.<\/span><span style=\"font-weight: 400;\"><br><br><\/span><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">And unlike a team briefing that's forgotten at the end of the shift, <\/span><b>these optimizations remain.<\/b><b><br><br><\/b><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Every customer sees the same offer, under the same conditions. <\/span><b>No forgetting, no variation.<\/b><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\">That's also why it works.<\/span><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Whether you're a <\/span><a href=\"https:\/\/obypay.com\/en\/fast-food\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">fast-casual<\/span><\/a><span style=\"font-weight: 400;\">a <\/span><a href=\"https:\/\/obypay.com\/en\/order-and-payment\/digital-solution-food-court\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">food court<\/span><\/a><span style=\"font-weight: 400;\"> or a <\/span><a href=\"https:\/\/obypay.com\/en\/entertainment-complex\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">leisure complex<\/span><\/a><span style=\"font-weight: 400;\">digital gives you a <\/span><a href=\"https:\/\/obypay.com\/en\/loyalty\/restaurant-customer-database\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">database<\/span><\/a><span style=\"font-weight: 400;\"> on purchasing behavior. And that's invaluable when it comes to adjusting your offer, reviewing your margins or rethinking your menu.<\/span><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"img-rsp oby-post-img\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/obypay_fast_casual_commande_autonome-1-scaled.jpg\" alt=\"Burger and fries served on a wooden tray, accompanied by a beer in a restaurant.\" loading=\"lazy\" sizes=\"(max-width: 768px) 100vw,(max-width: 1312px) 75vw, 700px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/obypay_fast_casual_commande_autonome-1-scaled.jpg 2560w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/obypay_fast_casual_commande_autonome-1-300x200.jpg 300w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/obypay_fast_casual_commande_autonome-1-1024x684.jpg 1024w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/obypay_fast_casual_commande_autonome-1-768x513.jpg 768w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/obypay_fast_casual_commande_autonome-1-1536x1025.jpg 1536w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/obypay_fast_casual_commande_autonome-1-2048x1367.jpg 2048w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/obypay_fast_casual_commande_autonome-1-18x12.jpg 18w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/obypay_fast_casual_commande_autonome-1-1920x1282.jpg 1920w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/obypay_fast_casual_commande_autonome-1-1440x961.jpg 1440w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/obypay_fast_casual_commande_autonome-1-1200x801.jpg 1200w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/obypay_fast_casual_commande_autonome-1-760x507.jpg 760w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/obypay_fast_casual_commande_autonome-1-480x320.jpg 480w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/obypay_fast_casual_commande_autonome-1-320x214.jpg 320w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/obypay_fast_casual_commande_autonome-1-160x107.jpg 160w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/obypay_fast_casual_commande_autonome-1-80x53.jpg 80w\"\/>\n\t\t\t\t\t<div style=\"padding-bottom: 66.7578125%\"><\/div>\n\t\t\t<\/div>\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-4\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h2 class=\"uppercase font-bold mt3 t3\">\n\t\t\t\t\t\t\t\t\tDisclaimer: digital is only as good as its configuration\n\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">A poorly organized kiosk, a QR code that leads to a PDF menu or a glitchy interface... and the whole experience falls apart.<\/span><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\">Good support isn't enough. <\/span><b>You also need a good partner to configure, connect and upgrade it.<\/b><\/p>\n<p class=\"small-txt font-regular\"><b>What to look for first:&nbsp;<\/b><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">\u279c A clear, fluid path, with no unnecessary steps,<\/span><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\">\u279c Products intelligently highlighted, according to your margins and schedules,<\/span><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\">\u279c Direct connection to cash register, customer database, loyalty program.<\/span><span style=\"font-weight: 400;\"><br><\/span><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">This is the case for solutions such as <\/span><a href=\"https:\/\/obypay.com\/en\/order-and-payment\/table-ordering-feature\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">QR codes<\/span><\/a><span style=\"font-weight: 400;\"> or the <\/span><a href=\"https:\/\/obypay.com\/en\/order-and-payment\/restaurant-ordering-kiosk\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">control terminals<\/span><\/a><span style=\"font-weight: 400;\"> offered by Obypay.<\/span><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">They don't just display a menu: <\/span><b>they accompany the customer throughout the ordering process.<\/b><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Because it's not just technology that makes the difference. <\/span><b>It's the level of customization, the integration with your system, the responsiveness of support, the quality of follow-up.<\/b><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">On paper, some solutions may seem \"accessible\", but unfortunately the price is often paid later: bugs, lack of follow-up, shaky customer experience.<\/span><\/p>\n<p class=\"small-txt font-regular\"><b>We tell you more in this article \u279c<\/b> <a href=\"https:\/\/obypay.com\/en\/blog\/why-mistrust-low-cost-ordering-kiosks\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Why be wary of low-priced control terminals?<\/span><\/a><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">It's better to invest in a reliable tool, designed to last, and backed by a solid partner.<\/span><span style=\"font-weight: 400;\"><br><\/span><b>Because a poorly designed digital journey doesn't sell. It scares people away.<\/b><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"article-title-5\" class=\"oby-index-title mb3\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<h2 class=\"uppercase font-bold mt3 t3\">\n\t\t\t\t\t\t\t\t\t1,500 restaurateurs have put their trust in us, and they're the ones who talk about it best\n\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"oby-richtext\">\n\t\t\t\t\t\t\t\t\n<p class=\"small-txt font-regular\"><b>Today, Obypay has more than 1,500 establishments equipped, <\/b><span style=\"font-weight: 400;\">in France and Europe.<\/span><span style=\"font-weight: 400;\"><br><\/span><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Independents, chains, food courts... they've all chosen a solution that does more than just take orders: it helps them sell better, save time and stay in control.<\/span><\/p>\n<p class=\"small-txt font-regular\"><b>And the easiest way is to let them have their say.<\/b><b><br><\/b><span style=\"font-weight: 400;\">&#10140; <\/span><a href=\"https:\/\/obypay.com\/en\/success-stories\/bowling-ordering-kiosks\/\" target=\"_blank\" rel=\"noopener\"><b>Factory Bowling<\/b><\/a><span style=\"font-weight: 400;\"> saw its average shopping basket rise by 30 % per customer, thanks to in-store ordering tablets.<\/span><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\">&#10140; <\/span><b>The food court <\/b><a href=\"https:\/\/obypay.com\/en\/success-stories\/le-palais-a-food-court-hybrid\/\" target=\"_blank\" rel=\"noopener\"><b>Le Palais Nancy<\/b><\/a><span style=\"font-weight: 400;\"> has adopted order kiosks to efficiently manage a large volume of orders, while guaranteeing a quality customer experience.<\/span><span style=\"font-weight: 400;\"><br><\/span><span style=\"font-weight: 400;\">&#10140; <\/span><a href=\"https:\/\/obypay.com\/en\/success-stories\/beers-corner-customer-service-core-franchise-development\/\" target=\"_blank\" rel=\"noopener\"><b>Beer's Corner<\/b><\/a><span style=\"font-weight: 400;\"> has laid solid foundations for its franchise development, integrating well-connected, easy-to-control digital tools right from the start.<br>&#10140; <a href=\"https:\/\/obypay.com\/en\/success-stories\/multi-brand-ordering-and-payment-food-court\/\" target=\"_blank\" rel=\"noopener\"><b>Palmito food court<\/b><\/a> has streamlined its entire customer journey... while easing the pressure on recruitment.<br><\/span><\/p>\n<p class=\"small-txt font-regular\"><a href=\"https:\/\/obypay.com\/en\/contact\/\" target=\"_blank\" rel=\"noopener\"><b>Contact our team to discuss your needs.<\/b><\/a><span style=\"font-weight: 400;\"> We support you from A to Z.&nbsp;<\/span><\/p>\n<p class=\"small-txt font-regular\"><span style=\"font-weight: 400;\">Not just to connect a terminal or a QR code, <\/span><b>but to turn it into a real performance lever.<\/b><\/p>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t<\/div>\n\t<\/div>\n<\/article>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-751b726 elementor-widget elementor-widget-call_to_action\" data-id=\"751b726\" data-element_type=\"widget\" data-widget_type=\"call_to_action.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\n<section class=\"theme-cream1 relative\">\n\t<div class=\"wrapper\">\n\t\t<div data-animate data-animation=\"fade-in-up\" class=\"obi-cta-block\">\n\n\t\t\t<div class=\"obi-cta-block__content\">\n\t\t\t\t<h2 class=\"mt3 t2 center uppercase font-bold\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"block mb1\">\n\t\t\t\t\t\t\t<span>\n\t\t\t\t\t\t\t\tThe future belongs to those who\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"block mb1 font-wide-semibold\">\n\t\t\t\t\t\t\t<span>\n\t\t\t\t\t\t\t\tmaster their customer journey\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<svg viewbox=\"0 0 53 61\" fill=\"none\">\n\t<path d=\"M19.5745 19.0959C19.3483 18.8252 18.9603 18.7564 18.6548 18.9328C18.3493 19.1091 18.2149 19.4796 18.3361 19.8108L23.1677 33.0081C23.4038 33.6531 23.2099 34.377 22.6828 34.8176L11.9 43.8309C11.6293 44.0572 11.5605 44.4452 11.7369 44.7507C11.9133 45.0561 12.2837 45.1906 12.6149 45.0693L25.8122 40.2378C26.4572 40.0016 27.1811 40.1956 27.6217 40.7226L36.6351 51.5055C36.8613 51.7761 37.2493 51.8449 37.5548 51.6686C37.8603 51.4922 37.9947 51.1217 37.8734 50.7905L33.0419 37.5933C32.8057 36.9482 32.9997 36.2243 33.5268 35.7838L44.3096 26.7704C44.5802 26.5442 44.649 26.1561 44.4727 25.8507C44.2963 25.5452 43.9259 25.4108 43.5946 25.532L30.3974 30.3636C29.7523 30.5997 29.0284 30.4058 28.5879 29.8787L19.5745 19.0959Z\" fill=\"white\" stroke=\"#FF6B3C\" stroke-width=\"1.45154\" stroke-linejoin=\"round\"\/>\n\t<path d=\"M31.0694 4.12106C30.8432 3.85043 30.4552 3.78163 30.1497 3.958C29.8442 4.13436 29.7098 4.50482 29.8311 4.83604L32.0465 10.8874C32.2474 11.4362 32.0824 12.052 31.634 12.4268L26.6897 16.5597C26.4191 16.786 26.3503 17.174 26.5266 17.4795C26.703 17.7849 27.0735 17.9194 27.4047 17.7981L33.456 15.5827C34.0048 15.3818 34.6207 15.5468 34.9955 15.9952L39.1284 20.9395C39.3546 21.2101 39.7426 21.2789 40.0481 21.1025C40.3536 20.9262 40.488 20.5557 40.3668 20.2245L38.1513 14.1731C37.9504 13.6244 38.1154 13.0085 38.5638 12.6337L43.5081 8.5008C43.7787 8.27458 43.8475 7.88654 43.6712 7.58107C43.4948 7.2756 43.1244 7.14116 42.7931 7.26242L36.7418 9.47783C36.193 9.67874 35.5772 9.51373 35.2024 9.06535L31.0694 4.12106Z\" fill=\"white\" stroke=\"#FF6B3C\" stroke-width=\"1.45154\" stroke-linejoin=\"round\"\/>\n\t<path d=\"M6.01809 11.2218C5.79187 10.9512 5.40383 10.8824 5.09836 11.0587C4.79289 11.2351 4.65845 11.6056 4.77971 11.9368L6.30279 16.097C6.40802 16.3845 6.32159 16.7071 6.08673 16.9034L2.68758 19.7447C2.41695 19.9709 2.34815 20.359 2.52452 20.6645C2.70088 20.9699 3.07133 21.1044 3.40256 20.9831L7.56281 19.46C7.85026 19.3548 8.17283 19.4412 8.36915 19.6761L11.2105 23.0752C11.4367 23.3459 11.8248 23.4147 12.1302 23.2383C12.4357 23.0619 12.5701 22.6915 12.4489 22.3603L10.9258 18.2C10.8206 17.9126 10.907 17.59 11.1419 17.3937L14.541 14.5523C14.8116 14.3261 14.8804 13.9381 14.7041 13.6326C14.5277 13.3271 14.1573 13.1927 13.826 13.3139L9.66578 14.837C9.37833 14.9423 9.05575 14.8558 8.85943 14.621L6.01809 11.2218Z\" fill=\"white\" stroke=\"#FF6B3C\" stroke-width=\"1.45154\" stroke-linejoin=\"round\"\/>\n<\/svg>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"block mb1\">\n\t\t\t\t\t\t\t<span>\n\t\t\t\t\t\t\t\t(especially at our side)\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/h2>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"obi-cta-block__cta\">\n\t\t\t\t\t<a href=\"https:\/\/obypay.com\/en\/contact\/\" class=\"btn btn--solid-white\">\n\tGet more info\n<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-784fbe4 elementor-widget elementor-widget-separator\" data-id=\"784fbe4\" data-element_type=\"widget\" data-widget_type=\"separator.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div data-theme=\"cream1\" class=\"obi-separator\" style=\"--top: var(--x-cream1);--bottom: var(--x-cream1);--size: 1\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2e73d41 elementor-widget elementor-widget-separator\" data-id=\"2e73d41\" data-element_type=\"widget\" data-widget_type=\"separator.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div data-theme=\"cream2\" class=\"obi-separator\" style=\"--top: var(--x-cream1);--bottom: var(--x-cream2);--size: 1\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6c6361e elementor-widget elementor-widget-resource_grid\" data-id=\"6c6361e\" data-element_type=\"widget\" data-widget_type=\"resource_grid.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<section data-theme=\"cream2\" class=\"obi-rg theme-cream2 relative\">\n\t<div class=\"wrapper\">\n\t\t<div class=\"obi-rg-header mb3 mbmd6\">\n\t\t\t<h2 class=\"obi-rg__title mt3 t2 uppercase font-bold\">our other articles<\/h2>\n\t\t\t\t\t\t\t<div class=\"obi-rg__cta\">\n\t\t\t\t\t<a href=\"https:\/\/obypay.com\/en\/blog\/\" class=\"btn btn--orange\">\n\tall resources\n<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<div class=\"grid-slider grid-wrapper hide-sb\">\n\t\t\t<div class=\"grid-flex\">\n\t\t\t\t\t\t\t\t\t<div class=\"grid-flex__item sm6 md4 lg4\">\n\t\t\t\t\t\t\t<article class=\"obi-post-card\">\n\n\t\t<div class=\"img-rsp obi-post-card__image mb2\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/10\/qr-code-creation-restaurant.png\" alt=\"alt\" loading=\"lazy\" sizes=\"(max-width: 480px) 100vw, (max-width: 768px) 50vw, (max-width: 1312px) 33vw, 420px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/10\/qr-code-creation-restaurant.png 1920w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/10\/qr-code-creation-restaurant-300x169.png 300w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/10\/qr-code-creation-restaurant-1024x576.png 1024w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/10\/qr-code-creation-restaurant-768x432.png 768w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/10\/qr-code-creation-restaurant-1536x864.png 1536w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/10\/qr-code-creation-restaurant-18x10.png 18w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/10\/qr-code-creation-restaurant-1440x810.png 1440w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/10\/qr-code-creation-restaurant-1200x675.png 1200w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/10\/qr-code-creation-restaurant-760x428.png 760w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/10\/qr-code-creation-restaurant-480x270.png 480w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/10\/qr-code-creation-restaurant-320x180.png 320w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/10\/qr-code-creation-restaurant-160x90.png 160w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/10\/qr-code-creation-restaurant-80x45.png 80w\"\/>\n\t\t\t\t\t<div style=\"padding-bottom: 56.25%\"><\/div>\n\t\t\t<\/div>\n\n\n\n\t\t<div class=\"obi-post-card__content\">\n\t\t\t<a class=\"link-trick\" href=\"https:\/\/obypay.com\/en\/blog\/how-to-create-your-restaurant-qr-code-menu\/\">\n\t\t\t\t<h3 class=\"mt3 uppercase font-bold mb2\">How do I create a QR Code menu for my restaurant?<\/h3>\n\t\t\t<\/a>\n\t\t\t<div class=\"small-txt mb2\"><p>Do you have a restaurant and are thinking about offering a digital version of your menu? There are many ways to digitize...<\/p>\n<\/div>\n\t\t<\/div>\n\t<\/article>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"grid-flex__item sm6 md4 lg4\">\n\t\t\t\t\t\t\t<article class=\"obi-post-card\">\n\n\t\t<div class=\"img-rsp obi-post-card__image mb2\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/09\/OBYPAYxLORD_5387_Borne_Mockup-scaled.jpg\" alt=\"alt\" loading=\"lazy\" sizes=\"(max-width: 480px) 100vw, (max-width: 768px) 50vw, (max-width: 1312px) 33vw, 420px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/09\/OBYPAYxLORD_5387_Borne_Mockup-scaled.jpg 2560w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/09\/OBYPAYxLORD_5387_Borne_Mockup-300x200.jpg 300w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/09\/OBYPAYxLORD_5387_Borne_Mockup-1024x683.jpg 1024w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/09\/OBYPAYxLORD_5387_Borne_Mockup-768x512.jpg 768w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/09\/OBYPAYxLORD_5387_Borne_Mockup-1536x1024.jpg 1536w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/09\/OBYPAYxLORD_5387_Borne_Mockup-2048x1365.jpg 2048w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/09\/OBYPAYxLORD_5387_Borne_Mockup-18x12.jpg 18w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/09\/OBYPAYxLORD_5387_Borne_Mockup-1920x1280.jpg 1920w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/09\/OBYPAYxLORD_5387_Borne_Mockup-1440x960.jpg 1440w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/09\/OBYPAYxLORD_5387_Borne_Mockup-1200x800.jpg 1200w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/09\/OBYPAYxLORD_5387_Borne_Mockup-760x507.jpg 760w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/09\/OBYPAYxLORD_5387_Borne_Mockup-480x320.jpg 480w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/09\/OBYPAYxLORD_5387_Borne_Mockup-320x213.jpg 320w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/09\/OBYPAYxLORD_5387_Borne_Mockup-160x107.jpg 160w, https:\/\/obypay.com\/wp-json\/images\/v1\/2023\/09\/OBYPAYxLORD_5387_Borne_Mockup-80x53.jpg 80w\"\/>\n\t\t\t\t\t<div style=\"padding-bottom: 66.6796875%\"><\/div>\n\t\t\t<\/div>\n\n\n\n\t\t<div class=\"obi-post-card__content\">\n\t\t\t<a class=\"link-trick\" href=\"https:\/\/obypay.com\/en\/blog\/how-to-take-orders\/\">\n\t\t\t\t<h3 class=\"mt3 uppercase font-bold mb2\">Which order-taking system should you choose for your restaurant?<\/h3>\n\t\t\t<\/a>\n\t\t\t<div class=\"small-txt mb2\"><p>Order taking is one of the pillars of restaurant management. Choosing the right order-taking system is...<\/p>\n<\/div>\n\t\t<\/div>\n\t<\/article>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"grid-flex__item sm6 md4 lg4\">\n\t\t\t\t\t\t\t<article class=\"obi-post-card\">\n\n\t\t<div class=\"img-rsp obi-post-card__image mb2\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/mockup-obypay-commande-click-collect-1.jpg\" alt=\"alt\" loading=\"lazy\" sizes=\"(max-width: 480px) 100vw, (max-width: 768px) 50vw, (max-width: 1312px) 33vw, 420px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/mockup-obypay-commande-click-collect-1.jpg 1024w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/mockup-obypay-commande-click-collect-1-300x225.jpg 300w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/mockup-obypay-commande-click-collect-1-768x576.jpg 768w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/mockup-obypay-commande-click-collect-1-16x12.jpg 16w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/mockup-obypay-commande-click-collect-1-760x570.jpg 760w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/mockup-obypay-commande-click-collect-1-480x360.jpg 480w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/mockup-obypay-commande-click-collect-1-320x240.jpg 320w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/mockup-obypay-commande-click-collect-1-160x120.jpg 160w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/mockup-obypay-commande-click-collect-1-80x60.jpg 80w\"\/>\n\t\t\t\t\t<div style=\"padding-bottom: 75%\"><\/div>\n\t\t\t<\/div>\n\n\n\n\t\t<div class=\"obi-post-card__content\">\n\t\t\t<a class=\"link-trick\" href=\"https:\/\/obypay.com\/en\/blog\/self-ordering-vs-traditional-ordering-customer-expectations\/\">\n\t\t\t\t<h3 class=\"mt3 uppercase font-bold mb2\">Self-ordering vs. traditional ordering: which solution best meets customer expectations in 2025?<\/h3>\n\t\t\t<\/a>\n\t\t\t<div class=\"small-txt mb2\"><p>Self-ordering or traditional ordering: which option really meets customer expectations in 2025? Some want a waiter on hand to advise them, while others prefer to place their order in a matter of seconds via a kiosk or QR Code.  For restaurateurs, the challenge is to find the right balance between digitalization and customer experience. Less waiting, fewer errors, greater efficiency: self-ordering is the way forward, but is it right for every establishment? Advantages, limitations, impact on profitability... We take a look at the best strategies for optimizing your service and meeting customer expectations.<\/p>\n<\/div>\n\t\t<\/div>\n\t<\/article>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"grid-flex__item sm6 md4 lg4\">\n\t\t\t\t\t\t\t<article class=\"obi-post-card\">\n\n\t\t<div class=\"img-rsp obi-post-card__image mb2\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/obypay_paiement_groupe_restaurant.jpg\" alt=\"alt\" loading=\"lazy\" sizes=\"(max-width: 480px) 100vw, (max-width: 768px) 50vw, (max-width: 1312px) 33vw, 420px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/obypay_paiement_groupe_restaurant.jpg 1024w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/obypay_paiement_groupe_restaurant-300x225.jpg 300w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/obypay_paiement_groupe_restaurant-768x576.jpg 768w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/obypay_paiement_groupe_restaurant-16x12.jpg 16w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/obypay_paiement_groupe_restaurant-760x570.jpg 760w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/obypay_paiement_groupe_restaurant-480x360.jpg 480w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/obypay_paiement_groupe_restaurant-320x240.jpg 320w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/obypay_paiement_groupe_restaurant-160x120.jpg 160w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/obypay_paiement_groupe_restaurant-80x60.jpg 80w\"\/>\n\t\t\t\t\t<div style=\"padding-bottom: 75%\"><\/div>\n\t\t\t<\/div>\n\n\n\n\t\t<div class=\"obi-post-card__content\">\n\t\t\t<a class=\"link-trick\" href=\"https:\/\/obypay.com\/en\/blog\/group-order-split-bill-digital-restaurant\/\">\n\t\t\t\t<h3 class=\"mt3 uppercase font-bold mb2\">Grouped orders and shared billing: digital solutions that change everything<\/h3>\n\t\t\t<\/a>\n\t\t\t<div class=\"small-txt mb2\"><p>Big parties are good for the bottom line... but can be a bit chaotic to manage in a rush. Orders taken in several instalments, dishes sent out out of sequence, bills impossible to divide... What if all this was (finally) made simple? With QR Code grouped ordering and split payment, there's no need to go back and forth and make endless calculations. Everyone orders and pays on their own, service runs more smoothly, and customers leave delighted. Find out how to optimize group management and turn every large gathering into a profitable opportunity.<\/p>\n<\/div>\n\t\t<\/div>\n\t<\/article>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"grid-flex__item sm6 md4 lg4\">\n\t\t\t\t\t\t\t<article class=\"obi-post-card\">\n\n\t\t<div class=\"img-rsp obi-post-card__image mb2\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/CRM.png\" alt=\"alt\" loading=\"lazy\" sizes=\"(max-width: 480px) 100vw, (max-width: 768px) 50vw, (max-width: 1312px) 33vw, 420px\" srcset=\"https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/CRM.png 1920w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/CRM-300x169.png 300w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/CRM-1024x576.png 1024w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/CRM-768x432.png 768w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/CRM-1536x864.png 1536w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/CRM-18x10.png 18w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/CRM-1440x810.png 1440w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/CRM-1200x675.png 1200w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/CRM-760x428.png 760w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/CRM-480x270.png 480w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/CRM-320x180.png 320w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/CRM-160x90.png 160w, https:\/\/obypay.com\/wp-json\/images\/v1\/2025\/03\/CRM-80x45.png 80w\"\/>\n\t\t\t\t\t<div style=\"padding-bottom: 56.25%\"><\/div>\n\t\t\t<\/div>\n\n\n\n\t\t<div class=\"obi-post-card__content\">\n\t\t\t<a class=\"link-trick\" href=\"https:\/\/obypay.com\/en\/blog\/leverage-customer-data-restaurant-loyalty-strategy\/\">\n\t\t\t\t<h3 class=\"mt3 uppercase font-bold mb2\">Customer data and loyalty: 5 key actions to boost your sales<\/h3>\n\t\t\t<\/a>\n\t\t\t<div class=\"small-txt mb2\"><p>7 out of 10 customers don't return after a first visit. Lack of commitment, overly generic offers, lack of follow-up? In a sector where customer loyalty generates up to 60 % of sales, exploiting customer data becomes essential. Order history, preferences, frequency of visits... This information can be used to personalize the experience, create relevant offers and automate follow-ups. The major chains have understood this, but these strategies are now accessible to everyone. Discover 5 concrete actions to collect, analyze and use your data with the right tools (CRM, loyalty program, dashboards) and boost your restaurant in the long term.<\/p>\n<\/div>\n\t\t<\/div>\n\t<\/article>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2f0dda4 elementor-widget elementor-widget-separator\" data-id=\"2f0dda4\" data-element_type=\"widget\" data-widget_type=\"separator.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div data-theme=\"cream2\" class=\"obi-separator\" style=\"--top: var(--x-cream2);--bottom: var(--x-cream2);--size: 2\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>+10 to +30 % on the average ticket: this is the effect observed by restaurants that let their customers order on their own.<br \/>\nHow can these figures be explained? Tools that suggest at the right moment, adapt to the context and let the customer decide, without pressure. A must-read if you want to sell more, without doing more.<\/p>","protected":false},"author":11,"featured_media":10051,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","rank_math_lock_modified_date":false,"footnotes":""},"categories":[1],"tags":[],"post_solution":[38,37,47,36,20,45,39,56],"post_sector":[50,60,52,42,55,43,61,51,44],"class_list":["post-10064","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","post_solution-borne-de-commande","post_solution-click-collect","post_solution-click-delivery","post_solution-commande-a-table","post_solution-menu-qr-code","post_solution-paiement-a-table","post_solution-programme-de-fidelite","post_solution-solutions-digitales","post_sector-bar-pub-cafe","post_sector-bowling","post_sector-complexe-de-loisirs","post_sector-fast-food","post_sector-food-court","post_sector-franchise","post_sector-karaoke","post_sector-restaurant-traditionnel","post_sector-solutions-digitales-restauration"],"acf":[],"_links":{"self":[{"href":"https:\/\/obypay.com\/en\/wp-json\/wp\/v2\/posts\/10064","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/obypay.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/obypay.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/obypay.com\/en\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/obypay.com\/en\/wp-json\/wp\/v2\/comments?post=10064"}],"version-history":[{"count":0,"href":"https:\/\/obypay.com\/en\/wp-json\/wp\/v2\/posts\/10064\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/obypay.com\/en\/wp-json\/wp\/v2\/media\/10051"}],"wp:attachment":[{"href":"https:\/\/obypay.com\/en\/wp-json\/wp\/v2\/media?parent=10064"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/obypay.com\/en\/wp-json\/wp\/v2\/categories?post=10064"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/obypay.com\/en\/wp-json\/wp\/v2\/tags?post=10064"},{"taxonomy":"post_solution","embeddable":true,"href":"https:\/\/obypay.com\/en\/wp-json\/wp\/v2\/post_solution?post=10064"},{"taxonomy":"post_sector","embeddable":true,"href":"https:\/\/obypay.com\/en\/wp-json\/wp\/v2\/post_sector?post=10064"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}